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  • August 2020 (Revised October 2024)
  • Case

Digital Marketing at HBS Online

By: Sunil Gupta and Rajiv Lal
In July 2020, the management team of Harvard Business School Online (HBS Online) had to decide how to allocate its marketing budget for fiscal year 2021 between various digital channels and its portfolio of courses. Since its launch in 2014, HBS Online had grown to... View Details
Keywords: Marketing Strategy; Advertising; Digital Marketing; Marketing Channels; Brands and Branding; Business Education; Education Industry; United States; Boston
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Gupta, Sunil, and Rajiv Lal. "Digital Marketing at HBS Online." Harvard Business School Case 521-027, August 2020. (Revised October 2024.)
  • July 2, 2020
  • Article

How to Build a Life: A College Degree Is No Guarantee of a Good Life

By: Arthur C. Brooks
Higher education is often described as an investment. But it’s still unclear if it pays off in happiness. View Details
Keywords: Higher Education; Happiness
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Brooks, Arthur C. "How to Build a Life: A College Degree Is No Guarantee of a Good Life." The Atlantic (July 2, 2020).
  • August 2022
  • Case

Rocket Learning: Evidence in Action

By: Brian Trelstad, Tomas Rosales and Malini Sen
Founders of Rocket Learning, an India-based nonprofit which focused on early childhood education (ECE), received an invitation from MIT’s Abdul Latif Jameel Poverty Action Lab (JPAL), a development research organization, to test its intervention for ECE with a... View Details
Keywords: Social Entrepreneurship; Early Childhood Education; Nonprofit Organizations; Literacy; Values and Beliefs; Social and Collaborative Networks; Education Industry; India; Asia
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Trelstad, Brian, Tomas Rosales, and Malini Sen. "Rocket Learning: Evidence in Action." Harvard Business School Case 323-002, August 2022.
  • 2021
  • Working Paper

Getting Schooled: The Role of Universities in Attracting Immigrant Entrepreneurs

By: Natee Amornsiripanitch, Paul A. Gompers, George Hu and Kaushik Vasudevan
Immigrant founders of venture capital-backed companies have been critical to the entrepreneurial ecosystem. We document the channels through which immigrant founders find their way to the United States and how those channels have changed over time. Immigrants have been... View Details
Keywords: Immigrants; Entrepreneurial Ecosystem; Higher Education; Immigration; Entrepreneurship
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Amornsiripanitch, Natee, Paul A. Gompers, George Hu, and Kaushik Vasudevan. "Getting Schooled: The Role of Universities in Attracting Immigrant Entrepreneurs." NBER Working Paper Series, No. 28773, May 2021.
  • February 2001 (Revised October 2006)
  • Case

McDuffy, Arms & Ginsberg

By: Jay W. Lorsch
Describes the musings of the managing partner of a law firm as he returns from an executive education program. He thinks about the many issues confronting him and his firm. Teaching Purpose: To prepare executive education participants to return to their companies and... View Details
Keywords: Executive Education; Leadership; Management; Legal Services Industry
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Lorsch, Jay W. "McDuffy, Arms & Ginsberg." Harvard Business School Case 401-028, February 2001. (Revised October 2006.)
  • March 2013
  • Case

Robin Ash and Printzhof Press

By: Frank V. Cespedes and Lynda St. Clair
Robin Ash has just been promoted to Chief Operating Officer of Printzhof Press and Vice President of its parent company, Education and Entertainment Holdings, Inc. Her first objective is to create an action plan that will achieve two seemingly contradictory corporate... View Details
Keywords: United States; Organizational Change; Management Styles; General Management; Change Management; Morale; Communication; Human Resource Management; Book Publishing; Information Technology; Organizational Change and Adaptation; Conflict Management; Leading Change; Competitive Strategy; Organizational Culture; Planning; Education Industry; Education Industry
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Cespedes, Frank V., and Lynda St. Clair. "Robin Ash and Printzhof Press." Harvard Business School Brief Case 913-554, March 2013.
  • Article

Clogs to Clogs in Three Generations? Explaining Entrepreneurial Performance in Britain Since 1850

