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  • All HBS Web  (120,065)
    • Faculty Publications  (105)

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    • All HBS Web  (120,065)
      • Faculty Publications  (105)

      Sasser, W. EarlRemove Sasser, W. Earl →

      Page 1 of 105 Results →
      • July 2016
      • Case

      Cataumet Boats, Inc.

      By: W. Earl Sasser and Mark Davis
      Jaime Giancola, an MBA student, has recently completed an operations management course in which aggregate production planning (APP) was one of the topics. She believes that her family's business, Cataumet Boats, which her grandparents started and which her mother and... View Details
      Keywords: Business or Company Management; Family Business; Production; Cost Management; Transportation; Customer Satisfaction
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      Sasser, W. Earl, and Mark Davis. "Cataumet Boats, Inc." Harvard Business School Brief Case 917-509, July 2016.
      • July 2016
      • Teaching Note

      Cataumet Boats, Inc. (Brief Case)

      By: W. Earl Sasser and Mark Davis
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      Sasser, W. Earl, and Mark Davis. "Cataumet Boats, Inc. (Brief Case)." Harvard Business School Teaching Note 917-510, July 2016.
      • July 2016
      • Supplement

      Cataumet Boats, Inc., Spreadsheet for Instructors (Brief Case)

      By: W. Earl Sasser
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      Sasser, W. Earl. "Cataumet Boats, Inc., Spreadsheet for Instructors (Brief Case)." Harvard Business School Spreadsheet Supplement 917-512, July 2016.
      • November 2015 (Revised February 2016)
      • Case

      Allianz Turkey: Focus on the Customer (A)

      By: W. Earl Sasser and Gamze Yucaoglu
      At the age of 39, Solmaz Altın took over the helm at Allianz Turkey. Solmaz quickly realized that, although the insurance market was thinly penetrated in Turkey, the company was operating in a very competitive environment with pressure on prices and, hence, cost... View Details
      Keywords: Service Excellence; Customer Experience; Customer Service; Emerging Market; Customer Focus; Net Promoter Score; Customer Relationship Management; Competition; Leading Change; Service Operations; Emerging Markets; Customer Satisfaction; Insurance Industry; Turkey
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      Sasser, W. Earl, and Gamze Yucaoglu. "Allianz Turkey: Focus on the Customer (A)." Harvard Business School Case 316-093, November 2015. (Revised February 2016.)
      • November 2015 (Revised February 2016)
      • Supplement

      Allianz Turkey: Focus on the Customer (B)

      By: W. Earl Sasser and Gamze Yucaoglu
      At the age of 39, Solmaz Altın took over the helm at Allianz Turkey. Solmaz quickly realized that, although the insurance market was thinly penetrated in Turkey, the company was operating in a very competitive environment with pressure on prices and, hence, cost... View Details
      Keywords: Service Excellence; Customer Experience; Customer Service; Emerging Market; Customer Focus; Net Promoter Score; Customer Relationship Management; Competition; Leading Change; Service Operations; Emerging Markets; Customer Satisfaction; Insurance Industry; Turkey
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      Sasser, W. Earl, and Gamze Yucaoglu. "Allianz Turkey: Focus on the Customer (B)." Harvard Business School Supplement 316-094, November 2015. (Revised February 2016.)
      • 2015
      • Book

      What Great Service Leaders Know and Do: Creating Breakthroughs in Service Firms

      By: James L. Heskett, W. Earl Sasser and Leonard A. Schlesinger
      Based on decades of collective field experiences, the authors present anecdotal evidence in support of eight things that great service leaders know and do. Great service leaders know that (1) leading a breakthrough service is different, and they take steps to ensure... View Details
      Keywords: Management; Leadership; Service Operations; Service Delivery
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      Heskett, James L., W. Earl Sasser, and Leonard A. Schlesinger. What Great Service Leaders Know and Do: Creating Breakthroughs in Service Firms. Oakland, CA: Berrett-Koehler Publishers, 2015.
      • November 2011
      • Case

