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  • March 2019
  • Case

HOPI: Turkey's Shopping Companion

By: Sunil Gupta, Donald Ngwe and Gamze Yucaoglu
The case opens in 2017 as Onur Erbay, CEO of HOPI, a multi-vendor loyalty platform, is contemplating a critical decision. The case chronicles the origins of Boyner Group, the parent company of HOPI and a major retailer in Turkey, and development of retail and customer... View Details
Keywords: Loyalty Programs; Multi-vendor Platform; Retail; Big Data; Customer Relationship Management; Mobile and Wireless Technology; Business Model; Analytics and Data Science; Competitive Strategy; Decision Making; Applications and Software; Digital Platforms; Technology Industry; Retail Industry; Turkey
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  • 09 Mar 2010
  • First Look

First Look: March 9

contains sample problems, pre-built Excel models to calculate breakeven, and charts and graphs that help visualize the results. Purchase this note:http://cb.hbsp.harvard.edu/cb/product/510080-PDF-ENG Marketing Analysis Toolkit: Breakeven... View Details
Keywords: Martha Lagace
  • 10 Dec 2015
  • Blog Post

Working with Professors at HBS

working with Anita Elberse, the famed media and entertainment professor at HBS.  I had read about Anita even before applying to business school.  She only teaches in the EC year, however, I reached out once I stepped foot on campus to... View Details
  • Article

The IT Transformation Health Care Needs

By: Nikhil R. Sahni, Robert S. Huckman, Anuraag Chigurupati and David M. Cutler
In recent years, health care organizations have made sizable investments in information technology. They’ve used their IT systems to replace paper records with electronic ones and to improve billing processes, thereby boosting revenue. But so far, IT has been of little... View Details
Keywords: Health Care and Treatment; Information Technology; Performance Improvement; Business Model
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  • 13 Nov 2012
  • First Look

First Look: November 13

Way of Looking at the World Author:Nitin Nohria Publication:Harvard Business Review 90, no. 11 (November 2012) Abstract An abstract is unavailable at this time. Read the article:... View Details
Keywords: Sean Silverthorne
  • 17 Sep 2007
  • Research & Ideas

Broadband: Remaking the Advertising Industry

transformation in the music and television industries as well. Their audiences are fragmented and people are demanding mobility, immediacy, and control over their media consumption. This makes some industries' traditional business and... View Details
Keywords: by Julia Hanna; Advertising; Media & Broadcasting; Publishing
  • 19 Mar 2019
  • First Look

New Research and Ideas, March 19, 2019

ratios. Students can apply the traditional DuPont decomposition framework to drill down into the business model of the two companies. The case then allows students to use the modified (also known as additive... View Details
Keywords: Dina Gerdeman
  • 17 Apr 2012
  • First Look

First Look: April 17

theatre and coordinate the independent efforts from across the three theatres. Our perspective is a marked departure from the Shared Value framework, in that we embrace the inherent value of corporate philanthropy (theatre 1) on one end as well as transformational... View Details
Keywords: Carmen Nobel
  • 14 Jul 2023
  • Blog Post

Balancing Act: Kate Eberle Walker’s Action Plan for C-suite Diversity

previous CEO role. “But it is important. Business needs gender diversity.” Eberle Walker first recognized the gender imbalance in the business world as an investment banking associate. She was often the only... View Details
  • 29 Aug 2017
  • First Look

First Look at New Research and Ideas, August 29

August 14, 2017 Harvard Business Review Study: More Frequent Sales Quotas Help Volume but Hurt Profits By: Chung, Doug J., and Das Narayandas Abstract—No abstract available. Publisher's link:... View Details
Keywords: Sean Silverthorne
  • 11 Feb 2008
  • Research & Ideas

Does Democracy Need a Marketing Manager?

Very little scholarship has been done around the subject of marketing and democracy. In fact, many believe that politics needs less marketing. Harvard Business School professor John A. Quelch and research associate Katherine E. Jocz see... View Details
Keywords: by Sean Silverthorne
  • May 2017
  • Case

Promontory, Inc.

By: Frank V. Cespedes and Amy Handlin
Promontory, Inc. is a small, privately owned firm in the promotional products (specialty advertising) industry. After starting the firm two years ago with the intention of pursuing a high-quality/high-price strategy, the CEO is seeking methods of increasing sales... View Details
Keywords: Salesforce Management; Marketing Strategy; Customization and Personalization; Business Model; Sales; Advertising Industry
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  • 22 Feb 2022
  • News

New Urban Order

expected to grow. Those combined forces present an existential challenge—and a megalopolis-sized opportunity—for entrepreneurs. “As population growth and weather-related pressures increase, the necessity of using our existing resources more efficiently will make the... View Details
Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transportation; Water, Sewage and Supply Systems; Utilities; Construction of Buildings; Construction; Waste Management and Remediation Services; Corporate Services
  • 05 Nov 2013
  • First Look

First Look: November 5

innovate the business models of the traditional higher education industry. In a little over a year, Coursera had grown at a rapid rate to emerge as a leader of the MOOCs in terms of the number of student... View Details
Keywords: Sean Silverthorne
  • 05 Sep 2012
  • First Look

First Look: September 5

Vijayaraghavan Publication:Harvard Business Review 90, no. 9 (September 2012) Abstract An abstract is unavailable at this time. Read the article: http://hbr.org/2012/09/should-you-listen-to-the-customer/ar/1 'I'll Have One of Each': How... View Details
Keywords: Sean Silverthorne
  • 20 Dec 2016
  • First Look

December 20, 2016

officials. Distrust in the government increases the preferred tax rate on the top 1% only when business legitimacy is low. A model with multiple equilibria helps interpret these findings. In one of the... View Details
Keywords: Carmen Nobel
  • 27 Feb 2007
  • First Look

First Look: February 27, 2007

from NBER Working Paper No. 6011, April 1997, Harvard Business School Working Paper No. 98-024, 1997) Abstract We model the equilibrium price and quantity of risk transfer between firms and financial... View Details
Keywords: Martha Lagace
  • 12 May 2008
  • Research & Ideas

Accounting Information as Political Currency

Corporate donations to political campaigns reveal a lot about mutual back-scratching in the political and business arenas. Now new research from Harvard Business School reveals that corporate giving may... View Details
Keywords: by Martha Lagace
  • 24 Jan 2012
  • First Look

First Look: Jan. 24

Gardner, N. Anand, and Tim Morris Publication:In The International Library of Critical Writings on Business and Management: Management Consultancy. Cheltenham: Edward Elgar Publishers, Ltd., forthcoming Abstract How do innovative... View Details
Keywords: Sean Silverthorne
  • 16 Apr 2019
  • First Look

New Research and Ideas, April 16, 2019

between immigrants and natives. Results in this paper indicate that, even when diversity is economically beneficial, it may nonetheless be socially hard to manage. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55981 Harvard View Details
Keywords: Dina Gerdeman