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Publications
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Modeling
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- December 1971
- Article
Optimum Consumption and Portfolio Rules in a Continuous-Time Model
By: Robert C. Merton
- spring 1971
- Article
A Model for Integrating Sampling Objectives in Auditing
By: Robert S. Kaplan and Yuri Ijiri
Keywords: Integration
- Article
Overhead Allocation via Mathematical Programming Models
By: Robert S. Kaplan and Gerald Thompson
Keywords: Mathematical Methods
- 1971
- Working Paper
A Simple General Equilibrium Model of the Term Structure of Interest Rates
By: Jerry R. Green
- summer 1970
- Article
Marketing Strategy and Bank Service Interaction: A Probability Model
By: D. B. Crane
- spring 1970
- Article
Sequential Models in Probabilistic Depreciation
By: Robert S. Kaplan and Yuri Ijiri
- February 1969
- Article
Test of a Product Cycle Model of International Trade: U.S. Exports of Consumer Durables
By: Louis T Wells Jr
- winter 1969
- Article
A Complete Model of Warrant Pricing that Maximizes Utility
By: Paul A. Samuelson and Robert C. Merton
Keywords: Price
- December 10, 2024
- Other Article
A New Model for Funding Healthcare Innovation
By: Regina E. Herzlinger and Duke Rohlen
- Forthcoming
- Article
Achieving Epilepsy Care for All: Ecosystem-Based Transformation
By: Susanna Gallani, Bernice Martin Lee and Lidia M. V. R. Moura
Epilepsy exemplifies many of the systemic challenges of modern health care— fragmented care delivery, inequitable access, financial strain, and so on. The current “system of systems” (SoS) structure of U.S. health care fosters siloed operations among its member systems... View Details
- Research Summary
Adoption of Machine Learning Models in Real World Decision Making
The goal of this research is to assess the impact of deploying machine learning models in real world decision making in domains such as health care. View Details
- Forthcoming
- Article
Advancing Personalization: How to Experiment, Learn & Optimize
By: Aurelie Lemmens, Jason M.T. Roos, Sebastian Gabel, Eva Ascarza, Hernan Bruno, Elea McDonnell Feit, Brett Gordon, Ayelet Israeli, Carl F. Mela and Oded Netzer
Personalization has become the heartbeat of modern marketing. Advances in causal inference and machine learning enable companies to understand how the same marketing action can impact the choices of individual customers differently. This article provides an academic... View Details
- Forthcoming
- Article
An AI Method to Score Celebrity Visual Potential from Human Faces
By: Flora Feng, Shunyuan Zhang, Xiao Liu, Kannan Srinivasan and Cait Lamberton
It has long been a mantra of marketing practice that, particularly in low-involvement situations, spokespeople should be physically attractive. This paper suggests there is a higher probability of gaining fame and influence (i.e., celebrity potential) than is captured... View Details
- Forthcoming
- Article
Beefing IT Up for Your Investor? Engagement with Open Source Communities, Innovation, and Startup Funding: Evidence from GitHub
By: Annamaria Conti, Christian Peukert and Maria P. Roche
We study the engagement of nascent firms with open source communities and its implications for innovation and attracting funding. To do so, we link data on 160,065 U.S. startups from Crunchbase to their activities on the open source software development platform... View Details
- Research Summary
Business Strategy at the Base of the Pyramid
Rangan is studying how businesses create value for the 4.2 billion low income, and poorer income residents at the base of the global income pyramid. These are individuals who live on less than $5/day. Providing food, water, sanitation, healthcare, education, skills... View Details