Publications

March 2001 (Revised September 2002)
Case

Merck Latin America (A)

By: Michael Beer and James Weber

Introduces Grey Warner, the vice president of Merck's Latin America region, and his efforts to improve the organizational effectiveness of the region and to introduce a more global business culture and values. Discusses Merck's ethics and values, its Latin American... View Details

Keywords: Organizational Culture; Ethics; Business Processes; Strategic Planning; Change Management; Values and Beliefs; Globalized Firms and Management; Employee Relationship Management; Business Strategy; Government and Politics; Economy; Pharmaceutical Industry; Latin America

August 2000 (Revised February 2001)
Case

Plum Creek Timber (A)

By: Max H. Bazerman, Hannah Bowles, Dov Brachfeld and Jack Troast

Plum Creek Timber Co., the nation's sixth largest private timberland owner and forest products company, must decide whether to enter negotiations with the U.S. government to establish a Habitat Conservation Plan (HCP) on its Pacific Northwest properties for a... View Details

Keywords: Conflict of Interests; Negotiation Process; Negotiation Participants; Environmental Sustainability; Business and Government Relations; Forest Products Industry; United States

05 May 2016
News

Fumigating the Criminal Bug: New Research on the Insulation of Volkswagen’s Middle Management

08 Apr 2016
News

How to Spot a Monopolistic Search Engine

November 2009 (Revised May 2017)
Case

Miracle Life, Inc.

By: Lauren Cohen and Christopher Malloy

Miracle Life is a firm with a unique setup and organizational structure. Specifically, it is a network marketing firm, also known as multi-level marketing (MLM) firm, which utilizes a large distributor base and depends on this individual distributor base to sell its... View Details

Keywords: Finance; Cash Flow; Stocks; Growth and Development Strategy; Product Marketing; Distribution; Organizational Structure

2016
Book

The Three Box Solution: A Strategy for Leading Innovation

By: Vijay Govindarajan

How to Innovate and Execute. Leaders already know that innovation calls for a different set of activities, skills, methods, metrics, mind-sets, and leadership approaches. And it is well understood that creating a new business and optimizing an already existing one are... View Details

Keywords: Innovation Strategy; Innovation Leadership

Research Summary

Utilizing Display, Feature and Price Promotions: Getting the Biggest Bang for the Buck

Firms are continuously looking for more efficient ways to influence consumers to purchase their brand. Professor Lemon is conducting research to understand what motivates consumers' purchases of products and services. Her research suggests new strategies for category... View Details

November 2006 (Revised November 2007)
Case

EFJ, Inc.

By: Lynda M. Applegate, Ajay Vinze and Mara Vatz

Michael Jalbert plans to transform EFJI, a land mobile radio manufacturer, into a leading radio systems and solutions provider. Taking advantage of new industry standards and the country's increased focus on public safety agencies and homeland security, Jalbert says... View Details

Keywords: Disruptive Innovation; Leading Change; Growth and Development Strategy; Product Positioning; Organizational Change and Adaptation; Competitive Strategy; Expansion

2020
Working Paper

Reinventing Retail: The Novel Resurgence of Independent Bookstores

By: Ryan Raffaelli

This study examines how community-based brick-and-mortar retailers can achieve sustained market growth in the face of online and big box retail competition. The appearance of Amazon.com in 1995 led to a significant decline in the number of independent bookstores in the... View Details

Keywords: Bookstores; Competitive Strategy; Business and Community Relations; Customization and Personalization; Growth and Development; Retail Industry; United States

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January 2025 (Revised June 2025)
Case

U.S. Steel: Proposed Acquisition by Nippon Steel

By: Willy Shih

The case setting is the proposed acquisition of U.S. Steel by Nippon Steel, which elicited a great deal of controversy. The purpose of the case is to look at the history of the American steel industry since World War II and understand how the steel minimill operators... View Details

Keywords: Disruptive Innovation; Mergers and Acquisitions; Factories, Labs, and Plants; Business History; Technological Innovation; Business Strategy; Manufacturing Industry; Steel Industry; United States

