Publications

February 2016 (Revised February 2017)
Case

Greening Walmart: Progress and Controversy

By: Rebecca Henderson and James Weber

In 2005, Walmart, the world’s largest retailer, launched a sustainability initiative aimed at reducing waste and making the company more environmentally and socially conscious. By 2015, the company had made progress on multiple dimensions: energy efficiency in its... View Details

Keywords: Sustainability; Organizational Change and Adaptation; Business or Company Management; Motivation and Incentives; Reputation; Environmental Sustainability; Retail Industry; United States

02 May 2005
What Do You Think?

Where is Consumer Generated Marketing Taking Us?

foster disruptive innovation. I was under the impression that ... true disruption would be generated less by popular demand than by hard radical thinking." Flavius Chircu suggested that if we regard consumer generated marketing as... View Details

Keywords: by James Heskett

April 2018
Article

Elite Strategies and Incremental Policy Change: The Expansion of Primary Education in India

By: Akshay Mangla

This article analyzes India’s recent enactment of universal primary education. This programmatic policy change is puzzling given the clientelistic features of Indian democracy. Drawing on interviews and official documents, I demonstrate the catalytic role of committed... View Details

Keywords: Education; Policy Change; Policy Elites; Institutions; India; Early Childhood Education; Policy; Education Industry; India

Forthcoming
Article

Geographies of Discontent: Public Service Deprivation and the Rise of the Far Right in Italy

By: Simone Cremaschi, Paula Rettl, Marco Cappelluti and Catherine E. De Vries

Electoral support for far-right parties is often linked to geographies of discontent. We argue that public service deprivation, defined as reduced access to public services at the local level, plays an important role in explaining these patterns. By exploiting an... View Details

Keywords: Election Outcomes; Electoral Behavior; Political Affiliation; Political Culture; Public Service; Political Elections; Policy; Government and Politics; Surveys; Geographic Location; Immigration; Europe; Italy

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29 Nov 2018
News

The gig economy connects the skilled

12 Jul 2010
Research & Ideas

Rocket Science Retailing: A Practical Guide

Demand With total revenue likely to fluctuate much more than in the past, managers must be ready to take anticipatory action. Consequently, they should improve their ability to forecast aggregate demand. View Details

Keywords: by Martha Lagace; Retail; Auto

November 1975 (Revised October 1976)
Case

Cross River Products

By: Steven C. Wheelwright

Describes production task of meeting peak seasonal demands in a light manufacturing plant. Information is provided for evaluating the options of overtime, second shift, second production line, and inventory buildup. View Details

Keywords: Buildings and Facilities; Information; Labor; Demand and Consumers; Production; Supply Chain

July 2024 (Revised January 2025)
Case

Dynamic Pricing at Wendy's: Where's the Beef?

By: Elie Ofek, Alicia Dadlani and Martha Hostetter

In early 2024, Wendy’s new CEO announced on an earnings call that the company would install digital menus in its US locations so it could begin testing dynamic pricing—changing prices up or down in response to shifts in supply and demand – as well as allow engaging in... View Details

Keywords: Dynamic Pricing; Marketing Strategy; Price; Technology Adoption; Consumer Behavior; AI and Machine Learning; Customer Focus and Relationships; Policy; Food and Beverage Industry

Research Summary

Drip Pricing

Anyone who has shopped for an airline ticket online has experienced drip pricing, as each successive screen seems to reveal another fee throughout the purchasing process. This practice is becoming prevalent in a variety of industries, but its effect on consumers is... View Details

July 2018
Teaching Note

Cumplo.com

By: Frank V. Cespedes

Teaching Note for HBS No. 818-039. Teaching Note for HBS No. 818-039. Cumplo is a Chilean-based fin-tech startup that provides investors and small businesses with opportunities to access loans and investments in ways distinct from traditional financial institutions in... View Details

Keywords: Fintech; Alternative Finance; Crowdfunding; Crowdlending; Marketing Strategy; Growth and Development Strategy; Social Entrepreneurship; Expansion; Financial Services Industry; Latin America; South America; Chile

2017
Working Paper

Elite Ideas and Incremental Policy Change: The Expansion of Primary Education in India

