Publications

June 2005 (Revised January 2006)
Case

Microsoft in 2005

By: David B. Yoffie, Darmesh M Mehta and Rudina I Seseri

Focuses on Microsoft's strategy for sustaining competitive advantage in the global software industry. Also, explores Microsoft's history and its current position, as it tries to diversify its product and service revenue streams. View Details

Keywords: Diversification; Business History; Marketing Strategy; Competitive Advantage; Applications and Software; Globalized Markets and Industries; Information Technology Industry

February 2000 (Revised October 2000)
Case

CarPoint in 1999

By: Thomas R. Eisenmann and Gillian Morris

Updates events in Microsoft CarPoint through the end of 1999, focusing on CarPoint's strategic alliance with Ford and on competitive developments. View Details

Keywords: History; Business Model; Transportation Networks; Alliances; Emerging Markets; Entrepreneurship; Growth and Development Strategy; Auto Industry

February 1998 (Revised May 2007)
Case

Airborne Express

By: Jan W. Rivkin

In the wake of a highly successful quarter, senior managers of Airborne Express, the third largest player in the express mail industry, review the firm's competitive position. Airborne has survived, and recently prospered, in an industry with significant economies of... View Details

Keywords: Competition; Business Strategy; Partners and Partnerships; Global Strategy; Rank and Position; Service Industry

2008
Working Paper

The Flattening Firm and Product Market Competition: The Effect of Trade Liberalization

By: Maria Guadalupe and Julie Wulf

This paper establishes a causal effect of competition from trade liberalization on various characteristics of organizational design. We exploit a unique panel dataset on firm hierarchies (1986-1999) of large U.S. firms and find that increasing competition leads firms... View Details

Keywords: Trade; Managerial Roles; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Business Strategy; Competitive Strategy

Read Now

25 Aug 2016
Video

Dirk Hogervorst responds to MOC class discussion in 2016

12 Nov 2001
Research & Ideas

Facing the New World Order

Published since 1979 by the World Economic Forum, the Global Competitiveness Report ranks seventy-five countries and measures the comparative strengths and weaknesses of their economies. At a press conference announcing publication of the... View Details

Keywords: by Staff

October 2023
Case

Leading Transformation at IHCL

By: Krishna G. Palepu, V.G. Narayanan and Malini Sen

In November 2017, Puneet Chhatwal, took charge as MD and CEO of IHCL, popularly referred to as the Taj Hotels. Despite being India’s largest hospitality company by market capitalization and respected for its values and service, IHCL had made losses for the last seven... View Details

Keywords: Turn Around Management; Hospitality Industry; Brand Management; Financial Strategy; Business Model; Restructuring; Asset Management; Leadership Style; Crisis Management; Brands and Branding; Product Positioning; Segmentation; Asia; India

12 Oct 2016
News

Here's the Biggest Thing Holding Back the U.S. Economy

16 Apr 2001
Research & Ideas

Making the Most of Government Upheaval

have transformed themselves into highly competitive organizations. Although a considerable body of research has traced the macroeconomic reforms of these emerging economies, little post-reform evaluation, other than isolated case studies,... View Details

Keywords: by Nancy O. Perry

April 2022 (Revised August 2022)
Case

Restaurant Brands International: Version 2.0

By: Boris Groysberg and Sarah L. Abbott

In 2010, 3G Capital acquired Burger King, the second largest burger chain globally. 3G expanded Burger King’s operations via acquisitions into a multi-brand business, renamed Restaurant Brands International. The acquisition had been a financial success story for 3G.... View Details

Keywords: Leadership; Growth and Development; Performance Evaluation; Private Equity; Franchise Ownership; Culture; Change Management; Strategy; Human Resources; Information Technology; Competition; Retail Industry; United States

February 2024 (Revised January 2025)
Case

AGENTS.inc: Pathways to Growth at an AI Startup

By: Frank Nagle, Manuel Hoffmann, Karoline Ströhlein and Susan Pinckney

The case describes the history of AGENTS.inc. Despite being a small startup, with only four employees, that had never had a funding round, the company boasted an impressive client portfolio including multiple Fortune 500 companies. While AGENTS.inc had been an early... View Details

February 1990 (Revised October 1993)
Case

Carter Automotive Group

By: Walter J. Salmon

The Carter Automotive Group is a Southern California automobile dealer group. The head of the group is assessing whether his current and unique marketing strategy should be modified in light of changing competitive conditions. View Details

Keywords: Marketing Strategy; Change; Competition; Auto Industry; Retail Industry; California

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2020
Book

Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World

By: Marco Iansiti and Karim R. Lakhani

In industry after industry, data, analytics, and AI-driven processes are transforming the nature of work. While we often still treat AI as the domain of a specific skill, business function, or sector, we have entered a new era in which AI is challenging the very... View Details

Keywords: Artificial Intelligence; Technological Innovation; Change; Competition; Strategy; Leadership; Business Processes; Organizational Change and Adaptation; AI and Machine Learning

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