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    Marco Iansiti

    Marco Iansiti, David Sarnoff Professor of Business Administration,is a codirector of the Laboratory for Information Science at Harvard and of the Digital Initiative at HBS.

    Prof. Iansiti's research examines the digital transformation of companies and... View Details

    Keywords: automotive; computer; e-commerce industry; electronics; fiber optics; high technology; information; information technology industry; internet; semiconductor; software; telecommunications; venture capital industry

      Leila Doumi

      Leila Doumi is a PhD Candidate in the Strategy Unit and an affiliate of the Digital Data and Design (D^3) Institute at Harvard. She conducts research on technology adoption, corporate strategy, and the future of work with a focus... View Details

        Jacob M. Cook

        Jacob Cook is a Lecturer in the Marketing Unit at Harvard Business School, where he teaches the EC course Digital Marketing & AI Workshop. His work focuses on how companies design and scale customer acquisition and retention strategies using digital marketing,... View Details

          Ruru Hoong

          Ruru Hoong is a PhD candidate in Economics at Harvard & HBS, on the academic job market AY 2025-26.

          Her research interests span artificial intelligence, digital economics, privacy, and social media, primarily focusing on the (i) optimal design and integration... View Details

          • 20 Aug 2021
          • Video

          DT & HBP: The Incubator and Content Lab

          • November 2022 (Revised June 2023)
          • Case

          UGG Steps into the Metaverse

          By: Shunyuan Zhang, Sharon Joseph, Sunil Gupta and Julia Kelley
          In the fall of 2022, boot maker UGG and its parent company, Deckers, were working to position the brand in the nascent but fast growing metaverse. The metaverse, the online realm that individual users could navigate as digital avatars, was becoming more commercialized,... View Details
          Keywords: Metaverse; Digital Marketing; Innovation and Invention; Marketing Channels; Marketing Strategy; Social Marketing; Internet and the Web; Apparel and Accessories Industry; Fashion Industry; Information Technology Industry; United States
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            Bharat N. Anand

            Bharat N. Anand is the Vice Provost for Advances in Learning at Harvard University, and the Henry R. Byers Professor of Business Administration at Harvard Business School.

            Professor Anand is an expert in digital strategy, media and... View Details

            Keywords: broadcasting; entertainment; information; media; motion pictures; music; publishing industry; sports; television
            • February 2022
            • Case

            Cleveland Clinic Abu Dhabi

            By: Linda A. Hill and Emily Tedards
            In 2006, the Cleveland Clinic and Mubadala Investment Company partnered with a bold ambition to deliver world class healthcare in the United Arab Emirates. In 2015, after nearly a decade of planning and construction, Cleveland Clinic Abu Dhabi opened its doors. By... View Details
            Keywords: Organizational Behavior; Culture; Alignment; Organizational Effectiveness; Purpose; Impact; Leadership Development; Diversity; Collaboration; Co-creation; Learning Organizations; Empowerment; Teams; Team Dynamics; Teamwork; Team Effectiveness; Trust; Talent; Talent Development And Retention; Psychological Safety; Organizational Evolution; Coaching; Board; Analytics; Innovation; Data; Data Visualization; Digital Technology; Digital; Customer Experience; Experimentation; Change Management; Data-driven Decision-making; Debates; Ecosystem; Partnership; Telemedicine; Sustainability; Global Organizations; Local; Hospital; Healthcare; United Arab Emirates; Health Care and Treatment; Partners and Partnerships; Globalization; Quality; Organizational Culture; Mission and Purpose; Innovation and Management; Information Technology; Joint Ventures; Leadership; Performance Effectiveness; Abu Dhabi; United Arab Emirates
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            • Career Coach

            Alan Neider

            Alan’s also happy to help with interview prep, resume and cover letter reviews, and general career conversations and coaching. To schedule a session with Alan, please send him an email. Work Experience: City of Cleveland Mayor’s Office... View Details
            • Research Summary

            Overview

            By: Antonio Moreno
            Professor Moreno’s research explores how digital technologies are reshaping operational processes, with a particular focus on retail and service industries. His early work examined omnichannel retail—the integration of online and offline channels to create seamless... View Details
            Keywords: Omnichannel; Omni-channel; Omnichannel Retail; Omnichannel Retailing; Retail; Operations; Supply Chain Management; Digital Transformation; Digital Strategy; Retail Industry; Technology Industry; Service Industry; Europe; Spain; Latin America

              Felix Oberholzer-Gee

              Felix Oberholzer-Gee is the Andreas Andresen Professor of Business Administration at Harvard Business School. An award-winning instructor, his academic work and consulting are focused on competitive strategy and the effects of digital technology on corporate... View Details

              Keywords: media; professional services; manufacturing; advertising
              • 12 May 2016
              • Video

