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    • All HBS Web  (447)
      • Faculty Publications  (133)

      by Geoffrey G. Jones Remove by Geoffrey G. Jones →

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      • February 2025
      • Article

      Deep Responsibility, SDGs, and Asia: A Historical Perspective

      By: Geoffrey Jones
      Although it was only in 2015 the 17 SDGs were adopted by UN Member States, many of the underlying ideas can be found in the strategies of some businesses going back to the nineteenth century. Asia was the home of many of the most advanced concepts of business... View Details
      Keywords: ESG; Multinational Corporation; Sustainability; Corporate Social Responsibility and Impact; Multinational Firms and Management; Corporate Governance; Leadership; Asia
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      Jones, Geoffrey. "Deep Responsibility, SDGs, and Asia: A Historical Perspective." Asian Business & Management 24, no. 1 (February 2025): 25–32.
      • 2025
      • Chapter

      Sustainability and Green Business in Latin America

      By: Geoffrey Jones
      This chapter argues that since the nineteenth century capitalism has created much wealth, but at the cost of massive ecological destruction, which has been particularly severe in Latin America. During the first global economy before 1929, considerable wealth was... View Details
      Keywords: Environmental Sustainability; Business History; Globalization; Economic Growth; Latin America
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      Jones, Geoffrey. "Sustainability and Green Business in Latin America." Chap. 8 in A Business History of Latin America, edited by Andrea Lluch, Martin Monsalve Zanatti, and Marcelo Bucheli, 159–174. New York, NY, United States: Routledge, 2025.
      • June 2024
      • Article

      Oral History and Business History in Emerging Markets

      By: Geoffrey Jones
      This article describes the motivation, structure and use of the Creating Emerging Markets (CEM) oral history-based project at the Harvard Business School. The project consists of lengthy interviews with business leaders from emerging markets. By June 2024 183... View Details
      Keywords: Emerging Economies; Oral History; Emerging Markets; Business History; Research
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      Jones, Geoffrey. "Oral History and Business History in Emerging Markets." Investigaciones de historia económica 20, no. 2 (June 2024): 1–4.
      • April 2024
      • Teaching Plan

      Helmy Abouleish: Making a Desert Bloom

      By: Geoffrey G. Jones and Maxim Pike Harrell
      Teaching Plan for HBS Case No. 324-029. View Details
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      Jones, Geoffrey G., and Maxim Pike Harrell. "Helmy Abouleish: Making a Desert Bloom." Harvard Business School Teaching Plan 324-124, April 2024.
      • 2024
      • Working Paper

      Private Regulation, Institutional Entrepreneurship and Climate Change: A Business History Perspective

      By: Ann-Kristin Bergquist and Geoffrey Jones
      Private regulatory systems, including voluntary efforts by firms to restrain their own behavior are the primary form of global climate change governance. However, when environmental challenges first rose up on the scientific and political agendas during the 1970s, the... View Details
      Keywords: Certification; Climate Change; Environmental Regulation; Business History; Governing Rules, Regulations, and Reforms; Policy
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      Bergquist, Ann-Kristin, and Geoffrey Jones. "Private Regulation, Institutional Entrepreneurship and Climate Change: A Business History Perspective." Harvard Business School Working Paper, No. 24-041, January 2024.
      • September 2023 (Revised January 2024)
      • Case

      Helmy Abouleish: Making a Desert Bloom

      By: Geoffrey G. Jones and Maxim Pike Harrell
      This case examines the history of prominent Egyptian-based social enterprise SEKEM from its foundation in 1977 until the COP27 conference held in Sharm El-Sheikh in 2022. Led by father and son team Ibrahim and Helmy Abouleish, SEKEM turned desert into farmland using... View Details
      Keywords: Agribusiness; Climate Change; Values and Beliefs; Social Enterprise; Agriculture and Agribusiness Industry; Egypt
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      Jones, Geoffrey G., and Maxim Pike Harrell. "Helmy Abouleish: Making a Desert Bloom." Harvard Business School Case 324-029, September 2023. (Revised January 2024.)
      • 2023
      • Working Paper

