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  • 01 Jul 2021
  • News

Three Powerful Marketing Trends Born In Lockdown

  • 26 Jul 2022
  • Video

Case Studies from Africa: Insights from Mo Abudu, Chinua Azubike, and Senior Lecturer John Macomber

    Randolph B. Cohen

    Randolph B. (Randy) Cohen is the MBA Class of 1975 Senior Lecturer of Entrepreneurial Management in the Finance Unit at Harvard Business School. Cohen’s main research focus has been the identification of top investment managers and the prediction of manager... View Details

    Keywords: financial services; investment banking industry
    • 01 Jan 2005
    • News

    • 04 Feb 2016
    • News

    The Space Shuttle Columbia’s Final Mission

    • Research Summary

    Overview

    By: Lynn S. Paine
    My work focuses on boards of directors and corporate governance. I am currently developing new cases and materials for our MBA and Executive offerings in this area and working on a project entitled The Future of Corporate Governance. In addition, I am currently... View Details

      Dennis A. Yao

      Dennis Yao is the Lawrence E. Fouraker Professor of Business Administration and Chair of the Doctoral Programs at Harvard Business School. He joined the faculty in 2004 after having been at the Wharton School, University of Pennsylvania. From 1991-1994 he served as... View Details

      Keywords: automotive; defense; federal government; high technology

        Michael T. Moynihan

        Michael Moynihan is a Lecturer of Business Administration in the Marketing Unit at Harvard Business School. Mike is currently teaching Creating Brand Value, an MBA elective course on brand strategy.  He has also served as an Executive Fellow at Harvard Business... View Details

        • 29 Jul 2013
        • News

        Happy Money: The Science of Smarter Spending - Buying Experiences

        • October 2001 (Revised August 2005)
        • Case

        Zipcar

        By: Myra M. Hart and Wendy Carter
        Provides a detailed description of the processes and tasks associated with creating a new venture in an emerging industry (subscription car-sharing for urban dwellers). Chronicles the entrepreneur's concept development, industry analysis, market research, identity... View Details
        Keywords: Entrepreneurship; Financing and Loans; Leadership Development; Venture Capital; Business Strategy; Growth and Development Strategy; Business Plan; Budgets and Budgeting; Management Teams; Partners and Partnerships; Marketing Strategy; Brands and Branding; Auto Industry; Service Industry
        Related
        • 09 Oct 2013
        • News

        The Cheater's High: Why it Feels Good to be Unethical

        • 05 Aug 2018
        • News

        Hard work may not pay after all

        • 03 Feb 2016
        • Video

        The Space Shuttle Columbia’s Final Mission

          The HBS Case Method Teaches Real-World Lessons

          Since 1924, Harvard Business School (HBS) has used the case study method to teach decision-making skills to business students. Nearly 80 percent of cases used at B-schools are developed by HBS faculty who work with business leaders around the world to write over 350... View Details

          • October 2016
          • Case

          The Quiet Ascension of LA Fitness

          By: John R. Wells and Gabriel Ellsworth
          In 2016, LA Fitness was the largest chain of non-franchised fitness clubs in North America, operating 676 clubs, serving 4.9 million members, and generating revenues of over $1.9 billion. Founded by Chinyol Yi, Louis Welch, and Paul Norris in 1984, the privately held... View Details
          Keywords: LA Fitness; Health Clubs; Fitness; Gyms; Chain; Exercise; Personal Training; Retention; Bally Total Fitness; 24 Hour Fitness; Planet Fitness; Buildings and Facilities; Acquisition; Business Growth and Maturation; Business Model; For-Profit Firms; Customers; Customer Focus and Relationships; Customer Satisfaction; Demographics; Age; Gender; Income; Residency; Borrowing and Debt; Capital; Capital Structure; Cash; Cash Flow; Cost; Private Equity; Financial Condition; Financial Liquidity; Financing and Loans; Investment Return; Price; Profit; Revenue; Geographic Location; Geographic Scope; Multinational Firms and Management; Business History; Employees; Recruitment; Selection and Staffing; Human Capital; Contracts; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Market Entry and Exit; Operations; Service Operations; Leasing; Private Ownership; Problems and Challenges; Sales; Salesforce Management; Situation or Environment; Opportunities; Sports; Strategy; Business Strategy; Competition; Competitive Strategy; Competitive Advantage; Corporate Strategy; Expansion; Segmentation; Information Technology; Mobile Technology; Technology Platform; Health Industry; United States; California; Los Angeles
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            Profits You Can Trust

            “This comprehensive layman's guide is a must-read for senior management, boards, committees, and their advisors. Writing in largely non-technical language, the expert authors provide the most concise and complete road map to understanding, preventing,... View Details
            • 04 Feb 2016
            • Cold Call Podcast

            The Space Shuttle Columbia’s Final Mission

            Keywords: Re: Amy C. Edmondson
            • 12 Jun 2014
            • News

            This Experiment Shows Why Shaking Hands Is So Crucial To Winning Negotiations

            • Research Summary

            FOUNDATIONS OF BUSINESS STRATEGY

            Pankaj Ghemawat is involved in an ongoing stream of research and course development on the foundations of business strategy. Recent work has included the application of game theory to business strategy, as reported in the book Games Businesses Play, and the... View Details
            • 04 May 2012
            • News

            How McDonald's Came Back Bigger Than Ever