Publications

17 Jul 2023
Research & Ideas

Money Isn’t Everything: The Dos and Don’ts of Motivating Employees

play in these internal markets, Hall argues. “If you try to put water into a hose, it’s going to squirt out somewhere. No matter what decision you make, there will be something that needs to be controlled,” Hall says. “Every kink creates... View Details

Keywords: by Avery Forman

October 2021 (Revised February 2022)
Case

Green Hydrogen in Chile

By: Tarun Khanna, Jenyfeer Martínez Buitrago and Mariana Cal

In 2020, the Chilean government wants to promote green hydrogen, a technology with high potential to help mitigate climate change. President Sebastián Piñera, aware of the country's advantages to produce green hydrogen competitively, asks Energy Minister Juan Carlos... View Details

Keywords: COVID-19 Pandemic; Decision Making; Alternative Energy; Renewable Energy; Climate Change; Environmental Sustainability; Green Technology; Financial Instruments; Energy Policy; Government Administration; Strategy; Government and Politics; Social Issues; Energy Industry; Latin America; South America; Chile

January 2021
Case

Cinépolis

By: Joshua D. Margolis and Fernanda Miguel

Two weeks after Cinepolis released a documentary film about corruption, a judge ordered its provisional suspension, claiming it had to be edited before it continued to be shown, against Mexican cinematography laws. Cinépolis, Latin America’s largest movie theater chain... View Details

Keywords: Movies; Entertainment; Corruption; Risk Assessment; Communication Strategy; Crime and Corruption; Decision Making; Film Entertainment; Ethics; Leadership; Risk Management; Entertainment and Recreation Industry; Motion Pictures and Video Industry; Mexico; Latin America; North and Central America

On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years using a novel technology and data... View Details

11 Mar 2008
First Look

First Look: March 11, 2008

Management (forthcoming) Abstract Broad waves of investor sentiment should have larger impacts on securities that are more difficult to value and to arbitrage. Consistent with this intuition, we find that when an index of investor... View Details

Keywords: Martha Lagace

2009
Working Paper

From Strategy to Business Models and to Tactics

By: Ramon Casadesus-Masanell and Joan Enric Ricart

The notion of business model has been used by strategy scholars to refer to "the logic of the firm, the way it operates and how it creates value for its stakeholders." On the surface, this notion appears to be similar to that of strategy. We present a conceptual... View Details

Keywords: Business Model; Decision Choices and Conditions; Framework; Competitive Strategy; Competitive Advantage; Value Creation

Read Now

September 2018 (Revised October 2018)
Supplement

Lexoo: Building a Long-Lasting Platform

By: Chiara Farronato and Elena Corsi

Lexoo, a UK-based online marketplace for legal services, was facing the strategic choice of how to grow from early start-up to mature platform. Daniel van Binsbergen, Lexoo's CEO, and web developer Chris O'Sullivan, CTO, had set up Lexoo to help Small and Medium-Sized... View Details

Keywords: Marketplaces; Legal Services; Growth Strategy; Technology Ventures; Pivot; Service Operations; Digital Platforms; Growth and Development Strategy; Small Business; Decision Making; Legal Services Industry

20 Jul 2009
Research & Ideas

Markets or Communities? The Best Ways to Manage Outside Innovation

Boudreau, presents companies with a framework to think about how to organize outside innovators, such as the decision to follow a community/collaboration model versus a markets/competition approach. What are the lessons you hope that... View Details

Keywords: by Sean Silverthorne; Technology

17 Jul 2007
First Look

First Look: July 17, 2007

decision for firms that aspire to develop platform-mediated networks is whether to preserve proprietary control or share their platform with rivals. A proprietary platform has a single provider that solely controls its technology, for... View Details

Keywords: Martha Lagace

December 2020 (Revised June 2021)
Case

France Télécom (A): A Challenging Restructuring

By: Cynthia A. Montgomery and Ashley V. Whillans

These cases explore the impacts of industry shocks, resulting corporate actions that had a devastating impact on employees, and the legal conviction of corporate leaders for “institutional harassment."

This case series follows the evolution of France... View Details

January 2008 (Revised January 2008)
Case

Two Brattle Center: A Mental-Health Clinic in Search of a Viable Operating Model

By: Robert G. Eccles

Two Brattle Center (TBC) is a struggling for-profit private mental health clinic based in Harvard Square. Its founder, Dr. Joan Wheelis, is a nationally recognized practicing psychiatrist who has developed outpatient treatment programs based on Dialectical Behavior... View Details

Keywords: Business Model; For-Profit Firms; Decision Choices and Conditions; Financial Strategy; Health Care and Treatment; Health Disorders; Medical Specialties; Nonprofit Organizations; Emotions; Health Industry; United States

14 Feb 2011
Research & Ideas

Clay Christensen’s Milkshake Marketing

says. He adds that this marketing paradigm comes with the additional benefit of being difficult to rip off. Nobody, for example, has managed to copy IKEA, which helps its customers do the job of furnishing an apartment right now.... View Details

Keywords: by Carmen Nobel; Retail; Service; Consumer Products; Food & Beverage

Program

Rising Generation in the Family Enterprise

significant wealth Analyze options and choose the right role for you in the family enterprise, while honoring and supporting others' choices Engage in difficult conversations with family members, including your elders, as you prepare for... View Details

05 Oct 2018
Blog Post

The Reflective Leader

increasingly hear on the HBS campus is "lifelong learning." If you are a first or second-year student, then this may be difficult to grasp, especially when you are just trying to survive the next cold call. I didn’t fully grasp... View Details

16 Aug 2010
Lessons from the Classroom

HBS Introduces Marketing Analysis Tools for Managers

extracts from each customer); and asset retention (retaining existing customers for the long term). "Pricing and Profitability Analysis": Pricing is one of the most difficult decisions marketers... View Details

Keywords: by Sarah Jane Gilbert

August 2021 (Revised February 2022)
Case

Lexoo: Building a Long-Lasting Platform (Abridged)

By: Chiara Farronato and Elena Corsi

Lexoo, a UK-based online marketplace for legal services, was facing the strategic choice of how to grow from early start-up to mature platform. Daniel van Binsbergen, Lexoo's CEO, and web developer Chris O'Sullivan, CTO, had set up Lexoo to help Small and Medium-Sized... View Details

Keywords: Legal Services; Marketplaces; Pivot; Growth and Development Strategy; Digital Platforms; Small Business; Service Operations; Decision Making; Legal Services Industry