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(233)
- News (85)
- Research (30)
- Multimedia (3)
- Faculty Publications (18)
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- October 2004 (Revised April 2005)
- Case
Lexar Media: The Digital Photography Company?
Examines growth options for a start-up that has parlayed its core technology in flash memory controllers into a rapidly growing position in the emerging digital photography industry. The new CEO must decide whether LexarMedia should maintain its identity as a digital... View Details
Keywords: Technology; Mission and Purpose; Organizational Change and Adaptation; Growth Management; Market Entry and Exit; Business Startups; Business Strategy; Technology Industry
Tripsas, Mary, and Emily Thomson. "Lexar Media: The Digital Photography Company?" Harvard Business School Case 805-062, October 2004. (Revised April 2005.)
- March 1992
- Case
Electronic Still Photography in 1991
Rosenbloom, Richard S. "Electronic Still Photography in 1991." Harvard Business School Case 792-073, March 1992.
- March 1990 (Revised May 1992)
- Background Note
Images for the Masses: The Worldwide Photography Industry
Rosenbloom, Richard S. "Images for the Masses: The Worldwide Photography Industry." Harvard Business School Background Note 390-163, March 1990. (Revised May 1992.)
- 31 Oct 2008
- Working Paper Summaries
Technology, Identity, and Inertia through the Lens of ‘The Digital Photography Company’
- 2008
- Working Paper
Technology, Identity, and Inertia through the Lens of 'The Digital Photography Company'
Tripsas, Mary. "Technology, Identity, and Inertia through the Lens of 'The Digital Photography Company'." Harvard Business School Working Paper, No. 09-042, September 2008.
- Article
Technology, Identity, and Inertia: Through the Lens of 'The Digital Photography Company'
By: Mary Tripsas
Organizations often experience difficulty when pursuing new technology. Large bodies of research have examined the behavioral, social, and cognitive forces that underlie this phenomenon; however, the role of an organization's identity remains relatively unexplored.... View Details
Keywords: Change Management; Disruptive Innovation; Organizational Culture; Behavior; Cognition and Thinking; Identity; Perception; Technology Adoption
Tripsas, Mary. "Technology, Identity, and Inertia: Through the Lens of 'The Digital Photography Company'." Organization Science 20, no. 2 (March–April 2009): 441–460.
- December 2002
- Article
Process Management and Technological Innovation: A Longitudinal Study of the Photography and Paint Industries
By: Mary J. Benner and Michael Tushman
Benner, Mary J., and Michael Tushman. "Process Management and Technological Innovation: A Longitudinal Study of the Photography and Paint Industries." Administrative Science Quarterly 47, no. 4 (December 2002): 676–706.
- Article
The Beginning of Mass Marketing in America: George Eastman and Photography as a Case Study
By: R. S. Tedlow
Tedlow, R. S. "The Beginning of Mass Marketing in America: George Eastman and Photography as a Case Study." Journal of Macromarketing 17, no. 2 (Fall 1997).
- May 2016
- Teaching Plan
Lomography: Analog in a Digital World
This teaching plan is designed to be used in conjunction with the case “Lomography: Analog in a Digital World,” HBS No. 516-006 and its related products to help faculty deepen students’ comprehension of business issues and energize classroom discussion. View Details
- March 2017 (Revised February 2025)
- Case
Edwin Land: The Art and Science of Innovation
By: Tom Nicholas, Christopher T. Stanton and Matthew G. Preble
Throughout the second half of the 20th century, Polaroid first invented—and then continuously reinvented—the field of instant photography. Under the leadership of its mercurial founder Edwin Land, the company regularly released new instant cameras and films, often... View Details
Keywords: Instant Photography; Company History; Change Management; Disruption; Forecasting and Prediction; Entrepreneurship; Business History; Innovation Strategy; Disruptive Innovation; Innovation and Management; Intellectual Property; Patents; Product Marketing; Brands and Branding; Product Launch; Product Development; Chemical Industry; Consumer Products Industry; United States
Nicholas, Tom, Christopher T. Stanton, and Matthew G. Preble. "Edwin Land: The Art and Science of Innovation." Harvard Business School Case 817-107, March 2017. (Revised February 2025.)
- Summer 2016
- Article
The Real Lessons From Kodak's Decline
By: Willy C. Shih
Eastman Kodak is often mischaracterized as a company whose managers didn't recognize soon enough that digital technology would decimate its traditional business. However, what really happened at Kodak is much more complicated—and instructive. Kodak suffered from a... View Details
Keywords: Technological Change; Disruption; Ecosystem; Semiconductors; Photography; Scaling-up; Scaling; Organizational Change and Adaptation; Information Technology; Product; Consumer Products Industry; United States
Shih, Willy C. "The Real Lessons From Kodak's Decline." MIT Sloan Management Review 57, no. 4 (Summer 2016): 11–13.
- November 2004 (Revised November 2005)
- Case
Kodak and The Digital Revolution (A)
By: Giovanni M. Gavetti, Rebecca Henderson and Simona Giorgi
The introduction of digital imaging in the late 1980s had a disruptive effect on Kodak's traditional business model. Examines Kodak's strategic efforts and challenges as the photography industry evolves. After discussing Kodak's history and its past strategic moves in... View Details
Keywords: History; Information Technology; Business Model; Leadership; Disruption; Industry Growth; Business Strategy; Consumer Products Industry
Gavetti, Giovanni M., Rebecca Henderson, and Simona Giorgi. "Kodak and The Digital Revolution (A)." Harvard Business School Case 705-448, November 2004. (Revised November 2005.)
