Publications

Publications

Filter Results: (36) Arrow Down

Show Results For

Page 1 of 36 Results →
Sort by

Are you looking for?

→Search All HBS Web
  • January 2015
  • Case

Monte-Carlo Weddings

By: Anat Keinan and Sandrine Crener
Monte-Carlo Weddings, established by Frank Damgaard in 2005, is the most respectable and exclusive wedding planning business in the South of France. Frank has organized the largest, most expensive and luxurious weddings in Europe, serving celebrities, CEOs, and other... View Details
Keywords: Luxury Brand; Luxury Service; Luxury Consumers; Exceeding Consumer Expectations; Wedding Planner; Destination Wedding; Event Planner; Event Management; Entrepreneurship; Growth Strategy; Monaco; Monte-Carlo; Brand Building; Reputation Management; Word Of Mouth; Customer Satisfaction; Client Acquisition; Diversification; Wealth; Marketing Strategy; Business Growth and Maturation; Service Delivery; Luxury; Brands and Branding; Growth and Development Strategy; Service Industry; France
Related
  • November 2016
  • Case

Monte-Carlo Weddings (Abridged)

By: Anat Keinan and Sandrine Crener
Related
  • December 2009 (Revised December 2012)
  • Case

Sony and the JK Wedding Dance

By: John Deighton and Leora Kornfeld
Executives at Sony Music Entertainment faced a dilemma: a user-generated video featuring controversial artist Chris Brown's music was netting millions of views per week on YouTube. Sony held the copyright to the song, and was entitled to issue a takedown notice to the... View Details
Keywords: Music Entertainment; Copyright; Marketing Strategy; Consumer Behavior; Network Effects; Social and Collaborative Networks; Internet; Music Industry
Related
  • November 2010 (Revised January 2012)
  • Teaching Note

Sony and the JK Wedding Dance (TN)

By: John A. Deighton and Leora Kornfeld
Teaching Note for 510064. View Details
Keywords: Music Entertainment; Copyright; Situation or Environment; Online Technology; Entertainment and Recreation Industry; Music Industry
Related
  • 9 Aug 2012
  • Interview

Marriages Fail, but There'll Always be Wedding Dresses

By: Nancy F. Koehn and Sally Hership
Related
  • December 1998 (Revised March 2000)
  • Case

Knot, The

By: William A. Sahlman, Michael J. Roberts and Matthew C. Lieb
An online wedding resource company is seeking an equity investment to grow the business. View Details
Keywords: Entrepreneurship; Business Model; Venture Capital; Value Creation; Internet and the Web; Finance; Expansion; Strategic Planning; Service Industry; Consulting Industry
Related
  • August 2006 (Revised February 2009)
  • Case

Tanishq: Positioning to Capture the Indian Woman's Heart

By: Das Narayandas and Kerry Herman
The firm has to choose between an established brand, Tanishq, and a new skunkworks brand, GoldPlus, to go after the Indian plain gold jewelry market: Tanishq, initially targeted at a western customer, has undergone strategic retooling and has currently been... View Details
Keywords: Customers; Brands and Branding; Product Positioning; Segmentation; Apparel and Accessories Industry; India
Related
  • May 2022
  • Case

Executive Decision-Making at Zola

By: Amy C. Edmondson and Michael Roberto
In April 2020, Rachel Jarrett, President and COO of wedding technology company Zola, called a meeting with the organization’s key decision-makers. The company had previously launched three business expansions: a vendor marketplace, a wedding apparel division, and a... View Details
Keywords: Decision Making; Voting; Decision Choices and Conditions; Management Skills; Management; Management Style; Organizations; Organizational Culture; Technology Industry; Entertainment and Recreation Industry; United States
Related
  • June 2005 (Revised May 2008)
  • Case

Yamanote Kaikan

By: Robin Greenwood, Arthur I Segel and Joshua Katzin
In 2001, James O'Connell, president of Holyoke Japan, an affiliate of Larson Capital, a distress debt private equity firm, wants to bid on a 90 billion yen loan currently in default by the borrower, Sanjo Enterprises, for a popular wedding and banquet facility with an... View Details
Keywords: Borrowing and Debt; Private Equity; Price; Bids and Bidding; Competition; Japan
Related
  • Research Summary

