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August 2022 (Revised February 2023)
Case

NewLab: Scaling an Innovation Engine

By: Tarun Khanna and George Gonzalez

Silicon Valley-veteran Shaun Stewart is the CEO of NewLab, a dynamic technology hub headquartered in the storied Brooklyn Navy Yard. Founded in 2016, NewLab fostered a community of entrepreneurs, corporate and government partners, and investors, all seeking to apply... View Details

Keywords: Entrepreneurship; Social and Collaborative Networks; Global Range; Partners and Partnerships; Networks; Growth and Development Strategy; Opportunities; Brooklyn

February 2024
Case

FIGS: Scrubbing the Status Quo

By: Jeffrey F. Rayport and Nicole Tempest Keller

In October 2023, FIGS had revolutionized the medical scrubs industry with its fashionable and functional designs, but the venture was at a critical juncture. The digitally native vertical brand (DNVB) had gone public in a successful IPO in 2021 and reached $500 million... View Details

Keywords: Marketing Channels; Corporate Strategy; Business Growth and Maturation; Business Model; Decision Choices and Conditions; Competitive Strategy; Expansion; Apparel and Accessories Industry; Fashion Industry; United States; California; Los Angeles; Europe; Canada

March 2002 (Revised September 2005)
Case

Robert Mondavi and the Wine Industry

Examines the competitive challenges facing Robert Mondavi as the wine industry begins to consolidate globally. Mondavi faces challenges from foreign competitors entering the U.S. market as well as diversified global alcoholic beverage companies entering the wine... View Details

Keywords: Plant-Based Agribusiness; Competitive Strategy; Globalized Markets and Industries; Agriculture and Agribusiness Industry; Food and Beverage Industry; United States

September 2020
Case

An Introduction to Money Laundering: 'The Hunter'

By: Eugene Soltes, Guilhem Ros and Grace Liu

Money laundering schemes disguise the criminal origins of an estimated 2% to 5% of the world’s gross domestic product. Money laundering not only enables criminals to escape detection, but may also be used to finance further criminal operations including terrorism. This... View Details

Keywords: Crime and Corruption; Accounting Audits; Financial Reporting; Financial Institutions; Banks and Banking; Cross-Cultural and Cross-Border Issues; Governance Controls; International Relations; National Security; Ethics; Accounting Industry; Banking Industry; United States; Europe

Portrait Project

Tory Voight

It’s 3 am; I awake in a sea of newspapers stacked over me in the beat-up van we sometimes slept in; my Goodwill clothes still on from the day before. It’s time to help my single mother deliver them before her house cleaning jobs and before my classes. She drops me off... View Details

29 Feb 2024
Blog Post

African American Student Union Spotlight on Social Enterprise

The HBS African American Student Union (AASU) aims to create a close-knit community for its members from the time they choose to join HBS, through their transition to the second year, and beyond graduation. In this feature, we highlight the experiences of two AASU... View Details

October 2022
Case

An Heir with No Spare: The Deitch Family Office

By: Lauren Cohen and Grace Headinger

Joe and Matt Deitch, father and son, knew it was time to start their own family office. Matthew had recently joined his father at the family’s three enterprises, and they both realized that their family’s needs had grown increasingly complex over the years. In search... View Details

June 2023 (Revised July 2023)
Case

Social Media Background Screening at Fama Technologies

By: Joseph Pacelli, Jillian Grennan and Alexis Lefort

Fama Technologies is an online screening company that uses AI to analyze job applicants' publicly available online content for signs of risk and culture fit. The case opens with Ben Mones, founder and CEO, looking to secure funding from venture firms. He is running... View Details

Keywords: Human Resources; Recruitment; Retention; Selection and Staffing; Organizational Culture; Talent and Talent Management; AI and Machine Learning; Social Media; Venture Capital; Entrepreneurship; United States

July 2022 (Revised January 2025)
Case

Call of Fiduciary Duty: Microsoft Acquires Activision Blizzard

By: Jonas Heese, Joseph Pacelli and James Barnett

In January 2022, Microsoft announces its acquisition of the video game company Activision Blizzard, in a deal valued at $68.7 billion, which would make Microsoft the world’s third largest video game company. The deal came as Activision Blizzard faced gender pay... View Details

Keywords: Accounting; Goodwill Accounting; Analysis; Decision Making; Talent and Talent Management; Games, Gaming, and Gambling; Ethics; Leadership; Risk and Uncertainty; Mergers and Acquisitions; Lawsuits and Litigation; Entertainment and Recreation Industry; Video Game Industry; North America; California

20 Dec 2016
First Look

December 20, 2016

Nicholas Burns, Robert H. Mnookin, and L. Alexander Green Abstract—In 1976, United States Secretary of State Henry A. Kissinger conducted a series of intricate, multiparty... View Details