By: Tom Nicholas
Research into culture and entrepreneurship in Britain has been dominated by casual empiricism. This article shows the benefits of using a new method. Lifetime wealth accumulation is specified as a measure of entrepreneurial performance, and applied to data collected... View Details
Keywords: Entrepreneurship; Performance Evaluation; Biography; Culture; Education; Wealth; Research; Great Britain
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Nicholas, Tom. "Clogs to Clogs in Three Generations? Explaining Entrepreneurial Performance in Britain Since 1850." Journal of Economic History 59, no. 3 (September 1999).
  • August 2024
  • Case

Ashesi University: The Journey from Vision to Reality

By: Ranjay Gulati and Caroline de Lacvivier
In 1997, Patrick Awuah had a dream: to bring liberal arts education to Ghana. Amid the country’s declining economy and pervasive corruption problems, Awuah saw education as an opportunity to reverse its fortunes by investing in the next generation of African leaders.... View Details
Keywords: Developing Countries and Economies; Higher Education; Entrepreneurship; Leadership Development; Growth Management; Mission and Purpose; Private Ownership; Education Industry; Ghana
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Gulati, Ranjay, and Caroline de Lacvivier. "Ashesi University: The Journey from Vision to Reality." Harvard Business School Case 425-032, August 2024.
  • February 2023
  • Case

Success Academy Charter Schools

By: Robin Greenwood, Joshua D. Coval, Denise Han, Ruth Page and Dave Habeeb
This stand-alone multimedia case follows the story of Eva Moskowitz and Success Academy, a network of high-performing charter schools in New York City. As a New York City councilor between 1999 and 2006, Moskowitz became frustrated over the inertia and dysfunction in... View Details
Keywords: Business and Government Relations; Performance Effectiveness; Equality and Inequality; Private Sector; Education Industry; New York (city, NY)
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Greenwood, Robin, Joshua D. Coval, Denise Han, Ruth Page, and Dave Habeeb. "Success Academy Charter Schools." Harvard Business School Multimedia/Video Case 222-707, February 2023.
  • January 2019
  • Article

The ABCs of Financial Education: Experimental Evidence on Attitudes, Behavior, and Cognitive Biases

By: Fenella Carpena, Shawn A. Cole, Jeremy Shapiro and Bilal Zia
This paper uses a large-scale field experiment in India to study attitudinal, behavioral, and cognitive constraints that can stymie the link between financial education and financial outcomes. The study complements financial education with (1) financial incentives on a... View Details
Keywords: Finance; Education; Attitudes; Behavior; Outcome or Result
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Carpena, Fenella, Shawn A. Cole, Jeremy Shapiro, and Bilal Zia. "The ABCs of Financial Education: Experimental Evidence on Attitudes, Behavior, and Cognitive Biases." Management Science 65, no. 1 (January 2019): 346–369.
  • February 2007
  • Case

Behavioral Finance at JP Morgan

By: Malcolm P. Baker and Aldo Sesia
Following a successful model in Europe, JP Morgan has introduced a set of five U.S. retail mutual funds with an investment philosophy and marketing strategy grounded in behavioral finance. The asset management group believes that understanding investor biases like... View Details
Keywords: Banks and Banking; Investment Funds; Behavioral Finance; Competitive Advantage; Asset Management; Marketing Strategy; Product Marketing; Customer Focus and Relationships; Banking Industry; Financial Services Industry; United States; Europe
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Baker, Malcolm P., and Aldo Sesia. "Behavioral Finance at JP Morgan." Harvard Business School Case 207-084, February 2007.
  • December 2005 (Revised March 2006)
  • Background Note

Advanced Competitive Strategy, Notes for Educators: 1. An Overview of the Course

By: Jan W. Rivkin
Captures for educators the concepts, tools, and practice conveyed to students in the Harvard Business School elective course Advanced Competitive Strategy: Integrating the Enterprise. Intended to hone students as integrators. View Details
Keywords: Business Education; Practice; Competitive Strategy; Integration; Education Industry
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Rivkin, Jan W. "Advanced Competitive Strategy, Notes for Educators: 1. An Overview of the Course." Harvard Business School Background Note 706-449, December 2005. (Revised March 2006.)
  • November 1992
  • Case

