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Show Results For
- All HBS Web
(1,746)
- People (6)
- News (376)
- Research (1,030)
- Events (4)
- Multimedia (5)
- Faculty Publications (329)
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- 01 Apr 2000
- News
A Place in the Sun
about where we are, who we are, and what happened yesterday. We discuss each guest's enjoyment levels: Did George and Mary have a good time yesterday? Did they have a life experience? What are George and Mary planning to do today?"... View Details
Keywords: Julia Hanna and Garry Emmons
- 01 Jan 2004
- News
Barbara Hackman Franklin, MBA 1964
positions. In 1973, Franklin left the White House to become one of the first commissioners of the U.S. Consumer Product Safety Commission. She focused on society's most vulnerable consumers—children—introducing the first child-resistant... View Details
- 01 Jun 2022
- News
Blissful Thinking
good news: They got everything they wanted,” Brooks said. “Here’s the bad news: They wanted the wrong thing. The result is that they’re not as happy as they could be. We need to teach a class on happiness,” Brooks concluded. A social... View Details
Keywords: Dan Morrell; illustration by Dan Winters
- 10 Aug 2022
- News
Skydeck Live: Stage Not Age
example stuck with me. Financial services sort of makes sense. But the one that I thought was really an outstanding example was Warby Parker, because that is a very different brand, you know. Can you talk about the example of Warby Parker and how they did a View Details
- 01 Jun 2015
- News
Ask the Expert: The Kids Are All Right
their social conscience. To them, doing good is just table stakes. Scratch has developed a proprietary methodology examining “brand love” to decode the science of brand affinity across generations. We found that millennials assume that... View Details
- 01 Jun 2003
- News
Books
company’s name. Clearly, all signs point to your firm’s continued success. Right? Not necessarily, says HBS assistant professor Donald Sull in Revival of the Fittest: Why Good Companies Go Bad and How Great Managers Remake Them. Based on... View Details
- 01 Dec 2008
- News
No Easy Fix for the Financial Crisis
fundamental deterioration in their ability to pay for goods and services from their wages.” Simultaneously, lending standards continued to deteriorate “until we got to the point where we had very lax standards, and we started to see... View Details
- 15 Jun 2021
- News
June 2021 Books and Podcasts
consumers and shopping habits in the next few years. Real Estate, a Love Story: Wisdom, Honor, and Beauty in the Toughest Business in the World By Joshua Benaim (MBA 2006) Disruption Books With this book, a blend of memoir and strategy,... View Details
- 01 Dec 2013
- News
Faculty Q&A: Playing the Hits
is one of the key reasons why I wrote my book. Back in 2006, Chris Anderson [author of the The Long Tail] got people thinking that new technology would change what consumers would be choosing and, therefore, what content producers should... View Details
- 01 Mar 2014
- News
My HBS Eureka Moment
product—your cost in producing the product is irrelevant. While we are often tempted to sell a product at a "reasonable margin," the more intelligent way to price a product is not based on what it cost you to produce, but what the View Details
- 01 Feb 2001
- News
Drilling Down
very good at predicting either supply or demand in the oil industry," Stobaugh observes. "A little less than two years ago the price of oil was $10 or $11 a barrel. Now it's up around $30. Very few people predicted that, and those who did... View Details
- 01 Mar 2014
- News
The Solution to the Global Food Crisis Just Might Come from Nigeria
call, Masha knew he would be returning home. Ndidi and Mezuo Nwuneli Cofounders, AACE Food Processing & Distribution Ltd. In a country where 90 percent of processed food comes from imported ingredients, AACE sources its spices from local growers, reducing costs to... View Details
- 01 Feb 2000
- News
No Place Like Home
increasingly scarce. How serious is the problem? It's a tale of two Americas, the best of times and worst of times if you're a consumer in the current U.S. housing market. On the plus side, thanks to the 1990s' economic boom, some... View Details
Keywords: Garry Emmons
- 01 Jun 2004
- News
Books
dominance of corporate icons such as Heinz, Coca-Cola, General Motors, NCR, and Procter & Gamble. Chapters on the 20th century consider how mass production, mass media, and technology have influenced the way goods are marketed and sold.... View Details
- 01 Sep 2006
- News
Street Singer
your classmates’ experiences. That’s part of the value of HBS. It’s huge.” At Morgan Stanley, which she joined right out of HBS, Harris leads the equity private placements effort in global capital markets and covers the retail and View Details
- 01 Sep 2008
- News
The Levitt Brand
were looking at an icon.” Photo courtesy Joan Levitt In interviews with Levitt’s HBS marketing colleagues, all brought up his love of a provocative argument and a good discussion, as well as the powerful breadth and depth of his mind. “He... View Details
- 05 Aug 2016
- News
Accelerating Change on Medicine’s Final Frontier
visibility, to a network of peers. Many of them felt isolated.” Amadio sensed these challenges were not unique to neuroscience startups, and he began looking at the consumer software sector to see how innovation there seemed to happen so... View Details
Keywords: Robert S. Benchley
- 01 Sep 2011
- News
Green Day
good ROI.” Diniz began to brainstorm with Paulo Puterman, a friend studying to get his PhD in biotechnology at the University of São Paulo who also happened to be focused on the highly efficient elephant grass/electricity equation. “After... View Details
- 01 Dec 2001
- News
Reaching Out
analyze budgets for HLW's dozens of programs. She also created a revenue-forecasting model for its residential services. "Finance is an area that interests me no matter what sector I go into, so it was a good way to get direct, hands-on... View Details
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
operations of their complicated, not-for-profit institutions. "The job of running a museum is much bigger and broader than it once was," observes HBS marketing professor emeritus Stephen A. Greyser, an expert on nonprofit management who is a longtime museum observer... View Details