By: Akshay Mangla

This paper analyzes India’s recent enactment of universal primary education. Given the clientelistic features of Indian democracy, this programmatic policy change presents a puzzle. Drawing on interviews and official documents, I find that committed state elites... View Details

Keywords: India; Political Economy; Ideas; Institutional Change; Education; Change Management; India

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Research Summary

Research Focus

By: Anita Elberse

My research focuses on "creative industries," defined as industries that supply goods that we commonly associate with artistic, cultural, or entertainment value -- including book and magazine publishing, film, music, television, video games, the performing... View Details

February 2013
Article

Commercial Property Rent Dynamics in U.S. Metropolitan Areas: An Examination of Office, Industrial, Flex and Retail Space

By: Maria Ibanez and Anthony Pennington-Cross

This paper is concerned with the market rental rate for space offered by commercial property and how that rental rate evolves over time. Rental rates reflect the value of the services provided by the property and can have a significant impact on the ability of its... View Details

Keywords: Commercial Real Estate; Rent Dynamics; Office Property; Flex Property; Retail Property; Industrial Property; Property; Real Estate Industry; United States

April 2020 (Revised January 2022)
Case

Uber: Competing Globally

By: Alexander J. MacKay, Amram Migdal and John Masko

This case describes Uber’s global market entry strategy and responses by regulators and local competitors. It details Uber’s entry into New York City (New York), Bogotá (Colombia), Delhi (India), Shanghai (China), Accra (Ghana), and London (United Kingdom). In each... View Details

Keywords: Business Ventures; Business Growth and Maturation; Business Model; Geography; Geographic Location; Geographic Scope; Globalization; Global Strategy; Multinational Firms and Management; Globalized Markets and Industries; Governance; Governance Controls; Governing Rules, Regulations, and Reforms; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Law; Management; Growth and Development Strategy; Growth Management; Markets; Demand and Consumers; Consumer Behavior; Network Effects; Emerging Markets; Market Design; Market Entry and Exit; Market Participation; Supply and Industry; Industry Structures; Planning; Strategic Planning; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Labor and Management Relations; Networks; Strategy; Adaptation; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Expansion; Information Technology; Mobile and Wireless Technology; Digital Platforms; Transportation; Transportation Networks; Transportation Industry; Technology Industry; Africa; Ghana; Asia; China; Shanghai Shi; Shanghai; India; New Delhi; Europe; United Kingdom; England; London; Latin America; North and Central America; United States; New York (city, NY); New York (state, US); South America; Colombia

2024
Working Paper

The Pay of Finance Professors

By: Claire Célérier, Boris Vallée and Alexey Vasilenko

This paper documents the existence of a significant wage finance premium in academia, and investigates its underlying mechanism. By exploiting an extensive dataset covering wages, publications and socio-demographics for 60,000 public-university faculty from all fields,... View Details

Keywords: Finance Wage Premium; Finance Academia; Wages; Higher Education

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November 1999
Case

Lucent Technologies: Optical Networking Group

By: Marco Iansiti and Barbara Feinberg

Set in June 1999, this case describes the development of a new platform product, the Wavestar OLS 400G, that responded both to a demand for greater "bandwidth" and aggressive competitors seeking to supply it. The 400G's development process took only 14 months and... View Details

Keywords: Customers; Operations; Product Development; Performance Improvement; Information Technology; Information Infrastructure

October 2021 (Revised October 2022)
Case

The Opioid Settlement and Controversy Over CEO Pay at AmerisourceBergen

By: Suraj Srinivasan and Li-Kuan Ni

In 2020, AmerisourceBergen Corporation, a Fortune 50 company in the drug distribution industry, agreed to settle thousands of lawsuits filed nationwide against the company for its opioid distribution practices that critics alleged had contributed to the nationwide... View Details

January 2022
Article

Determinants of Gender Differences in Change in Pay among Job-Switching Executives

By: Boris Groysberg, Paul M. Healy and Eric Lin

The authors investigate what determines differences in change in pay between men and women executives who move to new employers. Using proprietary data of 2,034 executive placements from a global search firm, the authors observe narrower pay differences between men and... View Details

Keywords: Executive Pay; Executive Labor Market; Gender Pay Gap; External Recruitment; Executive Compensation; Gender; Human Capital