August 2022
Case

Meaningful Gigs

By: Brian Trelstad and Rachel Philbin

In October 2020, just a year after founding their company Meaningful Gigs, founders Ronnie Kwesi Coleman and Stephanie Nachemja-Burton prepared for a vital investment meeting with Rethink Education. They had already reached $400,000 in annually recurring revenue (ARR)... View Details

Keywords: Venture Capital; Growth and Development Strategy; Revenue; Education Industry; Technology Industry; Africa; United States

February 2017 (Revised April 2018)
Case

Kameda Seika: Cracking the U.S. Market

By: Elie Ofek, Nobuo Sato and Akiko Kanno

In spring 2016, Kameda’s CEO, Michiyasu Tanaka, is facing difficult questions from board members over the lackluster performance of the company’s U.S. subsidiary. Kameda was the leading player in the Japanese rice cracker market and was looking to expand overseas to... View Details

Keywords: Marketing Strategy; Growth and Development Strategy; Adaptation; Performance Improvement; Food and Beverage Industry; Manufacturing Industry; Japan; United States

Summer 2021
Article

Platform Leadership and Supply Chains: Intel, Centrino, and the Restructuring of Wi-Fi Supply

By: Roberto Fontana and Shane Greenstein

In this paper we examine Intel’s launch of Centrino and interpret it as platform leaders attempt to restructure a supply chain. We provide a narrative of key actions and how they coordinated changes and offer a framework of the predictable consequences for... View Details

Keywords: Mobile and Wireless Technology; Product Launch; Supply Chain; Restructuring; Framework

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24 Sep 2013
First Look

First Look: September 24

School Case 113-073 Ken Traub at American Bank Note Holographics Ken Traub is hired as CFO for American Bank Note Holographics, the market-leading security holograph company, in January 1999, but discovers... View Details

Keywords: Sean Silverthorne

09 Apr 2021
News

The Power of Why: Unlocking a Curious Mind

January 2011 (Revised May 2011)
Case

Paydiant

By: Jose B. Alvarez, Elizabeth C. Williamson and James Weber

Kevin Laracey, founder of Paydiant, needed to figure out how to launch a payment processing company with a new technology based on smart phones. Consumers had increasingly turned to electronic payment methods such as credit cards and debit cards to make purchases.... View Details

Keywords: Entrepreneurship; Credit Cards; Product Marketing; Product Launch; Market Entry and Exit; Industry Structures; Business and Stakeholder Relations; Cooperation; Technology Adoption; Retail Industry

2023
Working Paper

Should Human Capital Development Programs Be Voluntary or Mandatory? Evidence from a Field Experiment

By: Jason Sandvik, Richard Saouma, Nathan Seegert and Christopher Stanton

In a field experiment, we find large differences in productivity treatment effects between voluntary and mandatory workplace mentorship programs. A significant portion of this difference is due to the best employees opting into the program when it is voluntary and... View Details

Keywords: Mentoring; Mentorship Programs; Randomized Controlled Trial; Employees; Relationships; Programs; Performance

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Benson P. Shapiro is a well-known authority on marketing strategy and sales management with particular interests in pricing, product line planning, and marketing organization. He is also the Malcolm P. McNair Professor of Marketing Emeritus at the Harvard Business... View Details

October 2018
Case

P-Will at DISCO

By: Ethan Bernstein, Naoko Jinjo and Yuna Sakuma

From the outside, DISCO—a Japan-based manufacturer of precision tools for semiconductor production devices—appeared to be a rather ordinary company that had achieved rather extraordinary success: it had simultaneously achieved 70% global market share, had lifted its... View Details

Keywords: Human Capital; P-Will; DISCO; Semiconductors; Self-Managed Organizations; Governance; Human Resources; Selection and Staffing; Management Practices and Processes; Management Systems; Organizational Structure; Organizational Design; Semiconductor Industry; Japan