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      • November 2019 (Revised January 2025)
      • Case

      Russia: A Drama In Three Acts

      By: Rawi Abdelal, Rafael Di Tella, Galit Goldstein, Sogomon Tarontsi and Lavinia Teodorescu
      The collapse of central authority in the Soviet Union in 1991 ushered in a period of revolutionary transformations for the states that emerged in its wake. The leaders of Russia, the USSR's successor, struggled to reestablish central authority while also seeking to... View Details
      Keywords: Government Policy; Policy Change; Policy Making; Economic Systems; Economics; Globalization; Emerging Markets; Privatization; Non-Renewable Energy; Governance; Global Strategy; Corporate Governance; Policy; Business History; Lawfulness; Problems and Challenges; Business and Government Relations; Risk and Uncertainty; Strategy; Change Management; Developing Countries and Economies; Russia; Moscow
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      Abdelal, Rawi, Rafael Di Tella, Galit Goldstein, Sogomon Tarontsi, and Lavinia Teodorescu. "Russia: A Drama In Three Acts." Harvard Business School Case 720-020, November 2019. (Revised January 2025.)
      • November 2019 (Revised January 2020)
      • Case

      Bayer Crop Science

      By: David E. Bell, Damien McLoughlin, Natalie Kindred and James Barnett
      In mid-2019, a year after German conglomerate Bayer Group closed its acquisition of U.S.-based seeds giant Monsanto, the leadership of Bayer’s Crop Science division (which absorbed Monsanto) is reflecting on the opportunities ahead. Some observers have questioned... View Details
      Keywords: Agribusiness; Research and Development; Innovation and Invention; Innovation Strategy; Mergers and Acquisitions; Consolidation; Customer Value and Value Chain; Change Management; Agriculture and Agribusiness Industry; Technology Industry; United States; Germany
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      Bell, David E., Damien McLoughlin, Natalie Kindred, and James Barnett. "Bayer Crop Science." Harvard Business School Case 520-055, November 2019. (Revised January 2020.)
      • 2020
      • Working Paper

      Recognition Incentives for Internal Crowdsourcing: A Field Experiment at NASA

      By: Jana Gallus, Olivia S. Jung and Karim R. Lakhani
      What might motivate employees to participate in internal crowdsourcing, a peer-based approach to innovation? Should organizations use incentives that are congruent with their established hierarchical structures, or should they use incentives that are aligned with the... View Details
      Keywords: Online Platforms; Employee Engagement; Managerial Recognition; Innovation and Management; Employees; Motivation and Incentives
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      Gallus, Jana, Olivia S. Jung, and Karim R. Lakhani. "Recognition Incentives for Internal Crowdsourcing: A Field Experiment at NASA." Harvard Business School Working Paper, No. 20-059, November 2019. (Revised May 2020.)
      • October 2019 (Revised December 2019)
      • Case

      La Roche-Posay: Growing L'Oreal's Active Cosmetics Brand

      By: Jill Avery, Vincent Dessain and Mette Fuglsang Hjortshoej
      As 2018 neared its end, Laetitia Toupet, international general manager of L’Oréal’s La Roche-Posay brand reflected on the brand’s achievements over the past year. At €1 billion in revenue, La Roche-Posay had recently become the number one dermocosmetics brand in the... View Details
      Keywords: Branding; Brand Management; Consumer Products; Brand Positioning; Target Market; Global Brands; Global Marketing; Marketing; Marketing Strategy; Brands and Branding; Globalized Firms and Management; Consumer Products Industry; Beauty and Cosmetics Industry; Health Industry; France; Europe; Brazil; China; Asia; South America; United States; North America
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      Avery, Jill, Vincent Dessain, and Mette Fuglsang Hjortshoej. "La Roche-Posay: Growing L'Oreal's Active Cosmetics Brand." Harvard Business School Case 520-035, October 2019. (Revised December 2019.)
      • October 2019 (Revised February 2020)
      • Case

      Relevent and LaLiga: Bringing Spanish Soccer to America

      By: Anita Elberse and David Moreno Vicente
      “Barcelona backs out of proposed LaLiga match in Miami.” It is December 2018, and Daniel Sillman, chief executive officer of sports and entertainment company Relevent, is tasked with finding a way forward after a significant setback. Relevent had found success by... View Details
      Keywords: Soccer; Football; Superstars; Talent; Talent Development; General Management; Marketing; Entertainment; Sports; Media; Talent and Talent Management; Globalization; Strategy; Sports Industry
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      Elberse, Anita, and David Moreno Vicente. "Relevent and LaLiga: Bringing Spanish Soccer to America." Harvard Business School Case 520-021, October 2019. (Revised February 2020.)
      • Article