      El Dorado Lost: Local Elites, Real Estate and the Education Business in China

      By: Geoffrey Jones and Yuhai Wu
      This working paper examines the evolving, complex and multifaceted relationship between the real estate industry and the education sector in China. The current crises in the private education and real estate sectors caused by policy shifts reflect the inter-meshing of... View Details
      Keywords: Business and Government Relations; Policy; Government and Politics; Economic Sectors; Education Industry; Real Estate Industry; China
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      Jones, Geoffrey, and Yuhai Wu. "El Dorado Lost: Local Elites, Real Estate and the Education Business in China." Harvard Business School Working Paper, No. 23-065, May 2023.
      • 2023
      • Book

      Deeply Responsible Business: A Global History of Values-Driven Leadership

      By: Geoffrey Jones
      Corporate social responsibility has entered the mainstream, but what does it take to run a successful purpose-driven business? This book examines leaders who put values alongside profits to showcase the challenges and upside of deeply responsible business. Should... View Details
      Keywords: Corporate Responsibility; Business Ecuation; Socially Responsible Investing; Business Education; Ethics; Leadership; Business History; Philanthropy and Charitable Giving; Religion; Social Enterprise; Social Issues; Wealth and Poverty; Corporate Social Responsibility and Impact; Mission and Purpose; Banking Industry; Beauty and Cosmetics Industry; Computer Industry; Consumer Products Industry; Education Industry; Fashion Industry; Financial Services Industry; Food and Beverage Industry; Green Technology Industry; Manufacturing Industry; Electronics Industry; Agriculture and Agribusiness Industry; United Kingdom; Germany; United States; Japan; India; Latin America
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      Jones, Geoffrey. Deeply Responsible Business: A Global History of Values-Driven Leadership. Cambridge, MA: Harvard University Press, 2023.
      • September 2022
      • Article

      Drivers of Philanthropic Foundations in Emerging Markets: Family, Values and Spirituality

      By: Valeria Giacomin and Geoffrey Jones
      This article discusses the ethics and drivers of philanthropic foundations in emerging markets. A foundation organizes assets to invest in philanthropic initiatives. Previous scholarship has largely focused on developed countries, especially the United States, and has... View Details
      Keywords: Philanthropy; Foundations; Spirituality; Philanthropy and Charitable Giving; Social Enterprise; Emerging Markets; Values and Beliefs; Africa; Asia; Latin America; Middle East
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      Giacomin, Valeria, and Geoffrey Jones. "Drivers of Philanthropic Foundations in Emerging Markets: Family, Values and Spirituality." Journal of Business Ethics 180, no. 1 (September 2022): 263–282. (https://doi.org/10.1007/s10551-021-04875-4.)
      • July 2022 (Revised October 2022)
      • Case

      Nestlé, Shared Value and KitKat Diplomacy

      By: Geoffrey G. Jones and Sabine Pitteloud
      The case revolves around the decision on March 23, 2022 by Mark Schneider, the chief executive of Swiss-based Nestlé, to withdraw the emblematic Kit Kat chocolate bar from sales in Russia in response to the invasion of Ukraine in the previous month, although not its... View Details
      Keywords: Shared Value; Corporate Social Responsibility and Impact; Globalized Economies and Regions; Ethics; War; Social Issues
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      Jones, Geoffrey G., and Sabine Pitteloud. "Nestlé, Shared Value and KitKat Diplomacy." Harvard Business School Case 323-018, July 2022. (Revised October 2022.)
      • June 2022
      • Teaching Plan

      Rupert Murdoch: The Last Tycoon

      By: Geoffrey G. Jones and Mona Rahmani
      Teaching Plan for HBS Case No. 811-017. View Details
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      Jones, Geoffrey G., and Mona Rahmani. "Rupert Murdoch: The Last Tycoon." Harvard Business School Teaching Plan 822-133, June 2022.
      • 2022
      • Chapter

      Capitalism and the Environment

      By: Geoffrey Jones
      Capitalism drove the environmental decimation of the planet. The environment was seen as a free good, while the consequences of dirty industrial and agricultural processes were seen as external to the firm. Public policies largely allowed this to happen, as politicians... View Details
      Keywords: History; Environment; Sustainability; Capitalism; Ethics; Business History; Environmental Sustainability; Green Technology; Pollution; Climate Change
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      Jones, Geoffrey. "Capitalism and the Environment." Chap. 8 in Evolutions of Capitalism: Historical Perspectives: 1200–2000, edited by Catherine Casson and Philipp Robinson Rössner, 187–211. Bristol, United Kingdom: Bristol University Press, 2022.
      • March 2022 (Revised April 2022)
      • Case