      WrapItUp: Developing a New Compensation Plan

      By: W. Earl Sasser Jr. and Rachel Shelton
      A restaurant chain based in California offers made-to-order sandwich wraps using fresh, healthy ingredients. The founders of the company take a very active role in day-to-day business and tightly control every aspect of the restaurant operation from hiring store... View Details
      Keywords: Empowerment; Middle Management; Human Resource Management; Compensation; Incentives; Motivation; Motivation and Incentives; Change Management; Business Growth and Maturation; Service Delivery; Entrepreneurship; Employees; Compensation and Benefits; Service Industry; Retail Industry; Food and Beverage Industry; California
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      Sasser, W. Earl, Jr., and Rachel Shelton. "WrapItUp: Developing a New Compensation Plan." Harvard Business School Brief Case 114-362, November 2011.
      • November 2011
      • Teaching Note

      WrapItUp: Developing a New Compensation Plan (Brief Case)

      By: W. Earl Sasser, Jr. and Rachel Shelton
      Teaching Note for Product #4362 View Details
      Keywords: Empowerment; Middle Management; Human Resource Management; Compensation; Incentives; Motivation; Management; Motivation and Incentives; Compensation and Benefits
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      Sasser,, W. Earl, Jr., and Rachel Shelton. "WrapItUp: Developing a New Compensation Plan (Brief Case)." Harvard Business School Teaching Note 114-364, November 2011.
      • November 2011
      • Supplement

      WrapItUp: Developing a New Compensation Plan, Spreadsheet Supplement (Brief Case)

      By: W. Earl Sasser, Jr. and Rachel Shelton
      Keywords: Incentives; Motivation; Motivation and Incentives
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      Sasser,, W. Earl, Jr., and Rachel Shelton. "WrapItUp: Developing a New Compensation Plan, Spreadsheet Supplement (Brief Case)." Harvard Business School Spreadsheet Supplement 114-365, November 2011.
      • 2011
      • Case

      Wrapitup

      By: W. Earl Sasser
      A restaurant chain based in California offers made-to-order sandwich wraps using fresh, healthy ingredients. The founders of the company take a very active role in day-to-day business and tightly control every aspect of the restaurant operation from hiring store... View Details
      Keywords: Service Operations; Governance Controls; Revenue; Employee Relationship Management; Planning; Customer Satisfaction; Problems and Challenges; Profit; Change Management; Compensation and Benefits; Leadership Style; Service Industry; California
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      Sasser, W. Earl. "Wrapitup." Harvard Business Publishing Case, 2011. (Brief Case.)
      • May 2011
      • Article

      Challenge the Boss or Stand Down

      By: W. Earl Sasser
      This HBR Case Study includes both the case and the commentary. For teaching purposes, this reprint is also available in two other versions: case study-only, reprint R1105X, and commentary-only, R1105Z. Tom Green, an aggressive young sales executive at self-service... View Details
      Keywords: Problems and Challenges; Personal Development and Career; Jobs and Positions; Conferences; Service Industry
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      Sasser, W. Earl. "Challenge the Boss or Stand Down." R1105M. Harvard Business Review 89, no. 5 (May 2011).
      • December 2010
      • Supplement

      Rackspace Hosting (2000)

      By: W. Earl Sasser, James L. Heskett and Tom Ryder
      The leadership team of Rackspace, faced with accommodation of its service offering and dwindling financial reserves, decides to make customer focus the rallying cry of its new strategy. View Details
      Keywords: Customer Focus and Relationships; Planning; Organizational Change and Adaptation; Service Delivery; Strategy; Finance; Information Technology Industry
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      Sasser, W. Earl, James L. Heskett, and Tom Ryder. "Rackspace Hosting (2000)." Harvard Business School Video Supplement 811-701, December 2010.
      • June 2010
      • Case

      Playa Dorada Tennis Club: Expansion Strategy

      By: W. Earl Sasser Jr. and Brent Kazan
      Playa Dorada Beach & Resort in Boca Raton, Florida, faces a growing seasonal demand for tennis services. The number of guests is expected to double in the next few years, and while the tennis facilities are a popular and well-promoted amenity at the resort, court space... View Details
      Keywords: Service Operations; Planning; Price; Expansion; Tourism Industry; Accommodations Industry; Travel Industry; Florida
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      Sasser, W. Earl, Jr., and Brent Kazan. "Playa Dorada Tennis Club: Expansion Strategy." Harvard Business School Brief Case 104-221, June 2010.
      • June 2010
      • Teaching Note