When Cultural Worlds Collide: Investigating the Cross-Cultural Multiple Audience Problem

Today, many individuals have social networks that span cultural boundaries. For example, you may have a network of colleagues in China, friends and family in the U.S., and a group of childhood friends in Greece. Chances are, you are probably comfortable interacting... View Details
Keywords: Cross-cultural Networks; Multiple Audience Problem; Managing Multiple Identities
  • 10 Aug 2010
  • First Look

First Look: August 10

often expensive, relationships with artists and other clients. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/709441-PDF-ENG Sony and the JK Wedding Dance John Deighton and Leora KornfeldHarvard Business School Case 510-064... View Details
Keywords: Martha Lagace
  • 21 Aug 2023
  • Book

You’re More Than Your Job: 3 Tips for a Healthier Work-Life Balance

it part of your personal brand. The more you’re wedded to one position, the harder it will be to find a new one if layoffs happen. “Older generations are going to feel this most acutely: Equating your identity with your occupation is... View Details
Keywords: by Kara Baskin
  • 07 Jul 2022
  • HBS Case

How a Multimillion-Dollar Ice Cream Startup Melted Down (and Bounced Back)

Ice cream making started as a quirky hobby for Brian Smith, whose zeitgeisty flavors and fresh ingredients would become his trademark. For example, his “God Save the Cream,” inspired by the 2018 Royal Wedding of Prince Harry and Meghan... View Details
Keywords: by Pamela Reynolds
  • 16 Aug 2011
  • First Look

First Look: August 16

  PublicationsThe World Bank and Democratic Accountability: The Role of Civil Society Authors:Alnoor Ebrahim and Steve Herz Publication:Chap. 3 in Building Global Democracy? Civil Society and Accountable Global Governance, edited by Jan Aart Scholte, Cambridge... View Details
Keywords: Sean Silverthorne
  • 27 Sep 2018
  • Research & Ideas

Religion in the Workplace: What Managers Need to Know

a baker whose religious beliefs compelled him to refuse to design a cake for a gay couple’s wedding reception. “My guess is that most companies don’t have a written policy that articulates how to handle religion in the workplace in a way... View Details
Keywords: by Dina Gerdeman; Food & Beverage; Apparel & Accessories
  • 17 Apr 2022
  • Book

How to Avoid the 'Ethical Slide' That Leads Companies Astray

extent, often tolerate, expect, or even praise the selfish pursuit of personal gain. This makes the business environment quite different from many other social environments in which we interact with other people. Few of us want to be perceived as selfish at a View Details
Keywords: by Lane Lambert
  • 08 Mar 2021
  • In Practice

COVID Killed the Traditional Workplace. What Should Companies Do Now?

A year ago, COVID-19 forced many companies to send employees home—often with a laptop and a prayer. Now, with COVID cases subsiding and vaccinations rising, the prospect of returning to old office routines appears more possible. But will employees want to flock back to... View Details
Keywords: by Dina Gerdeman
  • 01 Oct 2007
  • Research & Ideas

Encouraging Dissent in Decision-Making

of performance? Tushman says they need an overarching aspiration (for a watch company, it might be "We're going to tell time," without being wedded to any particular technology). Also required are internal architectures that... View Details
Keywords: by Garry Emmons
  • 15 Nov 2022
  • Op-Ed

Why TikTok Is Beating YouTube for Eyeball Time (It’s Not Just the Dance Videos)

the internet. We wrote a series of Harvard Business School case studies between 2009 and 2011 exploring viral videos—United Breaks Guitars, the JK Wedding Dance, and how Ford used influencers to launch the Fiesta car. What struck us right... View Details
Keywords: by John Deighton and Leora Kornfeld
  • 24 Jul 2017
  • Research & Ideas

People Have an Irrational Need to Complete 'Sets' of Things

and your fiancé struggling to write thank-you cards for all those wedding shower gifts? Try batching the unwritten cards into sets of eight. Rather than feeling overwhelmed by the prospect of writing one note at a time, you’ll feel oddly... View Details
Keywords: by Carmen Nobel

Are you looking for?

→Search All HBS Web