Publications

19 Aug 2015
Research & Ideas

Codeacademy’s Delicate Work of Adding Monetization Without Crushing Mission

It seems to suggest a real unmet need in educational systems. How integral will coding skills be going forward, and what role should government play in attending to those needs? A: Analytical skills and comfort with View Details

Keywords: Re: Jeffrey J. Bussgang; Technology

Brian J. Hall

Brian J. Hall is the Albert H. Gordon Professor of Business Administration at Harvard Business School. He served as the Unit Head for the Negotiation, Organizations and Markets (NOM) Unit for 14 years. Previously, he was an assistant professor of economics in the... View Details

Keywords: high technology; high technology; high technology; high technology; high technology; high technology; high technology; high technology; high technology; high technology; high technology; high technology

October 2001 (Revised April 2002)
Case

Calgene, Inc.

By: Ray A. Goldberg and John T. Gourville

In 1993, Calgene is on the verge of introducing the world's first genetically engineered plant product--a tomato will taste better and stay fresh longer. At the same time, it is using biotechnology to produce improved plant products for the cottonseed and the... View Details

Keywords: Information Technology; Marketing Strategy; Market Entry and Exit; Product Launch; Innovation Strategy; Social Issues; Production; Problems and Challenges; Biotechnology Industry; Agriculture and Agribusiness Industry

03 Mar 2020
Cold Call Podcast

Do Universities Need 2U To Create Digital Education?

Keywords: Re: Karim R. Lakhani & Marco Iansiti; Education

02 May 2000
Research & Ideas

Leading Professional Service Firms

The HBS Executive Education course Leading Professional Service Firms (LPSF) is an intensive, one-week program that focuses on management issues unique to these firms. It provides a forum for participants from around the world to apply... View Details

Keywords: Re: Jay W. Lorsch; Service; Consulting; Accounting

05 Sep 2008
What Do You Think?

Is Case Method Instruction Due for an Overhaul?

technologies such as the Internet. But the volume of positive responses leads to the question of whether case method instruction may even be gaining relevance over time. What do you think? Original Article The case method has become... View Details

Keywords: by Jim Heskett; Education

June 2021
Case

Akira Fukabori and Kevin Kajitani at avatarin (A)

By: Linda A. Hill and Emily Tedards

In 2016, Akira Fukabori and Kevin Kajitani, aeronautical engineers at All Nippon Airways Co., Ltd., began to wonder why, in a world of accelerating globalization and digital connectivity, those who lived in far-remote villages or impoverished urban areas could not... View Details

Keywords: Agility; Ecosystem; Innovation Ecosystems; Crowdsourcing; Open Innovation; Partnership; Government; Collaboration; Co-creation; Purpose; Impact; Social Impact; Movement; Organizational Behavior; Organizational Ambidexterity; Ambidexterity; Culture; Culture Change; Global Teams; Experimentation; Space; Airline Industry; Start-up; Platform Business; Platform Strategy; Platform; Digital; Robotics; Robots; Mobility; Strategy; COVID-19; Intrapreneurship; Public-private Partnership; XPRIZE; Space Industry; Avatar; Telepresence; Innovation Lab; Innovation and Invention; Technological Innovation; Partners and Partnerships; Collaborative Innovation and Invention; Alignment; Leadership; Leading Change; Diversity; Organizational Culture; Change Management; Entrepreneurship; Digital Platforms; Transportation Industry; Aerospace Industry; Japan

27 Jun 2024
Research & Ideas

Gen AI Marketing: How Some 'Gibberish' Code Can Give Products an Edge

at the top because it genuinely has more desired features? Or is it just because I’m putting in some gibberish?” she asks. You Might Also Like: Why Technology Alone Can't Solve AI's Bias Problem How Humans Outshine AI in Adapting to... View Details

Keywords: by Ben Rand; Technology

September 2013 (Revised June 2017)
Supplement

IBM and the Reinvention of High School (B): Replicating & Scaling P-TECH and Partners

By: Rosabeth Moss Kanter and Ai-Ling Jamila Malone

IBM's Corporate Citizenship office created an innovation in public education through a business-school partnership for widespread replication and diffusion. In 2012, while P-TECH (Pathways in Technology Early College High School) was still in its first year operating,... View Details

Keywords: Social Enterprise; Partnerships; Innovation; Entrepreneurship; Organizational Change and Adaptation; Leadership; Partners and Partnerships; Social Entrepreneurship; Education; Business and Community Relations; Innovation and Invention; Growth Management; Chicago; Idaho

09 Feb 2010
First Look

First Look: Feb. 9

Working PapersThe Architecture of Complex Systems: Do Core-Periphery Structures Dominate? Authors:Alan MacCormack, Carliss Baldwin, and John Rusnak Abstract Any complex technological system can be decomposed into a number of subsystems... View Details

Keywords: Martha Lagace

07 Sep 2016
What Do You Think?

How Can the Threat of Networks Be Reduced?

SUMMING UP Are Computers and Tech-Driven Networks In Their Twilight Years? Issues raised by the ascendancy of network technology are many and varied, judging from responses to this month’s column based on Joshua Cooper Ramo’s book, The... View Details

Keywords: by James Heskett

June 2025
Case

TagHive: Edtech Pricing and Distributor Decisions

By: Isamar Troncoso, Frank V. Cespedes and Stacy Straaberg

Education technology (edtech) company TagHive, founded in 2017, used a direct sales team and third-party distributors to sell its Class Saathi hardware and software solution to 300 clients, mainly primary and secondary schools in India. The product aimed to improve... View Details