      Organizational Innovation in the Multinational Enterprise: Internalization Theory and Business History

      By: Teresa da Silva Lopes, Mark Casson and Geoffrey Jones
      This article engages in a methodological experiment by using historical evidence to challenge a common misperception about internalization theory. The theory has often been criticized for maintaining that it assumes a hierarchically organized MNE based on knowledge... View Details
      Keywords: Internalization; Multinational Strategy; Business History; Organization And Management Theory; Globalization; Entrepreneurship; Governance; History; Organizations; Theory; Africa; Asia; Europe; Latin America; North and Central America
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      da Silva Lopes, Teresa, Mark Casson, and Geoffrey Jones. "Organizational Innovation in the Multinational Enterprise: Internalization Theory and Business History." Journal of International Business Studies 50, no. 8 (October 2019): 1338–1358.
      • September 2019
      • Case

      Netflix: A Creative Approach to Culture and Agility

      By: Ranjay Gulati, Allison Ciechanover and Jeff Huizinga
      By 2018, Netflix had been credited for revolutionizing how viewers consumed entertainment—shifting from ad-fueled linear network programming to a highly personalized, on-demand, all-you-can-consume, ad-free model. The company was riding a long wave of revenue and... View Details
      Keywords: Digital Technologies; Streaming; Video On Demand; International Expansion; Leadership; Information Technology; Entrepreneurship; Innovation and Management; Innovation Strategy; Leadership Style; Management Style; Organizational Culture; Entertainment; Media; Change Management; Expansion; Technology Industry; Entertainment and Recreation Industry; United States
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      Gulati, Ranjay, Allison Ciechanover, and Jeff Huizinga. "Netflix: A Creative Approach to Culture and Agility." Harvard Business School Case 420-055, September 2019.
      • September 2019
      • Technical Note

      Care Economy in the U.S. (Primer)

      By: Joseph B. Fuller, William R. Kerr, Manjari Raman and Carl Kreitzberg
      This case describes how caregiving responsibilities influence American employees, firms, and the broader economy. It details how sociodemographic trends in the late 20th century transformed the way that Americans balance their personal and professional lives, analyzing... View Details
      Keywords: Human Resources; Talent and Talent Management; Demographics; Labor; Health Care and Treatment; Family and Family Relationships; Strategy; Management; United States
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      Fuller, Joseph B., William R. Kerr, Manjari Raman, and Carl Kreitzberg. "Care Economy in the U.S. (Primer)." Harvard Business School Technical Note 820-027, September 2019.
      • September 2019
      • Case

      Shell: A Company of Opportunity?

      By: Joseph B. Fuller and Emer Moloney
      The Opportunity Hub was a cloud-based platform that enabled managers to market projects they were working on and associated resourcing needs as “Opportunity Owners” and employees, or “Opportunity Seekers,” to browse these statements of need and engage when they had... View Details
      Keywords: Business Divisions; Change Management; Competency and Skills; Experience and Expertise; Talent and Talent Management; Energy; Energy Sources; Non-Renewable Energy; Renewable Energy; Human Resources; Employees; Retention; Collaborative Innovation and Invention; Innovation and Management; Innovation Strategy; Technological Innovation; Jobs and Positions; Job Design and Levels; Knowledge Sharing; Knowledge; Knowledge Use and Leverage; Labor; Human Capital; Labor Unions; Leading Change; Resource Allocation; Organizational Change and Adaptation; Performance Evaluation; Performance Productivity; Strategic Planning; Projects; Motivation and Incentives; Business Strategy; Social and Collaborative Networks; Technology Platform; Chemical Industry; Energy Industry; Information Technology Industry; Technology Industry; United Kingdom; Netherlands
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      Fuller, Joseph B., and Emer Moloney. "Shell: A Company of Opportunity?" Harvard Business School Case 320-025, September 2019.
      • August 2019 (Revised April 2021)
      • Case