      Playa Dorada Tennis Club: Expansion Strategy (Brief Case)

      By: W. Earl Sasser Jr. and Brent Kazan
      Teaching Note for 4221. View Details
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      Sasser, W. Earl, Jr., and Brent Kazan. "Playa Dorada Tennis Club: Expansion Strategy (Brief Case)." Harvard Business School Teaching Note 104-222, June 2010.
      • June 2010
      • Supplement

      Playa Dorada Tennis Club: Expansion Strategy, Faculty Spreadsheet Supplement (Brief Case)

      By: W. Earl Sasser, Jr. and Brent Kazan
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      Sasser,, W. Earl, Jr., and Brent Kazan. "Playa Dorada Tennis Club: Expansion Strategy, Faculty Spreadsheet Supplement (Brief Case)." Harvard Business School Spreadsheet Supplement 104-225, June 2010.
      • June 2010
      • Supplement

      Playa Dorada Tennis Club: Expansion Strategy, Spreadsheet Supplement (Brief Case)

      By: W. Earl Sasser, Jr. and Brent Kazan
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      Sasser,, W. Earl, Jr., and Brent Kazan. "Playa Dorada Tennis Club: Expansion Strategy, Spreadsheet Supplement (Brief Case)." Harvard Business School Spreadsheet Supplement 104-224, June 2010.
      • 2010
      • Case

      Playa Dorado

      By: W. Earl Sasser
      Playa Dorada Beach & Resort in Boca Raton, Florida, faces a growing seasonal demand for tennis services. The number of guests is expected to double in the next few years, and while the tennis facilities are a popular and well-promoted amenity at the resort, court space... View Details
      Keywords: Demand and Consumers; Management Analysis, Tools, and Techniques; Expansion; Planning; Mathematical Methods; Price; Profit; Sales; Operations; Growth and Development Strategy; Marketing; Performance Capacity; Accommodations Industry; Florida
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      Sasser, W. Earl. "Playa Dorado." Watertown, MA: Harvard Business Publishing Case, 2010. (Brief Case.)
      • June 2010
      • Teaching Note

      Southwest Airlines: In a Different World (TN)

      By: James L. Heskett and W. Earl Sasser
      Teaching Note for 910419. View Details
      Keywords: Competition; Price; Service Operations; Globalization; Cost vs Benefits; Air Transportation Industry; New York (state, US)
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      Heskett, James L., and W. Earl Sasser. "Southwest Airlines: In a Different World (TN)." Harvard Business School Teaching Note 910-426, June 2010.
      • April 2010 (Revised January 2013)
      • Case

      Southwest Airlines: In a Different World

      By: James L. Heskett and W. Earl Sasser Jr.
      This is the fourth in a 35-year series of HBS cases on an organization that has changed the rules of the game globally for an entire industry by offering both differentiated and low-price service. The focus of the case is on whether Southwest Airlines should buy gates... View Details
      Keywords: Decision Choices and Conditions; Service Delivery; Service Operations; Organizational Culture; Competitive Strategy; Air Transportation Industry; New York (city, NY)
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      Heskett, James L., and W. Earl Sasser Jr. "Southwest Airlines: In a Different World." Harvard Business School Case 910-419, April 2010. (Revised January 2013.)
      • 2008
      • Book

      Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage

      By: James L. Heskett, W. Earl Sasser Jr. and Joe Wheeler
      Hundreds of large organizations worldwide have used the groundbreaking Service Profit Chain to improve business performance. Now The Ownership Quotient reveals the next generation of the chain: customer and employee "owners" of your business. Employee-owners exhibit... View Details
      Keywords: Customer Satisfaction; Organizational Change and Adaptation; Customer Ownership; Employee Ownership; Competitive Advantage; Value Creation
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      Heskett, James L., W. Earl Sasser Jr., and Joe Wheeler. Ownership Quotient: Putting the Service Profit Chain to Work for Unbeatable Competitive Advantage. Harvard Business Press, 2008.
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