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  • May 2016 (Revised December 2016)
  • Case

Camposol

By: David E. Bell and Natalie Kindred
With $289 million in 2015 revenues, Camposol is a Peruvian grower, exporter, and marketer of fruits and vegetables, with a focus on the high-growth, high-margin blueberry category. Camposol aspires to become Peru’s first multinational branded produce company. It... View Details
Keywords: Blueberries; Avocado; Asparagus; Agriculture; Peru; Retail; Produce; Agricultural Production; Branding; Brand Strategy; Commercialization; Camposol; Aquaculture; Agribusiness; Marketing; Trade; Vertical Integration; Strategy; Marketing Strategy; Family Business; Growth and Development; Growth Management; Food; Supply Chain; Distribution; Agriculture and Agribusiness Industry; Food and Beverage Industry; Retail Industry; Distribution Industry; Peru; South America; United States; China
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Bell, David E., and Natalie Kindred. "Camposol." Harvard Business School Case 516-111, May 2016. (Revised December 2016.)
  • January 1991 (Revised May 1991)
  • Case

Hoechst in the United States (A)

Describes the U.S. market for chemicals following WW II to the present and the attention of the market for global chemical companies. Traces the involvement of Hoechst in this market up to the 1980s when minimum growth has been offered through Hoechst's U.S.... View Details
Keywords: Multinational Firms and Management; Chemicals; Acquisition; Chemical Industry; United States
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Gomes-Casseres, Benjamin. "Hoechst in the United States (A)." Harvard Business School Case 391-140, January 1991. (Revised May 1991.)
  • April 2021
  • Case

Transforming BlackBerry: From Smartphones to Software

By: Ranjay Gulati and Nicole Tempest Keller
On the verge of failure, BlackBerry brought in John Chen as CEO in 2013 to orchestrate a bold turnaround of the company. Once an iconic leader in the smartphone market, BlackBerry was best known for its tactile QWERTY keyboard, strong security, and a focus on business... View Details
Keywords: Pivot; Managing Change; Turnaround; Smartphone; Change Management; Leading Change; Transformation; Organizational Change and Adaptation; Digital Platforms; Change; Information Infrastructure; Applications and Software; Competitive Strategy; Cybersecurity; Technology Industry; Transportation Industry; Canada
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Gulati, Ranjay, and Nicole Tempest Keller. "Transforming BlackBerry: From Smartphones to Software." Harvard Business School Case 421-052, April 2021.
  • 25 Jun 2007
  • Research & Ideas

HBS Cases: Beauty Entrepreneur Madam Walker

also determined that other African American women would be able to rise above their circumstances. Walker's name change from Sarah Breedlove to something both catchier and more dignified was a smart career move that reflected her style... View Details
Keywords: by Martha Lagace; Beauty & Cosmetics
  • January 2008 (Revised April 2009)
  • Case

Wyoff and China-LuQuan: Negotiating a Joint Venture (A)

By: James K. Sebenius and Cheng (Jason) Qian
Through stalled joint venture talks between Pennsylvania-based Wyoff Corp. and China-based China-LuQuan, strategic and cross-cultural negotiation challenges are explored both from American and Chinese perspectives. Wyoff, a leading US chemical company has been seeking... View Details
Keywords: Joint Ventures; Cross-Cultural and Cross-Border Issues; Negotiation Style; Strategy; Chemical Industry; China; Pennsylvania
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Sebenius, James K., and Cheng (Jason) Qian. "Wyoff and China-LuQuan: Negotiating a Joint Venture (A)." Harvard Business School Case 908-046, January 2008. (Revised April 2009.)
  • 26 Apr 2023
  • In Practice

Is AI Coming for Your Job?

The launch of ChatGPT seems to have reignited doomsday fears about artificial intelligence (AI) replacing workers en masse. Are these fears prescient or overblown? A recent survey shows 62 percent of Americans think AI will majorly impact... View Details
Keywords: by Kristen Senz; Technology
  • December 2014 (Revised November 2015)
  • Case

Alibaba Goes Public (A)

By: Krishna Palepu, Suraj Srinivasan, Charles C.Y. Wang and David Lane
In 2014 Alibaba debuted on the New York Stock Exchange, creating not only the largest IPO in history but this initial desire to list on the Hong Kong Stock Exchange was denied due to the company's desire to preserve its partner's control over decision rights. Why did... View Details
Keywords: Dual-class Share Structure; Alibaba; IPOs; VIE; Corporate Governance; Financial Services Industry; United States; Hong Kong; China
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Palepu, Krishna, Suraj Srinivasan, Charles C.Y. Wang, and David Lane. "Alibaba Goes Public (A)." Harvard Business School Case 115-029, December 2014. (Revised November 2015.)
  • November 1995
  • Case

