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      • July 2017 (Revised July 2018)
      • Case

      Upwork: Creating the Human Cloud

      By: Dylan Minor and David Yoffie
      Stephane Kasriel, the new CEO of Upwork, the leading platform for freelance labor, needs to decide on how to redesign its business model. While the firm has been growing rapidly since the merger of Odesk and eLance, the newly combined firm continues to face problems of... View Details
      Keywords: Strategy; Platform; Platform Businesses; Technology; Business Model; Digital Platforms; Growth and Development Strategy; Internet and the Web; Labor
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      Minor, Dylan, and David Yoffie. "Upwork: Creating the Human Cloud." Harvard Business School Case 718-402, July 2017. (Revised July 2018.)
      • 2017
      • Working Paper

      Equality and Equity in Compensation

      By: Jiayi Bao and Andy Wu
      Equity compensation is widely used for incentivizing skilled employees, particularly in new technology businesses. Traditional theories explaining why firms offer equity suggest that workers with higher rank should receive compensation packages more heavily weighted in... View Details
      Keywords: Inequality Aversion; Compensation; Stock Options; Scarcity; Experiment; Compensation and Benefits; Equity; Equality and Inequality; Perception
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      Bao, Jiayi, and Andy Wu. "Equality and Equity in Compensation." Harvard Business School Working Paper, No. 17-093, April 2017.
      • April 2017
      • Case

      The Future of Patent Examination at the USPTO

      By: Prithwiraj Choudhury, Tarun Khanna and Sarah Mehta
      The U.S. Patent and Trademark Office (USPTO) is the federal government agency responsible for evaluating and granting patents and trademarks. In 2015, the USPTO employed approximately 8,000 patent examiners who granted nearly 300,000 patents to inventors. As of April... View Details
      Keywords: Machine Learning; Telework; Collaborating With Unions; Human Resources; Recruitment; Retention; Intellectual Property; Copyright; Patents; Trademarks; Knowledge Sharing; Technology Adoption; Organizational Change and Adaptation; Performance Productivity; Performance Improvement; District of Columbia
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      Choudhury, Prithwiraj, Tarun Khanna, and Sarah Mehta. "The Future of Patent Examination at the USPTO." Harvard Business School Case 617-027, April 2017.
      • March 2017
      • Case

      Swagbucks

      By: Jeffrey F. Rayport and Matthew G. Preble
      In early 2016, Chuck Davis, chairman and CEO of Prodege LLC, parent company of the brand promotion business Swagbucks, and Josef Gorowitz, Prodege’s founder and president, must decide whether to acquire MyPoints, a competitor to Swagbucks, after the company’s... View Details
      Keywords: Loyalty Management; Scaling; Scale; Entrepreneurship; Human Resources; Employees; Employee Relationship Management; Organizational Change and Adaptation; Organizational Culture; Organizational Design; Leading Change; Growth Management; Religion; Technology; Online Technology; Internet; Transition; Leadership; Technology Industry; Technology Industry; United States
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      Rayport, Jeffrey F., and Matthew G. Preble. "Swagbucks." Harvard Business School Case 817-068, March 2017.
      • February 2017 (Revised August 2018)
      • Case

      Sarah Powers at Automated Precision Products

      By: Jeffrey T. Polzer, Michael Norris, Julia Kelley and Kristina Tobio
      In 2017, Sarah Powers, VP of Sales at an automation hardware firm, is trying to understand why some members of her sales team have been underperforming. She is tasked with analyzing her firm’s email and calendar data to try to find relationships between communications... View Details
      Keywords: People Analytics; Sales Attainment; Communication Networks; Data; Human Resources; Business Processes; Sales; Communication; Analytics and Data Science; Analysis; Industrial Products Industry; Manufacturing Industry; United States
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      Polzer, Jeffrey T., Michael Norris, Julia Kelley, and Kristina Tobio. "Sarah Powers at Automated Precision Products." Harvard Business School Case 417-072, February 2017. (Revised August 2018.)
      • February 2017
      • Case

