Publications

January 2009 (Revised May 2009)
Case

College Summit: Rethinking the Relationship Between Growth and Impact

By: Stacey M. Childress and Geoff Eckman Marietta

College Summit, a nonprofit organization "committed to the day when every student who can make it in college makes it to college," was faced with an important strategic decision. After growing rapidly at more than 30% a year for the last several years, founder and CEO,... View Details

Keywords: Secondary Education; Growth and Development Strategy; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Nonprofit Organizations; Education Industry

September 1999
Case

New Zealand: The Wonder Down Under

By: Willis M. Emmons III and Kevin W. W. Glasgow

Long regarded as the most extensive welfare state among the world's industrialized nations, New Zealand embarked on a strategy of radical economic reform/liberalization following a severe foreign exchange crisis in 1984. This case examines the initial reform strategy... View Details

Keywords: Strategy; Development Economics; New Zealand

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September 1999
Supplement

Jollibee Foods Corporation: International Expansion

By: Christopher A. Bartlett

Presents interviews with CEO Tony Tan Caktiong and international division VP, Noli Tingzon, elaborating on issues and raising new issues on Jollibee's global strategy and organization. View Details

Keywords: Managerial Roles; Globalized Firms and Management; Global Strategy; Organizational Design; Expansion; Food and Beverage Industry

January 1971 (Revised May 1984)
Case

Vlasic Foods, Inc.

The chairman of a successful pickle company is concerned with the organizational implications of continued growth. Affords an opportunity to analyze the corporate strategy and the management style of the chief executive. View Details

Keywords: Organizational Change and Adaptation; Management Style; Growth Management; Corporate Strategy; Agriculture and Agribusiness Industry; Food and Beverage Industry

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04 Aug 2020
News

Glossier Built a Cult Brand and a Digital Community, but What’s Next?

December 2010
Case

Leadership, Culture, and Transition at lululemon

By: Michael Tushman, Ruth Page and Tom Ryder

The case examines leadership and organizational change within a strong culture context through a multimedia study of lululemon, a specialty retailer of high-end athletic apparel. Video segments trace the company's history from its founding in 1998 as a single retail... View Details

Keywords: Leading Change; Organizational Culture; Organizational Change and Adaptation; Change Management; Transition; Growth Management; Management Teams; Organizational Structure; Governing and Advisory Boards; Apparel and Accessories Industry; Retail Industry; Vancouver; United States

January 2015
Case

Monte-Carlo Weddings

By: Anat Keinan and Sandrine Crener

Monte-Carlo Weddings, established by Frank Damgaard in 2005, is the most respectable and exclusive wedding planning business in the South of France. Frank has organized the largest, most expensive and luxurious weddings in Europe, serving celebrities, CEOs, and other... View Details

12 PM – 1 PM EDT, 10 Apr 2025
Webinars: Career

Virtual Fireside Chat: Planning for a Successful Career Break and Return

Whether you're actively considering a break or simply want to be prepared for the unexpected, this conversation will provide valuable tools and strategies for navigating your career with confidence. View Details

Research Summary

Overview

What makes some organizations more innovative than others? Innovation follows from strategy and structure. A good strategy allows individuals to impose their own imagination towards organizational goals in a coordinated way. Good structure adds incentives that... View Details

November 2019 (Revised April 2020)
Case

Purple Innovation, Inc.: The Online to Offline Marketing Challenge

By: Elie Ofek and Nakisha Williams

This case focuses on Purple Innovation Inc. (Purple), a company that started out in the Direct to Consumer (DTC) mattress space. In late 2018, after a successful launch and IPO with sales predominantly originating from its website, Purple was looking to sustain its... View Details

Keywords: Offline Sales; Marketing Strategy; Digital Marketing; Growth and Development Strategy; Consumer Products Industry; Retail Industry

November 2009
Case

Finance Myopia in a Systems Business

By: J. Bruce Harreld

This short case describes the tensions that often arise between finance executives attempting to curtail unproductive activities and strategy executives trying to optimize overall firm performance. View Details

Keywords: Finance; Managerial Roles; Performance Improvement; Performance Productivity; Conflict and Resolution; Strategy; Competition

Derrick studies how teams accomplish complex work in novel contexts. His dissertation advances the idea of disciplined flexibility: a strategy teams use to navigate uncertainty... View Details

Career Coach

Lindsay Muller

Dallas. She can talk to students interested in working in consulting or transitioning from consulting into other industries. Employment Experience: United Health Insurance (Health Insurance Co; Medicare Strategy Internship) Oscar Health... View Details

May 1993 (Revised March 1994)
Case

Executone Information Systems, Inc.

Executone has posted low returns in 1992 in the face of intense competition from AT&T and Northern Telecom, its principal rivals. Alan Kessman, president and CEO, is considering whether mid-course adjustments in strategy are necessary in the firm's telecommunications... View Details

Keywords: Competition; Telecommunications Industry; United States

December 2019 (Revised December 2022)
Case

TXU (A): Powering the Largest Leveraged Buyout in History

By: Trevor Fetter, Erik Snowberg and Rebecca M. Henderson

This case is designed to support a lively discussion about the relative merits of shareholder vs. stakeholder perspectives in the context of a company that provides a vital public service that has important environmental implications. The 2007 purchase of TXU, the... View Details

Keywords: Leveraged Buyouts; Transformation; Insolvency and Bankruptcy; Environmental Sustainability; Business and Shareholder Relations; Business and Stakeholder Relations; Energy Generation; Non-Renewable Energy; Governing Rules, Regulations, and Reforms; Utilities Industry; Energy Industry; Texas

Program

Changing the Game

maximum results for your side Build advantage through better decision-making Recognize and overcome obstacles to rational decision-making Craft competitive and cooperative business strategies Predict the outcomes of strategic interactions... View Details

June 2023
Supplement

Applied Intuition (B)

By: Andy Wu

Applied Intuition CEO Qasar Younis shares his perspective on the company's growth opportunities, the future of the autonomy industry, and his personal observations on strategy and leadership in technology. View Details

Keywords: Autonomous Vehicles; Software; Strategy; Competitive Strategy; Growth and Development Strategy; Valuation; Auto Industry; Technology Industry; California; Detroit

March 1991 (Revised January 1993)
Background Note

Why Do Good Managers Choose Poor Strategies?

The uncertainty and complexity of most business environments make successful management a difficult art. Frequently, bright, experienced, well-educated people manage their companies into strategic distress. Many of these bad results are not simply a matter of bad luck.... View Details

Keywords: Risk and Uncertainty; Prejudice and Bias; Business Strategy; Cognition and Thinking