"Marketing" at Wachtell, Lipton, Rosen & Katz

By: Jay W. Lorsch and Samanta Graff
Describes the history and unique operating principles of the most successful corporate law firm in the country. Closes with a lengthy quotation by Martin Lipton, who is one of the firm's founding partners and who is described in an American Lawyer article as the "Elvis... View Details
Keywords: Marketing Strategy; Reputation; Business Strategy; Legal Services Industry
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Lorsch, Jay W., and Samanta Graff. "Marketing" at Wachtell, Lipton, Rosen & Katz. Harvard Business School Case 496-037, November 1995.
  • July 2008 (Revised February 2009)
  • Case

(PRODUCT) RED (A)

By: Youngme E. Moon, Michael I. Norton and David Chen
Describes the launch and initial results of the (PRODUCT) RED campaign, a social marketing initiative conceived by U2's Bono and Bobby Shriver to combat AIDS in sub-Saharan Africa. The company licensed the (RED) brand to partner companies, which initially included Gap,... View Details
Keywords: Investment Funds; Philanthropy and Charitable Giving; Brands and Branding; Marketing Strategy; Social Marketing; Social Enterprise; Africa
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Moon, Youngme E., Michael I. Norton, and David Chen. "(PRODUCT) RED (A)." Harvard Business School Case 509-013, July 2008. (Revised February 2009.)
  • January 2022
  • Case

Bee-ing Better at Bombas

By: Elizabeth A. Keenan, Youngme Moon and John Masko
David Heath and Randy Goldberg founded Bombas in 2013 to serve two missions: to deliver the “best socks in the history of feet,” and to donate socks (the most requested item in homeless shelters) to Americans experiencing homelessness. Eight years later, Bombas had... View Details
Keywords: Social Entrepreneurship; Values and Beliefs; Brands and Branding; Marketing Strategy; Digital Marketing; Distribution; Corporate Social Responsibility and Impact; Mission and Purpose; Quality; Business and Stakeholder Relations; Human Needs; Poverty; Growth and Development Strategy; Apparel and Accessories Industry; New York (city, NY)
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Keenan, Elizabeth A., Youngme Moon, and John Masko. "Bee-ing Better at Bombas." Harvard Business School Case 522-038, January 2022.
  • May 2005 (Revised September 2005)
  • Case

Gallardo's Goes to Mexico

By: Clayton M. Christensen
The theories of market segmentation and brand building in Chapter 3, What Products Will Customers Want to Buy? in The Innovator's Solution by Clayton Christensen and Michael Raynor suggest that when companies segment markets and build brands in ways that match how the... View Details
Keywords: Innovation Strategy; Marketing Strategy; Global Strategy; Brands and Branding; Segmentation; Food and Beverage Industry; United States; Mexico
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Christensen, Clayton M. "Gallardo's Goes to Mexico." Harvard Business School Case 605-072, May 2005. (Revised September 2005.)
  • March 2021
  • Case

The U.S. Home Improvement Sector in 2020

By: José Alvarez and David Lane
Provides an overview of the U.S. home improvement sector in 2020, reviewing sources of growth in the decade ending in 2020, with special attention to the impact of COVID-19 on market leaders Home Depot and Lowe’s and the spike in online revenues for both. Also noted... View Details
Keywords: Change Management; Trends; Leading Change; Operations; Organizational Change and Adaptation; Performance; Technology; Construction Industry; United States
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Alvarez, José, and David Lane. "The U.S. Home Improvement Sector in 2020." Harvard Business School Case 521-032, March 2021.
  • February 2012
  • Article

Management Practices across Firms and Countries

By: Nicholas Bloom, Christos Genakos, Raffaella Sadun and John Van Reenen
For the last decade we have been using double-blind survey techniques and randomized sampling to construct management data on over 10,000 organizations across 20 countries. On average, we find that in manufacturing American, Japanese, and German firms are the best... View Details
Keywords: Management Practices and Processes; Competency and Skills; Governing Rules, Regulations, and Reforms; Organizations; Developing Countries and Economies; Economic Sectors; Performance; Business and Shareholder Relations; Private Equity; Multinational Firms and Management; United States; Germany; Japan; China; India
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Bloom, Nicholas, Christos Genakos, Raffaella Sadun, and John Van Reenen. "Management Practices across Firms and Countries." Academy of Management Perspectives 26, no. 1 (February 2012): 12–33.
  • 2011
  • Working Paper