      Dick's Sporting Goods

      By: Rajiv Lal, Jose B. Alvarez and Matthew G. Preble
      Edward Stack, chairman and CEO of Dick’s Sporting Goods (DKS), faced a rapidly changing sporting goods landscape in October 2016. Two large competitors—The Sports Authority and Sport Chalet—had folded earlier that year, and DKS had to contend with increasingly robust... View Details
      Keywords: Sporting Goods; Retail; Employees; Growth and Development Strategy; Growth Management; Product Marketing; Demand and Consumers; Consumer Behavior; Product; Service Delivery; Service Operations; Partners and Partnerships; Business Strategy; Competition; Corporate Strategy; Expansion; Internet and the Web; E-commerce; Retail Industry; United States; Pennsylvania
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      Lal, Rajiv, Jose B. Alvarez, and Matthew G. Preble. "Dick's Sporting Goods." Harvard Business School Case 517-007, February 2017.
      • January 2017 (Revised September 2017)
      • Case

      Sales Razor Technologies

      By: Paul Gompers and Noam Wasserman
      Describes the issues facing a founder-CEO regarding building a board of directors, assembling an executive team, managing tension between co-founders, and outsourcing system development work. View Details
      Keywords: Information Technology; Job Cuts and Outsourcing; Conflict Management; Governing and Advisory Boards; Employees; Management Teams; Product Development; Technology Industry
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      Gompers, Paul, and Noam Wasserman. "Sales Razor Technologies." Harvard Business School Case 217-040, January 2017. (Revised September 2017.)
      • 2017
      • Article

      Making Transparency Transparent: The Evolution of Observation in Management Theory

      By: Ethan Bernstein
      Observation is key to management scholarship and practice. Yet a holistic view of its role in management has been elusive, in part due to shifting terminology. The current popularity of the term “transparency” provides the occasion for a thorough review, which finds... View Details
      Keywords: Transparency; Privacy; Observation; Tracking; Monitoring; Surveillance; Learning; Control; Disclosure; Process Visibility; Organizations; Theory; Information Technology; Relationships; Measurement and Metrics; Management Practices and Processes; Leadership; Law; Knowledge; Human Resources; Communication
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      Bernstein, Ethan. "Making Transparency Transparent: The Evolution of Observation in Management Theory." Academy of Management Annals 11, no. 1 (2017): 217–266.
      • Article

      Online Community as Space for Knowledge Flows

      By: Samer Faraj, Georg von Krogh, Eric Monteiro and Karim R. Lakhani
      Online communities frequently create significant economic and relational value for community participants and beyond. It is widely accepted that the underlying source of such value is the collective flow of knowledge among community participants. We distinguish the... View Details
      Keywords: Knowledge Sharing; Value Creation; Collaborative Innovation and Invention
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      Faraj, Samer, Georg von Krogh, Eric Monteiro, and Karim R. Lakhani. "Online Community as Space for Knowledge Flows." Information Systems Research 27, no. 4 (December 2016): 668–684.
      • November 2016 (Revised February 2017)
      • Case

      BrightStar Care: The Evolution of a Leadership Team

      By: Boris Groysberg, Colleen Ammerman and John D. Vaughan
      BrightStar Care was a rapidly growing franchise of home health care agencies. Founded by husband and wife team JD and Shelly Sun as a single agency near Chicago in 2002, BrightStar had opened nearly 300 franchises across the United States by 2016, generating over $300... View Details
      Keywords: Health Care Services; Entrepreneurs; Board Of Directors; Boards Of Directors; Health Care Industry; Growth Strategy; Organizational Change; Brand Positioning; Entrepreneurial Organizations; Entrepreneurial Management; Franchising; Family-owned Business; Home Health Care; Managing Growth; Management Styles; Organizational Development; Talent Management; Women Executives; Women And Leadership; Business Startups; Family Business; Small Business; Talent and Talent Management; Governing and Advisory Boards; Health Care and Treatment; Human Capital; Leadership Development; Leadership Style; Business or Company Management; Growth and Development Strategy; Management Analysis, Tools, and Techniques; Management Skills; Management Style; Management Succession; Management Systems; Management Teams; Brands and Branding; Marketing Strategy; Strategy
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      Groysberg, Boris, Colleen Ammerman, and John D. Vaughan. "BrightStar Care: The Evolution of a Leadership Team." Harvard Business School Case 417-020, November 2016. (Revised February 2017.)
      • September 2016 (Revised September 2017)
      • Case