- April 2003 (Revised February 2004)
- Case
Kodak (A)
By: Giovanni M. Gavetti, Rebecca Henderson and Simona Giorgi
The introduction of digital imaging in the late 1980s had a disruptive effect on Kodak's traditional business model. Examines Kodak's strategic efforts and challenges as the photography industry evolves. After discussing Kodak's history and its past strategic moves in... View Details
Keywords: History; Business Model; Leadership; Disruption; Industry Growth; Business Strategy; Consumer Products Industry
Gavetti, Giovanni M., Rebecca Henderson, and Simona Giorgi. "Kodak (A)." Harvard Business School Case 703-503, April 2003. (Revised February 2004.)
- April 1996 (Revised March 1998)
- Exercise
Starlite Corporation: General Information
By: Kathleen L. McGinn and Julia Morgan
A multiparty, intraorganizational negotiation exercise involving five vice presidents of human resources at $17.5 billion photography products company. In the midst of reengineering, the five VPs have been told to negotiate the possible alignment of resources in ways... View Details
Keywords: Negotiation Types
McGinn, Kathleen L., and Julia Morgan. "Starlite Corporation: General Information." Harvard Business School Exercise 396-351, April 1996. (Revised March 1998.)
- April 2019 (Revised April 2021)
- Case
Wayfair
By: Jeffrey F. Rayport, Susie L. Ma and Matthew G. Preble
In 2016 Niraj Shah and Steve Conine, founders of online home goods retailer Wayfair, are faced with a decision about how to improve user experience on their e-commerce sites. A key driver of consumer interest and conversion to purchase in the home category is visual... View Details
Keywords: Visual Assets; Corporate Entrepreneurship; Decision Making; Business or Company Management; Growth Management; Innovation and Invention; Operations; Strategy; Technology; Retail Industry; Service Industry; United States; Massachusetts
Rayport, Jeffrey F., Susie L. Ma, and Matthew G. Preble. "Wayfair." Harvard Business School Case 819-045, April 2019. (Revised April 2021.)
- March 2007 (Revised April 2007)
- Case
Fujifilm: A Second Foundation
Fujifilm was the second largest manufacturer of photographic film in the world when digital imaging began to substitute for its core business. In contrast to some photography incumbents, such as Polaroid, Fuji had a relatively successful transition to digital imaging.... View Details
Keywords: Growth and Development Strategy; Transition; Mission and Purpose; Globalized Markets and Industries; Opportunities; Electronics Industry; Technology Industry
Gavetti, Giovanni M., Mary Tripsas, and Yaichi Aoshima. "Fujifilm: A Second Foundation." Harvard Business School Case 807-137, March 2007. (Revised April 2007.)
- November 2018 (Revised August 2020)
- Case
The Reinvention of Kodak
By: Ryan Raffaelli and Christine Snively
The Eastman Kodak Company (Kodak) was a name familiar to most Americans. The company had dominated the film and photography industry through most of the 20th Century and was known for making affordable cameras (and the “Kodak Moment”) and supplying the movie industry... View Details
Keywords: CEO; Leadership; Asset Management; Transformation; Organizational Change and Adaptation; Competitive Strategy
Raffaelli, Ryan, and Christine Snively. "The Reinvention of Kodak." Harvard Business School Case 419-012, November 2018. (Revised August 2020.)
- August 2022
- Article
What Makes a Good Image? Airbnb Demand Analytics Leveraging Interpretable Image Features
By: Shunyuan Zhang, Dokyun Lee, Param Vir Singh and Kannan Srinivasan
We study how Airbnb property demand changed after the acquisition of verified images (taken by Airbnb’s photographers) and explore what makes a good image for an Airbnb property. Using deep learning and difference-in-difference analyses on an Airbnb panel dataset... View Details
Keywords: Sharing Economy; Airbnb; Property Demand; Computer Vision; Deep Learning; Image Feature Extraction; Content Engineering; Property; Marketing; Demand and Consumers
Zhang, Shunyuan, Dokyun Lee, Param Vir Singh, and Kannan Srinivasan. "What Makes a Good Image? Airbnb Demand Analytics Leveraging Interpretable Image Features." Management Science 68, no. 8 (August 2022): 5644–5666.
- August 2012 (Revised August 2013)
- Background Note
Competency-Destroying Technology Transitions: Why the Transition to Digital Is Particularly Challenging
By: Willy Shih
Some technology transitions are exceedingly difficult for incumbent firms to execute. The bankruptcy filing by the Eastman Kodak Company highlighted the difficulty companies faced when their core business transitioned from an analog to a digital world. Kodak's business... View Details
Keywords: Technology Transitions; Competency-destroying; Digital; Analog; Digital Transition; Modular; Modularity; Technological Change; Radical Innovation; Incremental Innovation; Architectural Innovation; Modular Innovation; Sustaining Innovation; Competency-enhancing; Noise Propagation; Perfect Copying; Digital Music; Digital Media; Consumer Electronics; Kodak; Sony; Panasonic; Disruptive Innovation; Technology Adoption; Transition; Change Management; Consumer Products Industry; United States
Shih, Willy. "Competency-Destroying Technology Transitions: Why the Transition to Digital Is Particularly Challenging." Harvard Business School Background Note 613-024, August 2012. (Revised August 2013.)
- 13 Jul 2016
- HBS Case
How Uber, Airbnb, and Etsy Attracted Their First 1,000 Customers
than the competition, and setting a standard for photography that later property owners rose to match in order to compete against other homes. “The underlying principle of this is you should help your suppliers portray themselves in the... View Details