agribusiness - Publications - Faculty & Research - Harvard Business School

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February 2019
Background Note

Mexican Farmworkers in the United States

By: Forest Reinhardt and Jonathan Schlefer

This note discusses the centuries-long history and current situation of Mexican farmworkers north of the border—documented or undocumented, resident or temporary, and increasingly indigenous. The story provides the background for discussion of dilemmas facing... View Details

Keywords: Migrant Farmworkers; Mexican Farmworkers; Agribusiness; Labor; History; Policy; Problems and Challenges; Agriculture and Agribusiness Industry; United States

December 2020 (Revised April 2021)
Case

Arcos Dorados: A QSR Recovery Plan

By: Forest Reinhardt, José B. Alvarez, Jenyfeer Martinez Buitrago and Mariana Cal

Arcos Dorados—McDonald’s largest independent franchisee, covering Latin America and the Caribbean (LAC)—faced a pandemic that was disrupting the entire consumer foodservice business in 2020. With the exclusive right to own, operate, and sub-franchise McDonald’s... View Details

2012
Working Paper

Entrepreneurship in the Natural Food and Beauty Categories Before 2000: Global Visions and Local Expressions

By: Geoffrey Jones

This working paper examines the creation of the global natural food and beauty categories before 2000. This is shown to have been a lengthy process of new category creation involving the exercise of entrepreneurial imagination. Pioneering entrepreneurs faced little... View Details

Keywords: Marketing; Consumer Goods; Entrepreneurs; Environment; Food; Globalization; Business History; Agribusiness; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Asia; Europe; Latin America; Middle East; North and Central America

December 1995
Case

Precision Agriculture: The Vigoro Corporation

By: Ray A. Goldberg and Charlotte A. Tasker

Keywords: Agribusiness; Change Management; Competitive Strategy; Agriculture and Agribusiness Industry

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Web

Israel - Global Activities 2021

program director of the School’s Agribusiness Seminar, to author the case. “We are in the middle of a desert without a lot of rainfall.” Reinhardt, who notes that Golan’s on-the-ground presence in Israel was instrumental in writing the... View Details

August 1972 (Revised November 2002)
Case

Prelude Corporation

Describes a company that is seeking to restructure the lobster fishing industry by applying technology and management to what has been essentially a cottage industry. The student is expected to identify and evaluate the strategy pursued by the company to date and then... View Details

Keywords: Technology; Strategy; Leading Change; Animal-Based Agribusiness; Industry Growth; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry

December 2013 (Revised July 2015)
Case

VP Group: Vegpro Grows Beyond Kenya

By: Jose Alvarez and Natalie Kindred

In 2013, Kenyan horticulture producer and exporter VP Group is weighing potential expansion opportunities against the growing risks in its production and export markets. With $121 million in 2012 revenues, VP Group has grown rapidly in recent years by expanding its... View Details

July 2023
Technical Note

Agricultural Innovation and Sustainability in the Netherlands

By: Willy C. Shih, Michael W. Toffel, Kelsey Carter, Jennifer Godfrey, Rafaella Mazza and Katrina Yeh

This note describes some of the most significant agricultural innovations in the Netherlands, their drivers, environmental performance implications, some challenges facing the sector, and the potential replicability of these innovations to other contexts. View Details

Keywords: Agricultural; Decarbonization; Farming; Agribusiness; Science; Research and Development; Climate Change; Environmental Sustainability; Innovation and Invention; Agriculture and Agribusiness Industry; Netherlands

December 2009 (Revised February 2012)
Case

Monsanto: Helping Farmers Feed the World

By: David E. Bell, Carin-Isabel Knoop and Mary Shelman

Monsanto has led the effort to bring biotechnology to bear on food production. Through some management missteps and consumer resistance the company had difficulties in its early years. But since Hugh Grant became CEO the picture has brightened with widespread adoption... View Details

Keywords: Food; Global Strategy; Leadership; Production; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; United States

December 2008
Case

JBS Swift & Co.

By: David E. Bell and Cathy Ross

Brazilian meat packer JBS surprised many in the U.S. beef industry when it acquired Swift & Co.—a company more than five times its size—in 2007, then moved to acquire the U.S.'s fourth and fifth largest beef producers in 2008. The new JBS Swift slashed costs and... View Details

Keywords: Animal-Based Agribusiness; Mergers and Acquisitions; Restructuring; Financial Crisis; Borrowing and Debt; Global Strategy; Agriculture and Agribusiness Industry; United States; Brazil

December 2001 (Revised January 2002)
Case

National Cooperative Council for Agriculture and Horticulture of the Netherlands, The

By: Ray A. Goldberg and Cate Reavis

As the No. 1 cooperative country in the world and the second leading trading country in the world, how do the cooperatives of the Netherlands organize to provide leadership in the global food system? View Details

Keywords: Cooperative Ownership; Food; Agribusiness; Globalization; Leadership; Agriculture and Agribusiness Industry; Netherlands

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November 1999 (Revised April 2000)
Case

Cresud S.A.

