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  • August 2018 (Revised October 2019)
  • Case

C3.ai—Driven to Succeed

By: Robert Simons and George Gonzalez
CEO Tom Siebel navigates his artificial intelligence (ai) startup through a series of pivots, market expansions, and even an elephant attack to become a leading platform ad service provider. The case describes his unusual management approach emphasizing employee... View Details
Keywords: Strategy Execution; Performance Measurement; Critical Performance Variables; Strategic Boundaries; Internet Of Things; Artificial Intelligence; Software Development; Big Data; Machine Learning; Business Startups; Management Style; Business Strategy; Performance; Measurement and Metrics; Organizational Culture; AI and Machine Learning; Digital Transformation; Applications and Software; Digital Marketing; Analytics and Data Science; Technology Industry; United States; California
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  • 26 Feb 2001
  • Research & Ideas

David, Goliath, and Disruption

How many of us ever said we wanted to do that?" Schreck asked the room. "I'm sure I didn't wake up one morning saying, 'I just want to write chicken-scratch, slowly, on a Palm.' It's just a horrible behavioral change. But we all do it." Jeffrey Miller,... View Details
Keywords: by Martha Lagace
  • 27 Jul 2020
  • Book

Reflection: The Pause That Brings Peace and Productivity

needed to examine problems, figure out solutions, and get things done. Many of the managers Badaracco interviewed found ways to pause and put their mental machinery into a... View Details
Keywords: by Dina Gerdeman
  • December 2023 (Revised November 2024)
  • Case

Generative AI and the Future of Work

By: Christopher Stanton, Matt Higgins, Shira Aronson and Meg Shriber
Generative AI seemed poised to reshape the world of work, including the higher-wage, white-collar jobs typically pursued by MBA graduates. Informed by the latest research, this case explores generative AI's potential impacts on work, productivity, value creation, and... View Details
Keywords: AI; Future Of Work; Labor Market; AI and Machine Learning; Labor; Value Creation; Performance Productivity; Technology Industry; United States
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  • 24 Jul 2019
  • Blog Post

Data-Driven and in Demand

mining and exploratory analysis, and familiarized herself with the ins and outs of various machine learning models. Ho took this newly acquired... View Details

    Edward McFowland III

    Edward McFowland III is an Assistant Professor in the Technology and Operations Management Unit at Harvard Business School. He teaches the first-year TOM course in the required curriculum.

    Professor McFowland’s research interests – which lie at the... View Details

    • 15 May 2017
    • Sharpening Your Skills

    The Promises and Limitations of Big Data

    services firms are using digital information about their customers to offer them a whole new range of customized products under the category of fintech. Cities are using data from Google Street View to guide economic development. And... View Details
    Keywords: by Sean Silverthorne; Financial Services; Utilities; Public Administration; Health
    • 20 Nov 2019
    • News

    Factories without walls: How Autodesk is redesigning the work of architecture, construction, and manufacturing

    • 2019
    • Book

    Disciples of the State?: Religion and State-Building in the Former Ottoman World

    By: Kristin Fabbe
    As the Ottoman Empire crumbled, the Middle East and Balkans became the site of contestation and cooperation between the traditional forces of religion and the emergent machine of the sovereign state. Yet such strategic interaction rarely yielded a decisive victory for... View Details
    Keywords: Ottoman Empire; Secularism; State-building; Religion; Governing Rules, Regulations, and Reforms; History; Turkey; Greece; Middle East
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    • Web

    Modern Capitalism: Mergers and Syndicates - Railroads and the Transformation of Capitalism | Harvard Business School

    Foods, Johnson & Johnson, USX Corp. (United States Steel), Westinghouse Electric, and Weyerhaeuser. The railway system, as historian Henry Adams explained in his celebrated 1907 autobiography, “required new View Details
    • November 2023
    • Case

    Copilot(s): Generative AI at Microsoft and GitHub

    By: Frank Nagle, Shane Greenstein, Maria P. Roche, Nataliya Langburd Wright and Sarah Mehta
    This case tells the story of Microsoft’s 2018 acquisition of GitHub and the subsequent launch of GitHub Copilot, a tool that uses generative artificial intelligence to suggest snippets of code to software developers in real time. Set in late 2021, when Copilot was... View Details
    Keywords: Business Ventures; Strategy; AI and Machine Learning; Applications and Software; Product Launch; Information Technology Industry; Technology Industry; Web Services Industry; United States; California
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    • October 2023
    • Case

