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  • All HBS Web  (7,891)
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    • News  (1,803)
    • Research  (4,946)
    • Events  (37)
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Show Results For

  • All HBS Web  (7,891)
    • People  (18)
    • News  (1,803)
    • Research  (4,946)
    • Events  (37)
    • Multimedia  (59)
  • Faculty Publications  (3,015)
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    Design Rules, Vol. 1: The Power of Modularity

    We live in a dynamic economic and commercial world, surrounded by objects of remarkable complexity and power. In many industries, changes in products and technologies have brought with them new kinds of firms and forms of organization. We are... View Details
    • 11 May 2018
    • News

    Online Ad Targeting Does Work—As Long As It's Not Creepy

    • January 2021 (Revised March 2021)
    • Supplement

    E-Commerce Analytics for CPG Firms (A): Estimating Sales

    By: Ayelet Israeli and Fedor (Ted) Lisitsyn
    The E-Commerce Analytics group at the traditional CPG firm was in charge of compiling various online sales reports, as well as making data-driven recommendations for sales and marketing tactics. In a series of exercises, students address different data challenges for... View Details
    Keywords: Data Analysis; Data Analytics; CPG; Consumer Packaged Goods (CPG); Estimation; Online Channel; Retail Analytics; Retail; Retailing Industry; Data; Data Sharing; Bricks And Mortar; Ecommerce; Analytics and Data Science; Analysis; Sales; Goods and Commodities; Retail Industry; Consumer Products Industry; United States
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    Israeli, Ayelet, and Fedor (Ted) Lisitsyn. "E-Commerce Analytics for CPG Firms (A): Estimating Sales." Harvard Business School Spreadsheet Supplement 521-712, January 2021. (Revised March 2021.)
    • March 2001 (Revised September 2005)
    • Case

    Ritz-Carlton Hotel Company, The

    By: Sandra J. Sucher and Stacy McManus
    In just seven days, the Ritz-Carlton transforms newly hired employees into "Ladies and Gentlemen Serving Ladies and Gentlemen." The case details a new hotel launch, focusing on the unique blend of leadership, quality processes, and values of self-respect and dignity,... View Details
    Keywords: Customer Satisfaction; Innovation and Invention; Leadership; Brands and Branding; Product Launch; Service Operations; Performance Improvement; Problems and Challenges; Quality; Status and Position; Culture; Value Creation; Accommodations Industry; Service Industry
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    Sucher, Sandra J., and Stacy McManus. "Ritz-Carlton Hotel Company, The." Harvard Business School Case 601-163, March 2001. (Revised September 2005.)
    • November 2018 (Revised June 2022)
    • Teaching Note

    AirFox (A): Embracing the Blockchain and an ICO

    By: Jeffrey J. Bussgang and Nathaniel Schwalb
    Teaching Note for HBS No. 818-097. In summer 2017, Victor Santos, CEO of AirFox, considered whether to pivot his startup towards a new product built with blockchain—a quickly growing technology at the time. AirFox was an early stage startup that sold... View Details
    Keywords: Blockchain; Cryptocurrency; Initial Coin Offering; ICO; Business Startups; Finance; Currency; Strategy; Decision Making; United States
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    Bussgang, Jeffrey J., and Nathaniel Schwalb. "AirFox (A): Embracing the Blockchain and an ICO." Harvard Business School Teaching Note 819-065, November 2018. (Revised June 2022.)
    • Program

    Creating Brand Value

    cultural and relationship prowess today's business-to-consumer (B2C) brand managers need. You will explore branding as a collective and collaborative meaning-making process among firms, consumers, and other cultural producers, acquiring View Details
    • 16 May 2013
    • Working Paper Summaries

    Marketplace or Reseller?

    Keywords: by Andrei Hagiu & Julian Wright; Retail
    • Research Summary

    Time Varying Expected Returns, Stochastic Dividend Yields, and Default Probabilities: Linking the Credit Risk and Equity Literature (with George Chacko and Jens Hilscher)

    In standard structural bond pricing models, the firm defaults once the market value of assets has fallen below a threshold. Expected returns, or at least dividend yields, are assumed to be constant, which implies that any asset value movement is permanent and has the... View Details
    • August 2012
    • Case

    Polar Sports, Inc.

    By: W. Carl Kester and Wei Wang
    Polar Sports, Inc. is a fashion skiwear manufacturing company in Littleton, Colorado. The company has a unique design for skiwear using a special synthetic material that improves insulation and durability. The ski apparel industry is highly competitive and the best way... View Details
    Keywords: Production; Decision Choices and Conditions; Competitive Strategy; Corporate Finance; Manufacturing Industry; Apparel and Accessories Industry; Sports Industry; Colorado
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    Kester, W. Carl, and Wei Wang. "Polar Sports, Inc." Harvard Business School Brief Case 913-513, August 2012.
    • 2013
    • Book

    Wall Street Research: Past, Present, and Future

    By: Boris Groysberg and Paul M. Healy
    Wall Street equity analysts provide research products and services on publicly-traded companies to institutional and retail investors to help them make more profitable investment decisions. During the last ten years Wall Street research has been battered by a series of... View Details
    Keywords: Financial Analysts; Investment Banks; Conflicts Of Interest; Accounting; Financial Institutions; Financial Services Industry; United States
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    Groysberg, Boris, and Paul M. Healy. Wall Street Research: Past, Present, and Future. Palo Alto, CA: Stanford University Press, 2013.
    • 26 Jan 2009
    • Research & Ideas