              2016 G&WS: Anna Holmes Presents “The Problem with Diversity”

              • 2020
              • Article

              Humanizing Management and Innovation

              By: Hirotaka Takeuchi
              This article is an excerpt from The Wise Company book that Ikujiro Nonaka and I published in October 2019 from Oxford University Press. It is a sequel to The Knowledge-Creating Company book we published 25 years ago. As our thinking evolved from information to... View Details
              Keywords: Knowledge Creation; Knowledge Practice; Phronesis; Practical Wisdom; Ba; Continuous Innovation; Fusion Of Analog And Digital; Management As A Way Of Life; Management Style; Emotions; Innovation and Management
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              • August 2015 (Revised June 2021)
              • Case

              Amazon.com, 2021

              By: John R. Wells, Benjamin Weinstock, Gabriel Ellsworth and Galen Danskin
              In February 2021, Amazon announced 2020 operating profits of $22,899 million, up from $2,233 million in 2015, on sales of $386 billion, up from $107 billion five years earlier (see Exhibit 1). The shareholders expressed their satisfaction (see Exhibit 2), but not all... View Details
              Keywords: Strategic Analysis; Retail; E-commerce; Amazon; Internet; Amazon.com; AmazonFresh; Jeff Bezos; Cloud Computing; Marketplaces; Streaming; E-reader Market; Digital Media; Mobile App; Online Retail; Shipping; Database; Tablet; Kindle; Kindle Fire; Smartphone; Delivery; Digital Platforms; Competition; Internet and the Web; Corporate Strategy; Digital Marketing; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Profit; Revenue; Global Strategy; Multinational Firms and Management; Taxation; Business History; Human Resources; Resignation and Termination; Books; Human Capital; Working Conditions; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Industry Growth; Industry Structures; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Supply Chain; Supply Chain Management; Organizational Culture; Public Ownership; Work-Life Balance; Problems and Challenges; Labor and Management Relations; Strategy; Adaptation; Business Strategy; Competitive Strategy; Diversification; Expansion; Integration; Horizontal Integration; Vertical Integration; Information Infrastructure; Information Technology; Mobile and Wireless Technology; Price; Applications and Software; Marketing; Marketing Strategy; Working Capital; Customer Focus and Relationships; Customer Value and Value Chain; Retail Industry; Advertising Industry; Distribution Industry; Electronics Industry; Entertainment and Recreation Industry; Information Technology Industry; Manufacturing Industry; Motion Pictures and Video Industry; Music Industry; Publishing Industry; Shipping Industry; Technology Industry; Video Game Industry; Web Services Industry; United States; Washington (state, US); Seattle
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                Raffaella Sadun

                Raffaella Sadun is Charles E. Wilson Professor of Business Administration at Harvard Business School, and is a Co-Chair of Harvard Business School’s Project on Managing the Future of Work and co-PI of the Digital Reskilling Lab. Sadun received her PhD in Economics... View Details

                • 27 Jul 2021
                • News

                Breaking Free from a “9 to 5” Culture

                • June 2021
                • Case

                Akira Fukabori and Kevin Kajitani at avatarin (A)

                By: Linda A. Hill and Emily Tedards
                In 2016, Akira Fukabori and Kevin Kajitani, aeronautical engineers at All Nippon Airways Co., Ltd., began to wonder why, in a world of accelerating globalization and digital connectivity, those who lived in far-remote villages or impoverished urban areas could not... View Details
                Keywords: Agility; Ecosystem; Innovation Ecosystems; Crowdsourcing; Open Innovation; Partnership; Government; Collaboration; Co-creation; Purpose; Impact; Social Impact; Movement; Organizational Behavior; Organizational Ambidexterity; Ambidexterity; Culture; Culture Change; Global Teams; Experimentation; Space; Airline Industry; Start-up; Platform Business; Platform Strategy; Platform; Digital; Robotics; Robots; Mobility; Strategy; COVID-19; Intrapreneurship; Public-private Partnership; XPRIZE; Space Industry; Avatar; Telepresence; Innovation Lab; Innovation and Invention; Technological Innovation; Partners and Partnerships; Collaborative Innovation and Invention; Alignment; Leadership; Leading Change; Diversity; Organizational Culture; Change Management; Entrepreneurship; Digital Platforms; Transportation Industry; Aerospace Industry; Japan
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                  Chiara Farronato

                  Chiara Farronato is Glenn and Mary Jane Creamer Associate Professor of Business Administration in the Technology and Operations Management Unit at Harvard Business School, and co-Principal Investigator of the Platform Lab at the Digital... View Details

                  • December 2022
                  • Article

                  The Rise of People Analytics and the Future of Organizational Research

                  By: Jeff Polzer
                  Organizations are transforming as they adopt new technologies and use new sources of data, changing the experiences of employees and pushing organizational researchers to respond. As employees perform their daily activities, they generate vast digital data. These data,... View Details
                  Keywords: Organizational Change and Adaptation; Analytics and Data Science; Technology Adoption; Employees
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                    Zoe B. Cullen

                    Zoe Cullen graduated with a PhD from Stanford in Economics in 2016.  She worked from 2016-2018 as the Chief Economist for an Asian bank on the roll out of a digital transaction platform.  In 2018 she joined HBS as an Assistant Professor in the Entrepreneurial... View Details