Publications

Web

HBS Entrepreneurship Summit - Alumni

Programs & Events HBS Entrepreneurship Summit NOV 4-5 4-5 NOVEMBER 2022 HBS ENTREPRENEURSHIP SUMMIT: LEADING HIGH-GROWTH VENTURES IN AN UNPREDICTABLE WORLD Brought to you by the Arthur Rock Center for Entrepreneurship and Alumni Relations... View Details

Web

Technology & Operations Management Awards & Honors - Faculty & Research

Competition Prize from the College of Behavioral Operations at the Production and Operations Management Society (POMS). Frances X. Frei : Recognized by Thinkers50 as one of the world’s leading management thinkers. Robert S. Huckman :... View Details

Web

Marketing Awards & Honors - Faculty & Research

2016) with Raghuram Iyengar and Martin Schleicher. Jill J. Avery : Awarded the 2016 Private Company Board of the Year by the National Association of Corporate Directors, New England Chapter, along with the... View Details

Web

Research - Behavioral Finance & Financial Stability

Behavior of Global Banks By: Victoria Ivashina , David S. Scharfstein & Jeremy C. Stein AUG 2015 Foreign banks play large roles in the US domestic funding market. However, unlike domestic banks, which are funded View Details

November 2006 (Revised November 2007)
Case

Strategy in the Twenty First Century Pharmaceutical Industry: Merck & Co. and Pfizer Inc.

By: David J. Collis and Troy Smith

The global pharmaceutical industry has gone through substantial changes in the last few decades and pharmaceutical firms face major challenges including headline-grabbing litigation, imminent patent expirations, new technologies, rising drug development costs, generic... View Details

Keywords: Mergers and Acquisitions; Growth and Development Strategy; Product Development; Research and Development; Corporate Strategy; Pharmaceutical Industry; United States

October 1999 (Revised July 2000)
Case

MasterCard International: World Championship Soccer Sponsorship

By: David J. Arnold and David Lane

MasterCard must decide whether to renew the sponsorship of the World Cup and other soccer events in light of a 100% increase in the sponsorship fee and a strategic realignment by MasterCard. A rewritten version of an earlier case. View Details

Keywords: Credit Cards; Marketing Strategy; Sports; Financial Services Industry; Sports Industry

October 29, 2020
Article

How to Build a Digital Brand That Lasts

By: William Collis and David Collis

What makes a brand durable even as business models, technology and consumer behavior radically change? The key is that durable brands are adaptable brands—even legacy ones. To create durability, apply the MACE framework: 1) Mastery: Give your consumers... View Details

Keywords: Brands and Branding; Business Model; Adaptation; Framework

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November 2000
Case

Hewlett-Packard's Home Products Division in Europe (1996-2000)

By: David J. Arnold and Carin-Isabel Knoop

By November 2000, Hewlett-Packard's Home Products Division (HPD) had been selling its Pavilion line of personal computers in Europe for almost five years. During that time, HPD had entered and exited Germany, struggled in France and the United Kingdom, and... View Details

Keywords: Competition; Information Infrastructure; Transformation; Performance Evaluation; Computer Industry; France; Germany; United Kingdom

2022
Working Paper

Optimal Illiquidity

By: John Beshears, James J. Choi, Christopher Clayton, Christopher Harris, David Laibson and Brigitte C. Madrian

We calculate the socially optimal level of illiquidity in an economy populated by households with taste shocks and naive present bias. The government chooses mandatory contributions to accounts, each witha different pre-retirement withdrawal penalty. Collected... View Details

Keywords: Illiquidity; Commitment; Flexibility; Savings; Social Security; Retirement; Government Legislation; Taxation; Saving

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December 2020 (Revised December 2021)
Case

Komatsu and Smart Construction

By: Rajiv Lal, David J. Collis and Akiko Saito

Komatsu, Japan's leading construction equipment manufacturer, is considering investing in a digital platform "Smart Construction" that will digitise the entire work process on a construction site, allowing for substantial reductions in cost and time while improving... View Details

Keywords: Platform; Digital Business; Construction; Business Model; Strategy; Technology Adoption; Internet and the Web; Digital Platforms; Construction Industry; Japan

2010
Book

Government and Markets: Toward a New Theory of Regulation

By: Edward J. Balleisen and David A. Moss

After two generations of emphasis on governmental inefficiency and the need for deregulation, we now see growing interest in the possibility of constructive governance, alongside public calls for new, smarter regulation. Yet there is a real danger that regulatory... View Details

Keywords: Governing Rules, Regulations, and Reforms; Government and Politics; Markets; Business and Government Relations; Research

29 Oct 2019
News

Is This Disney’s Next CEO?

all, turned Disney’s film business into the envy of the industry. Last year, the division earned a record $3 billion profit, the most ever for a Hollywood studio.” The piece opens with a mention of Mayer’s habit of returning to HBS to speak in the first-year strategy... View Details

February 1993 (Revised April 1995)
Case

Sharp Corporation: Technology Strategy

By: David J. Collis and Tomo Noda

Teaches the evolution of the corporate strategy of Sharp Corp., Japan. Sharp Corp., a second-tier assembler of TV sets and home appliances, gradually and consistently improved performance by developing expertise in electronic device technologies such as specialized ICs... View Details

Keywords: Innovation and Invention; Leadership; Performance Improvement; Corporate Strategy; Diversification; Technology Adoption; Electronics Industry; Japan

Web

Organizational Behavior Awards & Honors - Faculty & Research

Programs” (September 2011) with Herminia Ibarra and Deborah M. Kolb. Robin J. Ely : Awarded the 2021 Outstanding Practitioner-Orientated Publication in OB from the Organizational Behavior Division of the Academy of Management for “Getting... View Details

January 2025 (Revised January 2025)
Case

Less Is More: Will Aldi's Expansion Plans Pay Off in a Crowded U.S. Grocery Market?

By: David Collis and Haisley Wert

In 2024, the discount grocery retailer Aldi announced bold U.S. expansion plans. Within five years, the German company would increase its store count by 30% to reach 3,200+ stores across the United States and approach becoming the fifth largest grocery retailer in the... View Details

Keywords: Corporate Strategy; Expansion; Scope; Grocery; Strategy; United States

19 Feb 2019
First Look

New Research and Ideas, February 19, 2019

https://www.hbs.edu/faculty/Pages/item.aspx?num=55632 forthcoming Organizational Behavior and Human Decision Processes Active Choice, Implicit Defaults, and the Incentive to Choose By: Beshears, John, James J. Choi, View Details

Keywords: Sean Silverthorne

July 1986 (Revised April 1989)
Background Note

Note on Sources of Comparative Advantage

By: David B. Yoffie and John J. Coleman

After Eli Heckscher and Bertil Ohlin's propositions about the sources of comparative advantage were empirically challenged by Wassily Leontief, scholars set out to explain the "Leontief paradox" by developing alternative theories on the sources of comparative... View Details

Keywords: Competitive Advantage

2021
Article

The Virtues and Limitations of Dynamic Capabilities

By: Bharat Anand and David J. Collis

Dynamic capabilities have been identified as a key determinant of competitive advantage. This paper explores the foundations of dynamic capabilities, and the limits to their effectiveness, first theoretically and then through the case of Danaher, the most successful... View Details

Keywords: Dynamic Capabilities; Danaher; Resources; Theory Of The Firm; Value-based Strategy; Organizations; Performance Effectiveness; Competitive Advantage; Strategy