Keywords: Carmen Nobel

February 2022 (Revised March 2022)
Case

Hertz in Bankruptcy: A Wild Ride in Pandemic Times

By: Samuel Antill, Stuart Gilson and Kristin Mugford

Hertz filed for Chapter 11 bankruptcy in response to asset-backed securities (ABS) obligations and the COVID-19 pandemic. Enthusiastic Robinhood investors and shrewd negotiating tactics helped Hertz stabilize. Roughly nine months into the bankruptcy, Hertz received... View Details

Keywords: Bankruptcy Reorganization; COVID-19 Pandemic; Insolvency and Bankruptcy; Health Pandemics; Valuation; Capital Structure; Negotiation; Private Equity; Travel Industry; United States

August 2014
Case

Netflix: Designing the Netflix Prize (A)

By: Karim R. Lakhani, Wesley M. Cohen, Kynon Ingram, Tushar Kothalkar, Maxim Kuzemchenko, Santosh Malik, Cynthia Meyn, Greta Friar and Stephanie Healy Pokrywa

In 2006, Reed Hastings, CEO of Netflix, was looking for a way to solve Netflix's customer churn problem. Netflix used Cinematch, its proprietary movie recommendation software, to promote individually determined best-fit movies to customers. Hastings determined that a... View Details

Keywords: Crowdsourcing; Prizes; Digitization; Algorithms; Recommendation Software; Disruption; Transformation; Collaborative Innovation and Invention; Technological Innovation; Knowledge Sharing; Applications and Software; Motion Pictures and Video Industry; Entertainment and Recreation Industry; Technology Industry; United States

August 1993 (Revised April 1997)
Case

Southwest Airlines: 1993 (A)

By: James L. Heskett and Roger H. Hallowell

Southwest Airlines, the only major U.S. airline to be profitable in 1992, makes a decision as to which of two new cities to open, or to add a new long-haul route. Provides windows into Southwest's strategy, operations, marketing, and culture. View Details

Keywords: Decisions; Cost Management; Profit; Marketing; Service Operations; Organizational Culture; Corporate Strategy; Expansion; Air Transportation Industry; United States

Portrait Project

Brian Kreiter

I will not race to climb the nearest and steepest hill only to find myself looking backward, wondering if my sacrifices were worthwhile. Or worse, wondering if, by taking another step, I will start the process of my inevitable decline. My gaze will never become... View Details

June 2017 (Revised October 2017)
Case

Uber in 2017: One Bumpy Ride

By: Suraj Srinivasan, Jay W. Lorsch and Quinn Pitcher

Uber Technologies Inc., the popular ride-hailing company, entered 2017 having doubled its bookings in 2016 and achieving a valuation of nearly $70 billion, making it the largest venture capital-backed company in the world. Co-founder and CEO Travis Kalanick embodied... View Details

Keywords: Governance; Information Technology; Transportation; Venture Capital; Organizational Culture; Technology Industry; Transportation Industry; United States

June 1999 (Revised February 2013)
Case

The California Wine Cluster

By: Michael E. Porter and Gregory C Bond

Describes the California wine cluster, or the group of interconnected wineries, grape growers, suppliers, service providers, and wine-related institutions located in California. Also describes the wine cluster in France, Italy, Australia, and Chile, the four other... View Details

Keywords: Agribusiness; Geographic Location; Industry Clusters; Business and Government Relations; Competition; Food and Beverage Industry; California

February 2014 (Revised August 2016)
Case

Strava

By: Joseph B. Lassiter III, William A. Sahlman and Sid Misra

Strava is a new fast-growing social network for the avid cyclist and runner. The Strava case traces the entrepreneurial journey of two serial entrepreneurs who have been co-founders in a prior venture, and who have co-founded Strava 3 years ago. The protagonists must... View Details

Portrait Project

Cali Tran

When my mother closed her eyes and jumped from the Saigon docks onto a puttering fishing boat 30 years ago, she had no idea where life was going to take her. "What choice did I have?" she would often retort when asked about our family's flight to safety after... View Details

May 2022
Case

Executive Decision-Making at Zola

By: Amy C. Edmondson and Michael Roberto

In April 2020, Rachel Jarrett, President and COO of wedding technology company Zola, called a meeting with the organization’s key decision-makers. The company had previously launched three business expansions: a vendor marketplace, a wedding apparel division, and a... View Details

Keywords: Decision Making; Voting; Decision Choices and Conditions; Management Skills; Management; Management Style; Organizations; Organizational Culture; Technology Industry; Entertainment and Recreation Industry; United States

September 2002 (Revised December 2005)
Case

DaimlerChrysler Post-Merger Integration (A)

By: Richard F. Meyer, Michael G. Rukstad, Peter J. Coughlan and Stephan A. Jansen

Describes the background, process, and aftermath of the merger between Daimler-Benz of Germany and Chrysler Corp. of America. Describes the economic structure and trends of the world automobile industry at the turn of the century as well as the individual histories and... View Details

Keywords: Integration; Negotiation Process; Corporate Strategy; Mergers and Acquisitions; Cross-Cultural and Cross-Border Issues; Auto Industry; Germany; United States

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