      Unifying Divisions: Joro's Mission to Preserve the Planet

      By: Shikhar Ghosh and Marilyn Morgan Westner
      The case focuses on the initial startup team and Founders’ agreements. In March 2018, Sanchali Pal proposed renegotiating the informal founders’ agreement and equity split she and her co-founders had drafted the previous spring. They had been working together for over... View Details
      Keywords: Founders' Agreements; Business Startups; Climate Change; Agreements and Arrangements; Conflict Management
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      Ghosh, Shikhar, and Marilyn Morgan Westner. "Unifying Divisions: Joro's Mission to Preserve the Planet." Harvard Business School Case 820-032, August 2019. (Revised April 2021.)
      • August 2019
      • Case

      Huawei and the U.S.-China Trade War

      By: Elie Ofek and John Masko
      In 2019, Chinese smartphone maker and telecommunications empire Huawei was preparing to launch its new flagship smartphone series, the Mate 30. After years of explosive growth, the previous 18 months had been a challenge for the company. In early 2018, Huawei’s planned... View Details
      Keywords: Trade; Global Strategy; International Relations; National Security; Mobile and Wireless Technology; Information Infrastructure; Volatility; Adaptation; Telecommunications Industry; China; United States; European Union
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      Ofek, Elie, and John Masko. "Huawei and the U.S.-China Trade War." Harvard Business School Case 520-017, August 2019.
      • August 2019 (Revised March 2022)
      • Case

      Lemonade: Disrupting Insurance with Instant Everything, Killer Prices, and a Big Heart

      By: Elie Ofek and Danielle Golan
      Launching its first products in the fall of 2016 in New York, insurtech startup Lemonade was on a mission to disrupt the insurance market by using AI and behavioral economics principles. The company offered renters, homeowners, and condo insurance and mainly targeted... View Details
      Keywords: AI; Business Startups; Insurance; Technological Innovation; Business Model; Disruption; Brands and Branding; Growth and Development Strategy; Global Strategy; Decision Making; Insurance Industry; Technology Industry
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      Ofek, Elie, and Danielle Golan. "Lemonade: Disrupting Insurance with Instant Everything, Killer Prices, and a Big Heart." Harvard Business School Case 520-020, August 2019. (Revised March 2022.)
      • August 2019 (Revised April 2020)
      • Case

      Transforming Hindustan Unilever

      By: Krishna G. Palepu and Rachna Tahilyani
      In October 2013, when Sanjiv Mehta had taken over the reins of Unilever’s business in India and the larger South Asia region, Hindustan Unilever (HUL) had been going through a difficult time. Caught in the midst of a weakening economy, falling consumer spending, and... View Details
      Keywords: Change Management; Transformation; Leading Change; Performance Improvement; Consumer Products Industry; India
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      Palepu, Krishna G., and Rachna Tahilyani. "Transforming Hindustan Unilever." Harvard Business School Case 120-022, August 2019. (Revised April 2020.)
      • July 2019 (Revised May 2020)
      • Case

      AT&T, Retraining, and the Workforce of Tomorrow

      By: William R. Kerr, Joseph B. Fuller and Carl Kreitzberg
      By the late 2000s, rapid changes in the telecommunications industry forced AT&T’s management team to take on a task that CEO Randall Stephenson called the “biggest logistical challenge” they had ever seen: retraining 100,000 workers by 2020. In 2012, internal company... View Details
      Keywords: AT&T; Workforce; Skills; Future Of Work; Telecommunications; Unions; Technological Change; Layoffs; MOOCS; Strategic Planning; Employees; Training; Competency and Skills; Labor; Learning; Labor Unions; Technology Adoption; Talent and Talent Management; Telecommunications Industry; Communications Industry; United States
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      Kerr, William R., Joseph B. Fuller, and Carl Kreitzberg. "AT&T, Retraining, and the Workforce of Tomorrow." Harvard Business School Case 820-017, July 2019. (Revised May 2020.)
      • July–August 2019
      • Article

      Coupling Labor Codes of Conduct and Supplier Labor Practices: The Role of Internal Structural Conditions

      By: Yanhua Bird, Jodi L. Short and Michael W. Toffel
      Exploitive working conditions have spurred companies to pressure their suppliers to adopt labor codes of conduct and to conform their labor practices to the standards set forth in those codes. Yet little is known about whether organizational structures such as codes... View Details
      Keywords: Organization Theory; Economic Sociology; Social Responsibility; Sustainability; Auditing; Process Improvement; Organizational Structure; Corporate Social Responsibility and Impact; Supply Chain; Labor; Working Conditions
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      Bird, Yanhua, Jodi L. Short, and Michael W. Toffel. "Coupling Labor Codes of Conduct and Supplier Labor Practices: The Role of Internal Structural Conditions." Organization Science 30, no. 4 (July–August 2019): 847–867. (Best Paper Award at ComplianceNet Conference 2019, 2020 Responsible Research in Management Award Finalist.)
      • June 2019
      • Supplement