    Fixie and Conversational AI Sidekicks

    By: Jeffrey J. Bussgang and Carin-Isabel Knoop
    In March 2023, Fixie Co-Founder and Chief Architect Matt Welsh and co-founders had the kind of meeting no founders want to have. The president of leading artificial intelligence (AI) research and deployment firm OpenAI, which had catapulted into fame with its ChatGPT... View Details
    Keywords: Large Language Model; Entrepreneurship; Decision Choices and Conditions; AI and Machine Learning; Technological Innovation; Competitive Strategy; Technology Industry; United States
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    • 2024
    • Working Paper

    The Crowdless Future? Generative AI and Creative Problem Solving

    By: Léonard Boussioux, Jacqueline N. Lane, Miaomiao Zhang, Vladimir Jacimovic and Karim R. Lakhani
    The rapid advances in generative artificial intelligence (AI) open up attractive opportunities for creative problem-solving through human-guided AI partnerships. To explore this potential, we initiated a crowdsourcing challenge focused on sustainable, circular economy... View Details
    Keywords: Large Language Models; Crowdsourcing; Generative Ai; Creative Problem-solving; Organizational Search; AI-in-the-loop; Prompt Engineering; AI and Machine Learning; Innovation and Invention
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    • 17 Jul 2023
    • Research & Ideas

    Money Isn’t Everything: The Dos and Don’ts of Motivating Employees

    that the process is transparent and understood, even if everyone’s individual pay isn’t transparent. Don’t replace all your people with robots In the age of AI and robotics, it’s tempting to slash costs by... View Details
    Keywords: by Avery Forman
    • Winter 2016
    • Article

    Analytics for an Online Retailer: Demand Forecasting and Price Optimization

    By: Kris J. Ferreira, Bin Hong Alex Lee and David Simchi-Levi
    We present our work with an online retailer, Rue La La, as an example of how a retailer can use its wealth of data to optimize pricing decisions on a daily basis. Rue La La is in the online fashion sample sales industry, where they offer extremely limited-time... View Details
    Keywords: Internet and the Web; Price; Forecasting and Prediction; Revenue; Sales; Retail Industry
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    • November 2004
    • Case

    Deere & Company

    By: Ray A. Goldberg and Hal Hogan
    John Deere & Co. wants to improve shareholder value and provide incentives to do so. The task is difficult in a volatile agriculture and construction industry. It also wants to be more global and provide machinery that traces commodities from the field to the consumer. View Details
    Keywords: Factories, Labs, and Plants; Volatility; Machinery and Machining; Multinational Firms and Management; Goods and Commodities; Goals and Objectives; Strategic Planning; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry
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    • September 2020
    • Article

    Creativity, Artificial Intelligence, and a World of Surprises

    By: Teresa M. Amabile
    In recent years, progress has been made toward AI Creativity, which I define as the production of highly novel, yet appropriate, ideas, problem solutions, or other outputs by autonomous machines. I argue that organizational researchers of creativity and innovation... View Details
    Keywords: Artificial Intelligence; AI Creativity; Computer Science; Organizational Behavior; Psychology; Creativity; Technological Innovation; AI and Machine Learning
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    • 06 Jun 2017
    • First Look

    First Look at New Research and Ideas: June 6, 2017

    recent years, a number of new and exciting tools enabled by advances in telework, machine learning, and other approaches had emerged. Hirshfeld hoped to maximize these tools’... View Details
    Keywords: Sean Silverthorne
    • July 2024
    • Article

    AI, ROI, and Sales Productivity

    By: Frank V. Cespedes
    Artificial intelligence (AI) is now a loose term for many different things and at the peak of its hype curve. So managers hitch-their-pitch to the term in arguing for resources. But like any technology, its business value depends upon actionable use cases embraced by... View Details
    Keywords: ROI; AI and Machine Learning; Sales; Investment Return
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    • 2022
    • Book

    The Digital Mindset: What It Really Takes to Thrive in the Age of Data, Algorithms, and AI

    By: Paul Leonardi and Tsedal Neeley
    The pressure to "be digital" has never been greater, but you can meet the challenge. The digital revolution is here, changing how work gets done, how industries are structured, and how people from all walks of life work, behave, and relate to each other. To thrive... View Details
    Keywords: Digital; Artificial Intelligence; Big Data; Digital Transformation; Technological Innovation; Transformation; Learning; Competency and Skills
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