By: Ray A. Goldberg, Jonathan West and David Benedict Pearcy

Cresud, a listed Argentine agricultural company, generates value by operating farms and through land appreciation. This case describes Cresud's business model, industry, and country context. Can a corporate farmer in agriculture use public funds to compete in both the... View Details

Keywords: Agribusiness; Business Model; Value; Corporate Accountability; Agriculture and Agribusiness Industry

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December 2012 (Revised May 2013)
Case

Domaines Barons de Rothschild (Lafite): Plus ça change…

By: Ray A. Goldberg, Arthur I. Segel, Elie Ofek and Carin-Isabel Knoop

For centuries Lafite has been the most admired wine Estate in the world. How does Baron Eric de Rothschild protect this crown jewel in a conservative manner while DBR develops other Chateaux blending wine programs, reaches out to new areas such as China and begins to... View Details

Keywords: Plant-Based Agribusiness; Expansion; Market Entry and Exit; Global Strategy; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; France; China

01 Aug 2001
News

Ray A. Goldberg (MBA '50)

companies and countries worldwide and, before retiring in 1997, had taught some seven thousand Harvard MBA students and ten thousand Executive Education participants. Most recently, Goldberg has focused on the impact that advances in genetics may have on the View Details

Keywords: Alumni Achievement Award; John H. Davis; Agriculture; Scientific Research and Development Services

20 Dec 2018
Blog Post

A Time For Opportunity In Food and Agriculture

food and agribusiness is growing among MBAs at Harvard Business School. In the past couple of years, for example, membership in the student Food, Agriculture, and Water (FAW) Club has nearly doubled. To help meet that interest, on October... View Details

15 Oct 2019
News

Understanding Challenges Across the Supply Chain

Senior Lecturer José Alvarez visited wheat fields at a farm owned and run by the Duhau Group in Argentina’s Pampa region. The company was the subject of a case Alvarez wrote, which he taught in the Agribusiness Seminar in 2019. (photo by... View Details

December 2010 (Revised January 2011)
Case

Los Grobo: Farming's Future?

By: David E. Bell and Cintra Scott

This case describes the international expansion plans of the second largest grain producer in Latin America, Los Grobo. Based in Argentina with US$550 million in annual sales, Los Grobo also operated in Brazil, Uruguay, and Paraguay--usually with local partners. Los... View Details

Keywords: Agribusiness; Business Model; Ownership; Networks; Expansion; Information Technology; Agriculture and Agribusiness Industry; Argentina

December 2006 (Revised October 2007)
Case

Embrapa

By: David E. Bell and Mary L. Shelman

Brazil's national agricultural research corporation, Embrapa, has developed an integrated crop and livestock production system that will allow farmers and ranchers to intensify production and improve profitability. Broad adoption of the technology would provide the... View Details

Keywords: Agribusiness; Policy; Business and Government Relations; Environmental Sustainability; Technology Adoption; Agriculture and Agribusiness Industry; Brazil

November 2010 (Revised October 2012)
Background Note

Farmland Investing: A Technical Note

By: Ray Goldberg, Arthur I Segel, Gustavo Herrero and Andrew Terris

This note seeks to provide an overview of farmland investing, the investment thesis behind investing in agriculture, how and why investors would choose farmland, and the general risks and return characteristics of this asset class. In recent years, a growing number of... View Details

Keywords: Agribusiness; Investment; Investment Return; Risk Management; Property; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Asia; United States; South America

December 2015 (Revised January 2016)
Case

Woolf Farming and the California Water Crisis

By: Forest Reinhardt, David Bell, Natalie Kindred, Mary Shelman and Laura Winig

This case highlights the tough choices, competing interests, and decision-making mechanisms involved in California's management of its severe drought, entering its fifth year in 2015. Stuart Woolf, CEO of Woolf Farming, a grower and processor of almonds, tomatoes, and... View Details

Keywords: Plant-Based Agribusiness; Natural Disasters; Climate Change; Resource Allocation; Environmental Sustainability; Government and Politics; Economics; Weather; Agriculture and Agribusiness Industry; California

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