      Collage.com: Scaling a Distributed Organization

      By: Christopher Stanton and Shikhar Ghosh
      Kevin Borders and Joe Golden, co-founders and co-CEOs of Collage.com, must decide how to grow their custom photo-products startup in the face of fierce competition. From 2011 through 2016, the business evolved from a hobby to a startup with $22 million in revenue and... View Details
      Keywords: Remote Work; Internet and the Web; Organizational Structure; Competitive Strategy; Employees; Business Startups; Growth and Development Strategy; Consumer Products Industry; Service Industry
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      Stanton, Christopher, and Shikhar Ghosh. "Collage.com: Scaling a Distributed Organization." Harvard Business School Case 817-038, September 2016. (Revised September 2017.)
      • September 2016
      • Supplement

      ZenRecruit: Sales Coaching and Performance Reviews

      By: Mark N. Roberge
      Amara Kaggwa leads the small but rapidly expanding sales team at ZenRecruit, a recruiting software application used by small businesses. Armed with six months of sales performance metrics, Kaggwa is preparing for her monthly performance conversations with two... View Details
      Keywords: Business or Company Management; Salesforce Management; Applications and Software; Employees; Performance Evaluation; Information Technology Industry; Information Technology Industry
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      Roberge, Mark N. "ZenRecruit: Sales Coaching and Performance Reviews." Harvard Business School Spreadsheet Supplement 817-704, September 2016.
      • August 2016
      • Case

      CEO Succession at Cisco (A): From John Chambers to Chuck Robbins

      By: Boris Groysberg, J. Yo-Jud Cheng and Annelena Lobb
      A smooth transition from former CEO John Chambers to new CEO Chuck Robbins had put Cisco in a position of strength. Looking back, the board reflected on what they had done well and what they might have done differently, and pondered whether another company might be... View Details
      Keywords: Information Technology; Management Succession; Technology Industry
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      Groysberg, Boris, J. Yo-Jud Cheng, and Annelena Lobb. "CEO Succession at Cisco (A): From John Chambers to Chuck Robbins." Harvard Business School Case 417-031, August 2016.
      • August 2016 (Revised July 2018)
      • Case

      Accenture Human Capital Strategy

      By: Paula A. Price, V.G. Narayanan and James Weber
      Accenture is a leading global consulting, technology, and outsourcing company. It has clients and its own operations throughout the world. This case describes the human resources and related activities necessary to deliver its services to clients. It allows students to... View Details
      Keywords: Management Consulting; Technology Consulting; Outsourcing; Human Resources; Activity Based Costing and Management; Management Practices and Processes
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      Price, Paula A., V.G. Narayanan, and James Weber. "Accenture Human Capital Strategy." Harvard Business School Case 117-032, August 2016. (Revised July 2018.)
      • July–August 2016
      • Article

      Beyond the Holacracy Hype: The Overwrought Claims—and Actual Promise—of the Next Generation of Self-Managed Teams

      By: Ethan Bernstein, John Bunch, Niko Canner and Michael Lee
      Holacracy and other forms of self-organization have been getting a lot of press. Proponents hail them as "flat" environments that foster flexibility, engagement, productivity, and efficiency. Critics say they're naive, unrealistic experiments. We argue, using evidence... View Details
      Keywords: Self-Managed Organizations; Self-Managed Teams; Reliability; Adaptability; Holacracy; Organization Design; Organization Structure; Organizational Charts; Organizational Architecture; Organizational Forms; Organizational Design; Organizational Structure; Organizational Change and Adaptation; Performance Effectiveness; Performance Productivity; Management Practices and Processes; Management Systems; Managerial Roles; Human Resources; Technology Industry; Technology Industry; Technology Industry; Technology Industry; Technology Industry; North America
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      Bernstein, Ethan, John Bunch, Niko Canner, and Michael Lee. "Beyond the Holacracy Hype: The Overwrought Claims—and Actual Promise—of the Next Generation of Self-Managed Teams." Harvard Business Review 94, nos. 7-8 (July–August 2016): 38–49.
      • June 2016 (Revised August 2019)
      • Case

