Publications

January 2015
Case

The Blonde Salad

By: Anat Keinan, Kristina Maslauskaite, Sandrine Crener and Vincent Dessain

In 2014, Chiara Ferragni, a globe-trotting founder of the world's most popular fashion blog The Blonde Salad, and Riccardo Pozzoli, her co-founder and business partner, had to decide how to best monetize her blog as well as her shoe line called the "Chiara Ferragni... View Details

Fall 2024
Article

The Three Traps That Stymie Reinvention: Organizational Identity, Architecture, and Collaboration Can Be Either Assets or Liabilities to Pursuing Growth in New Sectors

By: Ryan Raffaelli

In more than a decade of researching innovation, I have observed how organizations respond to new opportunities, technological changes, or unexpected market shifts that threaten to upend their current business model. This process, which I call reinvention, may occur... View Details

Keywords: Innovation And Strategy; Change Leadership; Collaboration; Architecture; Transformation; Disruption; Leading Change; Innovation Strategy; Identity; Organizational Culture; Organizational Structure

2024
Working Paper

Omnia Juncta in Uno: Foreign Powers and Trademark Protection in Shanghai's Concession Era

By: Laura Alfaro, Cathy Bao, Maggie X. Chen, Junjie Hong and Claudia Steinwender

We investigate how firms and markets adapt to trademark protection, an extensively utilized but under-examined form of IP protection to address asymmetric information, by exploring a historical precedent: China’s 1923 trademark law. Exploiting unique, newly digitized... View Details

Keywords: Trademark; Firm Dynamics; Intermediaries; Intellectual Property Institutions; Trademarks; Intellectual Property; Laws and Statutes; Outcome or Result; Organizational Change and Adaptation; China

SSRN

November 2021
Article

A Salient Sugar Tax Decreases Sugary Drink Buying

By: Grant E. Donnelly, Paige Guge, Ryan Howell and Leslie John

Many governments have introduced sugary drink excise taxes to reduce purchasing and consumption of such drinks; however, they do not typically stipulate how such taxes should be communicated at point-of-purchase. Historical, field, and experimental data entailing over... View Details

Keywords: Decision-making; Open Data; Open Materials; Preregistered; Health; Policy; Taxation; Consumer Behavior; Decision Making

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2010
Other Unpublished Work

Saving Face by Making Meaning: The Negative Effects of Brand Communities' Self-serving Response to Brand Extensions

By: Jill Avery

An ethnographic study of a brand community following the launch of the Porsche Cayenne SUV finds that brand extensions can negatively affect the value of their parent brands. By studying the collective response to brand extensions of existing consumers and by... View Details

Keywords: Brands; Brand Management; Brand Positioning; Brand Equity; Internet; Social Media; Customers; Customer Focus and Relationships; Customer Satisfaction; Marketing; Brands and Branding; Marketing Strategy; Auto Industry

January 2013 (Revised March 2022)
Case

The Origins and Development of Silicon Valley

By: Tom Nicholas and James Lee

On October 1, 1891, as Senator Leland Stanford cut the ribbon at the ceremony gifting 8,000-acres of his Palo Alto, California, stock farm to a new, 559-student university bearing his name and seeking to produce "useful" in addition to "cultured" graduates, the... View Details

Keywords: Silicon Valley; History; Entrepreneurship; Technological Innovation; United States

2012
Chapter

Inflection Point: New Vision, New Strategy, New Organization

By: Nancy O. Andrews and Nicolas P. Retsinas

What does it cost to build a great society? More pointedly, what does it cost to lose a great society? Since the War on Poverty began almost 50 years ago, investments in America’s communities have spurred those questions. Today we face a society more unequal than... View Details

Keywords: Income Inequality; Equality and Inequality; Income; Residency; Poverty

21 May 2024
Research & Ideas

What the Rise of Far-Right Politics Says About the Economy in an Election Year

than Brazilians, of course. This shows that trends matter, not only overall levels of wealth. Layne: How big a factor is culture versus economics?Rettl: Culture and economics are intertwined. For example, in [Brazil], some say that attachment to religious View Details

Keywords: by Rachel Layne

September 2023
Case

The Meteoric Rise of Skims

By: Ayelet Israeli, Jill Avery and Leonard A. Schlesinger

Since its founding in 2019 by Kim Kardashian and Jens Grede, Skims, a solutions-oriented brand creating the next generation of underwear, loungewear, and shapewear with an eye toward body-type and skin-tone inclusivity, has experienced a meteoric rise. Kardashian, who... View Details

07 Apr 2021
Research & Ideas

How Teams Work: Lessons from the Pandemic

interactions they needed to succeed. When managers understand the building blocks for team work, they can allocate time better and select the right communication tools, whether teams are dispersed or together, a new study from Harvard... View Details

Keywords: by Kristen Senz

07 Aug 2018
First Look

New Research and Ideas, August 8, 2018

August 2018 Negotiation and Conflict Management Research Raiffa Transformed the Field of Negotiation—and Me By: Bazerman, Max Abstract—Howard Raiffa was a role model, friend, and inspiration. He transformed the field of negotiation, and he transformed my career. This... View Details

Keywords: by Sean Silverthorne

30 Sep 2010
Working Paper Summaries

Does Mandatory IFRS Adoption Improve the Information Environment?

Keywords: by Joanne Horton, George Serafeim & Ioanna Serafeim

18 Sep 2008
Working Paper Summaries

The Internalization of Advertising Services: An Inter-Industry Analysis

Keywords: by Sharon Horsky, Steven C. Michael & Alvin J. Silk; Advertising

2018
Chapter

Work and Workplace

By: Kai Ruggeri, Jana Berkessel, Jascha Achterberg, Gerhard M. Prinz, Alessandra Luna-Navarro, Jon M. Jachimowicz and A. V. Whillans

Work is a major part of many lives. While individual experiences with work will differ—from how long we work to what jobs we have and to what extent we enjoy them—almost everyone is affected by employment, whether they have a job or not. Decades of research in the... View Details

Keywords: Workplace; Behavioral Insights; Retirement Savings; Working Conditions; Employees; Performance; Happiness; Health; Job Search; Change

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Summer 2017
Article

Copyright Enforcement: Evidence from Two Field Experiments

By: Hong Luo and Julie Holland Mortimer

Effective dispute resolution is important for reducing private and social costs. We study how resolution responds to changes in price and communication using a new, extensive dataset of copyright infringement incidences by firms. The data cover two field experiments... View Details

Keywords: Copyright; Law Enforcement; Lawsuits and Litigation; Cost

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