Publications

October 1997 (Revised September 2003)
Case

Eli Lilly and Company: Drug Development Strategy (A)

By: Stefan H. Thomke, Ashok Nimgade and Paul Pospisil

Describes how Eli Lilly and Co. tries to accelerate its new drug development process with the aid of "combinatorial chemistry"--a rapidly emerging and revolutionary approach to preclinical drug discovery. The product manager of a potential blockbuster migraine drug... View Details

Keywords: Chemicals; Finance; Innovation and Invention; Time Management; Markets; Product Development; Organizations; Business Processes; Problems and Challenges; Business and Stakeholder Relations; Competition; Pharmaceutical Industry

January 1997 (Revised June 1997)
Case

Southwire: Beyond 2000

By: F. Warren McFarlan and Melissa Dailey

Southwire, based in Carrollton, GA, was the leading producer of aluminum and copper rod, wire, and cable for the transmission and distribution of electricity. In one decade, CEO Roy Richards, Jr. grew annual sales from $500 million in 1985 to $1.9 billion in 1995, an... View Details

Keywords: Leading Change; Growth Management; Competitive Strategy; Global Strategy; Manufacturing Industry

Article

Entrepreneurial Creativity Through Motivational Synergy

By: T. M. Amabile

This paper defines and describes entrepreneurial creativity, which is the generation and implementation of novel, appropriate ideas to establish a new venture. Entrepreneurial creativity can be exhibited in established organizations as well as in start-up firms. The... View Details

Keywords: Creativity; Motivation and Incentives; Organizational Culture; Entrepreneurship; Innovation and Invention

May–June 1996
Article

Ruling the Net

By: D. L. Spar and Jeffrey J. Bussgang

The Internet promises a radical new world of business. But for many companies, it has yet to deliver. Although doing business in cyberspace may be novel and exhilarating, it can also be frustrating, confusing, and even unprofitable. Debora Spar and Jeffrey Bussgang... View Details

Keywords: Information Services; Online Technology

November 1994
Case

Navistar International

By: Stuart C. Gilson and Jeremy Cott

As a consequence of laying off half its workforce in a massive downsizing program, the company--a large manufacturer of medium and heavy trucks--struggles with a huge ($2.6 billion) liability for retiree medical costs. Although the company has promised its retirees... View Details

Keywords: Negotiation Process; Wages; Labor Unions; Legal Liability; Insolvency and Bankruptcy; Restructuring

November 1994 (Revised November 1995)
Case

SweetWater

By: H. Kent Bowen and Thomas D. Everett

Focuses on developing a promising idea into a viable product design by considering customer needs early in the design process. Following an Alaskan fishing trip, Sandy Platter, a computer peripherals engineer, has a new idea for a portable water-filter device for use... View Details

Keywords: Entrepreneurship; Independent Innovation and Invention; Product Design; Customers; Entertainment and Recreation Industry; Consumer Products Industry; Colorado

August 1994
Case

Intuit, Inc.

By: William E. Fruhan Jr.

The merger of two computer software firms with very rapidly growing non-overlapping products makes great strategic sense, but presents difficult valuation and accounting problems. How can a firm pay $225 million to acquire another firm with negligible current earnings,... View Details

Keywords: Valuation; Mergers and Acquisitions; Applications and Software; Accounting; Financial Strategy; Goodwill Accounting; Corporate Finance; Information Technology Industry; United States

October 1993
Case

Analyst's Dilemma (A), The

By: Joseph L. Badaracco Jr. and Jerry Useem

A young investment banker returns home one night to find that her roommate and best friend has been laid off from Universal Bank because Universal is shutting down its capital finance group. Her roommate makes her promise to keep this information confidential because... View Details

Keywords: Ethics; Values and Beliefs; Leveraged Buyouts; Conflict of Interests; Decision Choices and Conditions; Risk and Uncertainty

April 1993 (Revised November 1994)
Case

Chiron Corp.

By: Steven C. Wheelwright

Pablo Valenzuela, vice president of R&D at Chiron Corp., faces several choices for how to allocate scarce resources across several promising projects. These choices will determine Chiron's position in several emerging biotechnology and diagnostic markets, including... View Details

Keywords: Health Testing and Trials; Research and Development; Failure; Business Strategy; Joint Ventures; Strategic Planning; Opportunities; Product Development; Biotechnology Industry; California

November 1991 (Revised December 1996)
Case

Pressco, Inc.--1985

By: William E. Fruhan Jr.

A capital budgeting problem is viewed from the context of a marketing representative attempting to make a sale of energy saving heavy industrial equipment. Tax law changes promise to have a significant impact on the customer's decision process. Teaching purpose: To... View Details

Keywords: Capital Budgeting; Machinery and Machining; Valuation; Taxation; Customer Value and Value Chain; Cost vs Benefits; Inflation and Deflation; Cost Management; Product Marketing; North and Central America

1988
Book

Creating the Future: The Massachusetts Comeback and Its Promise for America

By: M. S. Dukakis and Rosabeth M. Kanter

Keywords: Economics; Massachusetts

1986
Chapter

Promise Them Anything: The Incentive Structures of Local Public Pension Plans

By: Dutch Leonard

Keywords: Compensation and Benefits; Public Sector; Government and Politics; Local Range; Motivation and Incentives

Article

The Contributions of Industrial Organization to Strategic Management: A Promise Beginning to Be Realized

By: M. E. Porter

Keywords: Strategy; Management

1975
Book

Negotiating Third World Mineral Agreements: Promises as Prologue

By: David N. Smith and L. T. Wells Jr.

Keywords: Metals and Minerals; Agreements and Arrangements; Developing Countries and Economies

Research Summary

3D Negotiaton

By: James K. Sebenius

In articles and books, often with David Lax, I have been developing a broad approach to effective negotiation that encompasses three "dimensions." In this "3D" approach, our first dimension — "tactics"-- is the most familiar territory. Tactics are the persuasive... View Details

Article

A Critical Examination of Corporate Environmental and Social Impact Measurement and Valuation

By: Judith Stroehle, Ali Aslan Gümüşay, Laura Marie Edinger-Schons, Amyn Vogel, Alnoor Ebrahim, Andreas Rasche, Andrew King, Ken Pucker, Richard Barker, Juliane Reinecke, Giovanna Michelon, Stuart Cooper, Dror Etzion, Karim Harji, Marya Besharov, Colin Mayer, Nien-hê Hsieh and Emma van den Terrell

The assignment of monetary values to a company's impact on society and the natural environment promises much. At the same time, this endeavor would benefit from addressing three prior ethical considerations: 1) determining responsibility to clarify attribution of... View Details

Keywords: ESG; Social Impact; Impact Accounting; Corporate Responsibility; Impact Measurement; Corporate Social Responsibility and Impact; Ethics; Valuation; Corporate Accountability