      KaBOOM!: Play at Scale (B)

      By: V. Kasturi Rangan and Tricia Gregg
      This (B) case describes the changes in the organization’s strategy from one of Building Playgrounds to Influencing Play. It describes the implementation of the strategy and the challenges it faced internally and externally. It goes on to describe how the organization... View Details
      Keywords: Scaling Social Enterprise; Scaling Social Impact; Nonprofit Organizations; Nonprofit Scaling; Social Enterprise; Social Entrepreneurship; Growth and Development Strategy; Organizational Change and Adaptation; United States
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      Rangan, V. Kasturi, and Tricia Gregg. "KaBOOM!: Play at Scale (B)." Harvard Business School Supplement 519-106, June 2019.
      • 2019
      • Article

      Time-Driven Activity-Based Cost Analysis for Outpatient Anticoagulation Therapy: Direct Costs in a Primary Care Setting with Optimal Performance

      By: Robert S. Kaplan, Rohit A. Bobade, Richard A. Helmers, Thomas M. Jaeger, Laura J. Odell and Derek A. Haas
      Objectives: To determine how overall cost of anticoagulation therapy for warfarin compares with that of Novel Oral Anticoagulants (NOACs). Also, to demonstrate a scientific, comprehensive, and an analytical approach to estimate direct costs involved in monitoring and... View Details
      Keywords: Time-Driven Activity-Based Costing; Activity Based Costing and Management; Health Care and Treatment; Analysis
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      Kaplan, Robert S., Rohit A. Bobade, Richard A. Helmers, Thomas M. Jaeger, Laura J. Odell, and Derek A. Haas. "Time-Driven Activity-Based Cost Analysis for Outpatient Anticoagulation Therapy: Direct Costs in a Primary Care Setting with Optimal Performance." Journal of Medical Economics 22, no. 5 (2019): 471–477.
      • May–June 2019
      • Article

      Your Workforce Is More Adaptable Than You Think

      By: Joseph B. Fuller, Manjari Raman, Judith K. Wallenstein and Alice de Chalendar
      In 2018 the Project on Managing the Future of Work at HBS teamed up with the BCG Henderson Institute to survey 6,500 business leaders and 11,000 workers about the various forces reshaping the nature of work. The responses revealed a surprising gap: While the executives... View Details
      Keywords: Management; Employees; Attitudes; Organizational Culture; Organizational Change and Adaptation
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      Fuller, Joseph B., Manjari Raman, Judith K. Wallenstein, and Alice de Chalendar. "Your Workforce Is More Adaptable Than You Think." Harvard Business Review 97, no. 3 (May–June 2019): 118–126.
      • April 2019
      • Case

      Walmart Update, 2019

      By: David B. Yoffie and Daniel Fisher
      In 2019 Walmart was still the world's largest company, with over $500 billion in annual revenue and operations around the world. Although it had mostly vanquished its rival discount retailers in the U.S., it was struggling to find the right growth strategy. Facing a... View Details
      Keywords: E-Commerce Strategy; Strategy; Competitive Strategy; Business Growth and Maturation; Growth and Development Strategy; Global Range; Business Strategy; Corporate Strategy; E-commerce; Retail Industry
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      Yoffie, David B., and Daniel Fisher. "Walmart Update, 2019." Harvard Business School Case 719-504, April 2019.
      • April 2019 (Revised October 2021)
      • Case

      The Rohingya Refugee: Past, Genocide, Future

      By: Reshmaan N. Hussam
      In August 2017, the Myanmar military commenced a brutal pogrom of the Rohingya minority in Rakhine State, Myanmar. The genocidal campaign marked the most recent and decisive of a series of ethnic cleansing efforts fueled by contention around race, religion, and... View Details
      Keywords: War; Ethnicity; Race; Religion; Identity; Change; Resource Allocation; Social Issues; Myanmar; Africa; Bangladesh
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      Hussam, Reshmaan N. "The Rohingya Refugee: Past, Genocide, Future." Harvard Business School Case 719-068, April 2019. (Revised October 2021.)
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