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by Ryan W. Buell, Shwetha Mariadassou, and Yanchong ZhengRemove by Ryan W. Buell, Shwetha Mariadassou, and Yanchong Zheng →

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  • 2019
  • Working Paper

Relative Performance Transparency: Effects on Sustainable Choices

By: Ryan W. Buell, Shwetha Mariadassou and Yanchong Zheng
We study how transparency into the levels and changes of relative sustainability performance affects consumer choices. Our work considers two forms of transparency: process transparency, in which customers receive information about the company's sustainability... View Details
Keywords: Relative Performance Tranparency; Process Transparency; Customer Transparency; Levels; Changes; Reflectiveness; Self-serving Attribution Biases; Sustainability; Consumer Choice
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