Montecito State College

A state college seeks to boost enrollment in its extension courses and continuing education programs. Competition from other educational institutions is strong. Satellite campuses, developed to offer students greater convenience, have not proved popular. The college... View Details
Keywords: Higher Education; Marketing Communications; State Ownership; Education Industry
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Lovelock, Christopher H. "Montecito State College." Harvard Business School Case 593-037, November 1992.
  • 16 Dec 2015
  • Research & Ideas

What Happens When Zambian Schoolgirls Receive Negotiation Training

educational outcomes. “Negotiation isn’t just for making better deals, it’s vital for creating better lives” With HBS Associate Professor Nava Ashraf, University of Pennsylvania Wharton School Assistant Professor Corinne Low, and Remmy... View Details
Keywords: Re: Kathleen L. McGinn
  • February 2018 (Revised August 2019)
  • Case

The Rise Fund: TPG Bets Big on Impact

By: Vikram S. Gandhi, Caitlin Reimers Brumme and Sarah Mehta
It is March 2017, and TPG, a global alternative investment firm with $74 billion assets under management, has recently launched its inaugural impact-investing fund—the $2 billion Rise Fund. In an effort to “take the religion out of impact investing,” Maya Chorengel,... View Details
Keywords: Impact Investing; Impact Measurement; Equity; Investment; Measurement and Metrics; Financial Services Industry; California; San Francisco
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Gandhi, Vikram S., Caitlin Reimers Brumme, and Sarah Mehta. "The Rise Fund: TPG Bets Big on Impact." Harvard Business School Case 318-041, February 2018. (Revised August 2019.)
  • May 2012
  • Article

Herbert A. Simon on What Ails Business Schools: More than A Problem in Organizational Design

By: Rakesh Khurana and J.C. Spender
We critically examine Herbert Simon's 1967 essay, "The Business School: A Problem in Organizational Design." We consider this essay within the context of Simon's key ideas about organizations, particularly those closely associated with the 'Carnegie perspective' on... View Details
Keywords: Organizational Design; Perspective; Innovation and Invention; Business Education; Research; Management Practices and Processes; Teaching
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Khurana, Rakesh, and J.C. Spender. "Herbert A. Simon on What Ails Business Schools: More than A Problem in Organizational Design." Journal of Management Studies 49, no. 3 (May 2012): 619–639.
  • 11 Nov 2015
  • Book

Alex Ferguson's Lessons on Leading

Keywords: by Sean Silverthorne; Sports
  • December 2016
  • Case

HBS in 2016

By: Thomas R. Eisenmann and Kerry Herman
The case explores opportunities and challenges confronting the Harvard Business School as it seeks to maintain its differentiated strategic positioning in the face of a rapidly evolving management education landscape. View Details
Keywords: Business Education; Engineering; Strategy; Partners and Partnerships; Change Management; Education Industry; United States
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Eisenmann, Thomas R., and Kerry Herman. "HBS in 2016." Harvard Business School Case 817-062, December 2016.
  • September 2021 (Revised June 2023)
  • Case

Mission edX: Balancing Social Good and Financial Sustainability

By: John J-H Kim, David J. Collis and James Barnett
In March 2021, online education platform edX considers how to achieve financial sustainability without compromising its mission to provide universal access to high-quality education. View Details
Keywords: Business Model; Education; Values and Beliefs; Internet and the Web; Financial Strategy; Mission and Purpose; Education Industry; United States
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Kim, John J-H, David J. Collis, and James Barnett. "Mission edX: Balancing Social Good and Financial Sustainability." Harvard Business School Case 322-010, September 2021. (Revised June 2023.)
  • 2019
  • Working Paper

The Future of Executive Development: The CLO's Compass and The Executive Programs Designer's Guide

By: Mihnea Moldoveanu and Das Narayandas
Executive education worldwide has entered a period of disruption catalyzed by the digitalization of content, connectivity, and communication—while the demand for managerial skills is growing. The forces of disintermediation, disaggregation, and decoupling are creating... View Details
Keywords: Digitalization; Executive Education; Disruption; Leadership Development; Management Skills; Curriculum and Courses; Internet and the Web; Design
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Moldoveanu, Mihnea, and Das Narayandas. "The Future of Executive Development: The CLO's Compass and The Executive Programs Designer's Guide." Harvard Business School Working Paper, No. 20-060, November 2019.
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