    Where is Home for the Global Firm?

    to Luxembourg and then to Bermuda. Today, Genpact's only listing is in New York while its managerial talent sits primarily, but not exclusively, in India. With its NYSE listing, is Genpact a U.S. multinational? Or does its mainly Indian... View Details
    Keywords: by Martha Lagace
    • July 2006 (Revised October 2006)
    • Case

    Lenovo: Building A Global Brand

    By: John A. Quelch and Carin-Isabel Knoop
    Announced in December 2004, the $1.75 billion acquisition of IBM's PC division by Lenovo, China's largest PC maker, made headlines around the world. A relative upstart in the business, Lenovo acquired the division of IBM that invented the PC in 1981. While Lenovo was... View Details
    Keywords: Marketing Strategy; Multinational Firms and Management; Information Infrastructure; Global Strategy; Acquisition; Brands and Branding; Manufacturing Industry; Computer Industry; China
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    Quelch, John A., and Carin-Isabel Knoop. "Lenovo: Building A Global Brand." Harvard Business School Case 507-014, July 2006. (Revised October 2006.)
    • February 1996
    • Case

    USX Corporation

    By: Stuart C. Gilson and Jeremy Cott
    A large diversified steel and energy firm is pressured by a corporate raider to spin off its steel business in order to increase its stock price. As an alternative to the spinoff, management proposes replacing the company's common stock with two new classes of... View Details
    Keywords: Restructuring; Stocks; Valuation; Financial Institutions; Cash Flow
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    Gilson, Stuart C., and Jeremy Cott. "USX Corporation." Harvard Business School Case 296-050, February 1996.
    • February 2009 (Revised February 2012)
    • Case

    Exeter Group, Inc. (A)

    By: Robert G. Eccles, Das Narayandas and Kerry Herman
    Jonathan Kutchins and Mark Cullen, managing partners of IT consulting firm Exeter Group, Inc., are considering four potential client engagements. Three of them involve prominent universities, an area of market strength for the firm, and one involves a top-tier strategy... View Details
    Keywords: Decision Choices and Conditions; Resource Allocation; Market Entry and Exit; Service Operations; Performance Capacity; Business Strategy; Information Technology; Consulting Industry
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    Eccles, Robert G., Das Narayandas, and Kerry Herman. "Exeter Group, Inc. (A)." Harvard Business School Case 409-001, February 2009. (Revised February 2012.)
    • October 2009 (Revised December 2010)
    • Case

    GE Money Bank: The M-Budget Card Initiative

    By: Michael L. Tushman, Sebastian Raisch and Christian Welling
    The M-Budget Card case study is about mastering the challenges of an exploratory strategic initiative in a context marked by time pressure and frequent change. M-Budget was the first of a series of highly successful projects that established GE Money Bank as a leader... View Details
    Keywords: Corporate Entrepreneurship; Credit Cards; Leading Change; Product Launch; Product Development; Groups and Teams; Banking Industry; Switzerland
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    Tushman, Michael L., Sebastian Raisch, and Christian Welling. "GE Money Bank: The M-Budget Card Initiative." Harvard Business School Case 410-052, October 2009. (Revised December 2010.)
    • 05 Aug 2015
    • Research & Ideas

    How Hormones Foretell Whether People Will Cheat

    wondered if there were biological or physiological factors that could help to explain the misconduct that we see so frequently in the real world” A new study reveals two key discoveries about the link between the endocrine system and... View Details
    Keywords: by Carmen Nobel
    • 07 Jun 2016
    • Op-Ed

    Can Brand Trump Win a Presidency?

    enthusiasm of Trump's core supporters. The other path is to keep on doing what's worked so far: an appealing slogan, outrageous comments that eat up the oxygen in the daily news cycle, an emphasis on a few core issues. The View Details
    Keywords: by John A. Quelch; Advertising; Media & Broadcasting
    • 24 Jul 2017
    • Research & Ideas

    People Have an Irrational Need to Complete 'Sets' of Things

    Credit:  Martin Barraud Here’s a tip for persuading people to finish more tasks, buy more products, or donate more money: Simply present assignments, requests, or items as arbitrary sets, rather than as individual units. New research... View Details
    Keywords: by Carmen Nobel
    • Research Summary

    Managing Financial Reporting and the Effect on Firms' Costs of Capital

    Amy P. Hutton's research investigates the impact of capital market forces and firm contracts on financial reporting and disclosure policies. Specifically, her research examines how managers use financial reporting to convey a firm's strategy, and the effect of... View Details
    • May 2010 (Revised August 2010)
    • Case

    Breaking the Buck

    By: Robert C. Pozen and Elizabeth Leonard
    After an incredibly volatile six months since Lehman Brothers declared bankruptcy, Finbar McCall contemplated his options. As the investment manager of RPG Prime Reserve Fund, Inc. (RPGXX), McCall had just heard the news that the U.S. Treasury was extending the... View Details
    Keywords: Change Management; Financial Crisis; Financial Management; Insurance; Investment Funds; Business and Government Relations; Business and Shareholder Relations; Financial Services Industry
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    Pozen, Robert C., and Elizabeth Leonard. "Breaking the Buck." Harvard Business School Case 310-135, May 2010. (Revised August 2010.)
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