      Numenta: Inventing and (or) Commercializing AI

      By: David B. Yoffie, Liz Kind and David Ben Shimol
      In March 2016, Donna Dubinsky (co-founder and CEO) and Jeff Hawkins (co-founder) were struggling with a key question: Could Numenta be successful in both creating fundamental technology and building a commercial business? Located in Redwood City, CA, Numenta was... View Details
      Keywords: Artificial Intelligence; Machine Intelligence; Machine Learning; Strategy; Business Model; Entrepreneurship; Information; Technological Innovation; Research; Research and Development; Information Technology; Applications and Software; Technology Adoption; Digital Platforms; Commercialization; AI and Machine Learning
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      Yoffie, David B., Liz Kind, and David Ben Shimol. "Numenta: Inventing and (or) Commercializing AI." Harvard Business School Case 716-469, June 2016. (Revised August 2019.)
      • June 2016
      • Case

      Big Spaceship: The Evolving Agency

      By: Boris Groysberg and Matthew G. Preble
      This case discusses the evolution of Big Spaceship, an advertising and marketing agency, from a product-focused business to a relationship-oriented one as clients seek deeper and more meaningful long-term partnerships. The 15-year-old company had already evolved... View Details
      Keywords: Digital Marketing; Advertising; Advertising Campaigns; Marketing; Organizational Structure; Organizational Design; Organizational Culture; Organizational Change and Adaptation; Social Media; Advertising Industry; United States; New York (city, NY)
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      Groysberg, Boris, and Matthew G. Preble. "Big Spaceship: The Evolving Agency." Harvard Business School Case 416-003, June 2016.
      • February 2016 (Revised May 2016)
      • Case

      Astroscale, Space Debris, and Earth's Orbital Commons

      By: Matthew Weinzierl, Angela Acocella and Mayuka Yamazaki
      An engineer and technology entrepreneur, Nobu Okada, had turned a mid-life crisis into a bold—some would say quixotic—quest to prevent a tragedy of the commons at the global scale. Namely, Okada believed the accumulation of debris in near-Earth orbital space posed a... View Details
      Keywords: Market Entry and Exit; Global Range; Entrepreneurship; Crisis Management; Wastes and Waste Processing; Economics; Aerospace Industry
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      Weinzierl, Matthew, Angela Acocella, and Mayuka Yamazaki. "Astroscale, Space Debris, and Earth's Orbital Commons." Harvard Business School Case 716-037, February 2016. (Revised May 2016.)
      • 2016
      • Teaching Note

      Advanced Leadership Pathways: General Gale Pollock and Services for the Vision Impaired

      By: Rosabeth M. Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone
      Teaching note for case 314029. Following a successful military career as an Army Nurse, achieving rank as Major General, becoming the first female Acting Surgeon General of the Army, and the 22nd Chief of the Army Nurse Corps, Pollock developed a vested interest in... View Details
      Keywords: Health Care; Health Care Education; Insurance Companies; Military; Leadership Skills; Health Care and Treatment; Education; Insurance; Business Startups; Information Technology; Applications and Software; Change Management; Information Technology Industry; Information Technology Industry
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      Kanter, Rosabeth M., Tessa Natanay Hamilton, and Ai-Ling Jamila Malone. "Advanced Leadership Pathways: General Gale Pollock and Services for the Vision Impaired." Harvard Business Publishing Teaching Note 316-036, 2016. (Harvard Advanced Leadership Initiative.)
      • January 2016
      • Case

      SAP SE: Autism at Work

      By: Gary P. Pisano and Robert D. Austin
      This case describes SAP's "Autism at Work" program, which integrates people with autism into the company's workforce. The company has a stated objective of making 1% of its workforce people with autism by 2020. SAP's rationale for the program is based on the belief... View Details
      Keywords: Software; Human Resource Management; Diversity Management; Germany; Selection and Staffing; Innovation and Management; Applications and Software; Recruitment; Diversity; Information Technology Industry; Germany
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      Pisano, Gary P., and Robert D. Austin. "SAP SE: Autism at Work." Harvard Business School Case 616-042, January 2016.
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