Management Practices Across Firms and Countries

By: Nicholas Bloom, Christos Genakos, Raffaella Sadun and John Van Reenen
For the last decade we have been using double-blind survey techniques and randomized sampling to construct management data on over 10,000 organizations across 20 countries. On average, we find that in manufacturing, American, Japanese, and German firms are the best... View Details
Keywords: Management Practices and Processes; Business Ventures; Public Sector; Private Sector; Country; Performance; Motivation and Incentives
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Bloom, Nicholas, Christos Genakos, Raffaella Sadun, and John Van Reenen. "Management Practices Across Firms and Countries." Harvard Business School Working Paper, No. 12-052, December 2011.
  • May 2006 (Revised April 2009)
  • Case

Cola Wars Continue: Coke and Pepsi in 2006

By: David B. Yoffie and Michael Slind
Examines the industry structure and competitive strategy of Coca-Cola and Pepsi over 100 years of rivalry. New challenges in 2006 include boosting flagging carbonated soft drink (CSD) sales and finding new revenue streams. Both firms also began to modify their... View Details
Keywords: History; Competitive Strategy; Industry Structures; Growth and Development Strategy; Food and Beverage Industry; United States
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Yoffie, David B., and Michael Slind. "Cola Wars Continue: Coke and Pepsi in 2006." Harvard Business School Case 706-447, May 2006. (Revised April 2009.)
  • August 1976 (Revised April 1995)
  • Background Note

The Integration of Mass Production and Mass Distribution

Describes the sudden appearance of the large industrial enterprise in the 1880s. Reviews the three types of mass-production industries in which the new form came: those producing perishable products; those making low-priced semi-perishable products; and makers of... View Details
Keywords: Business History; Production; Manufacturing Industry
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Chandler, Alfred D., Jr. "The Integration of Mass Production and Mass Distribution." Harvard Business School Background Note 377-031, August 1976. (Revised April 1995.)
  • March 2012
  • Article

The Incentive Bubble

By: Mihir Desai
The past three decades have seen American capitalism quietly transformed by a single, powerful idea—that financial markets are a suitable tool for measuring performance and structuring compensation. Stock instruments for managers, high-powered incentive contracts for... View Details
Keywords: Economic Systems; Financial Markets; Executive Compensation; Motivation and Incentives; Corporate Governance; Equality and Inequality; Human Capital; United States
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Desai, Mihir. "The Incentive Bubble." Harvard Business Review 90, no. 3 (March 2012).
  • 2010
  • Book

Wealth and Justice: The Morality of Democratic Capitalism

By: Peter Wehner and Arthur C. Brooks
Popular opinion would have us believe that America's free market system is driven by greed and materialism, resulting in gross inequalities of wealth, destruction of the environment, and other social ills. Even proponents of capitalism often refer to the free market as... View Details
Keywords: Capitalism; Economic Systems; Ethics; Moral Sensibility
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Wehner, Peter, and Arthur C. Brooks. Wealth and Justice: The Morality of Democratic Capitalism. Washington, DC: AEI Press, 2010.
  • September 2018 (Revised April 2019)
  • Case

AMC Entertainment: Creating a Spectacular Moviegoing Experience (A)

By: Henry McGee and Aldo Sesia
In 2018, the Hollywood film industry is facing tough headwinds. Fewer and fewer Americans are going to movie theaters, opting instead to watch movies on demand in the comfort of their own homes or on portable devices. Adam Aron, the head of the world’s largest movie... View Details
Keywords: Exhibitors; Movies; Film Entertainment; Disruptive Innovation; Consumer Behavior; Competitive Strategy; Expansion; Global Range; Business Model; Motion Pictures and Video Industry
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McGee, Henry, and Aldo Sesia. "AMC Entertainment: Creating a Spectacular Moviegoing Experience (A)." Harvard Business School Case 319-024, September 2018. (Revised April 2019.)
  • January 2002 (Revised January 2004)
  • Case

Cola Wars Continue: Coke and Pepsi in the Twenty-First Century

By: David B. Yoffie and Yusi Wang
Examines the industry structure and competitive strategy of Coca-cola and Pepsi over 100 years of rivalry. New challenges of the 21st century included boosting flagging domestic cola sales and finding new revenue streams. Both firms also began to modify their bottling,... View Details
Keywords: Price; Growth and Development; Brands and Branding; Emerging Markets; Industry Structures; Performance; Competition; Competitive Strategy; Food and Beverage Industry; United States
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Yoffie, David B., and Yusi Wang. "Cola Wars Continue: Coke and Pepsi in the Twenty-First Century." Harvard Business School Case 702-442, January 2002. (Revised January 2004.)
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