      In Search of Global Regulation

      By: Geoffrey Jones and Mona Rahmani
      The history of the international regulation of global capitalism is surveyed, addressing the challenges facing firms confronting international, national, and regional regulation. Follows the history of global regulation after 1914, from the League of Nations;... View Details
      Keywords: History; Multinational Firms and Management; International Relations; Laws and Statutes; Corporate Governance; Business and Government Relations
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      Jones, Geoffrey, and Mona Rahmani. "In Search of Global Regulation." Harvard Business School Case 822-122, March 2022. (Revised April 2022.)
      • 2022
      • Chapter

      Crises and International Business

      By: Geoffrey Jones
      This chapter uses the intellectual journey of the author to suggest that crises have been the norm rather than the exception in the history of international business. Over the last 100 years world wars, regional conflicts, the Great Depression, and decolonization are... View Details
      Keywords: Crisis; Multinational Companies; International Business; Emerging Market; Business History; Multinational Firms and Management; System Shocks; War; Emerging Markets; Crisis Management
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      Jones, Geoffrey. "Crises and International Business." Chap. 2 in International Business in Times of Crisis. Vol. 16, edited by Rob van Tulder, Alain Verbeke, Lucia Piscitello, and Jonas Puck, 27–32. Progress in International Business Research. Bingley, UK: Emerald Publishing Limited, 2022.
      • January 2022 (Revised March 2022)
      • Technical Note

      Deglobalization and Alternative Futures

      By: Geoffrey Jones and Valeria Giacomin
      This note reviews the evidence that the world is undergoing an era of de-globalization. It shows that available metrics show some support for this theory. However there is also evidence that what is happening might be better described as regionalization. The nature of... View Details
      Keywords: Global Business; Regional Economic Activity: Growth, Development, Environmental Issues, And Changes; Populism; Geopolitics; Business History; Globalization; Change; Financial Crisis; China
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      Jones, Geoffrey, and Valeria Giacomin. "Deglobalization and Alternative Futures." Harvard Business School Technical Note 322-088, January 2022. (Revised March 2022.)
      • 2022
      • Book

      Leadership to Last: How Great Leaders Leave Legacies Behind

      By: Geoffrey Jones and Tarun Khanna
      Society tends to glorify the get-rich-quick entrepreneur who builds a company, takes it public and then (maybe) contributes to charity. In Leadership to Last, Geoffrey Jones and Tarun Khanna discuss the interviews they and other Harvard faculty have undertaken... View Details
      Keywords: Innovation; Corruption; Gender; Innovation and Invention; Leadership; Philanthropy and Charitable Giving; Society; India; Pakistan; Bangladesh; Middle East; Africa; Latin America; Philippines
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      Jones, Geoffrey, and Tarun Khanna. Leadership to Last: How Great Leaders Leave Legacies Behind. Gurgaon, India: Penguin Random House India, 2022.
      • Article

      B Corps: Can It Remake Capitalism in Japan?

      By: Geoffrey Jones
      This article examines the B Corporation movement that originated in the United States in 2006. The founders sought to create a new type of company whose governance structure mandated them to consider financial, social and environmental performance. A certification... View Details
      Keywords: Corporate Responsibility; Sustainability; B Corporations; Stakeholder Capitalism; Governance; Organizational Structure; Corporate Social Responsibility and Impact; Japan
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      Jones, Geoffrey. "B Corps: Can It Remake Capitalism in Japan?" Keizaikei [Kanto Gakuin Journal of Economics and Management] 284 (November 2021): 1–12.
      • 2021
      • Working Paper

      The Business of K-12 Education in China

      By: Geoffrey Jones and Yuhai Wu
      This working paper examines the evolution of K-12 education in China, especially between 1985 and the present day, drawing extensive interviews with participants in the educational sector. China has been hugely successful in reaching almost 100 percent literacy,... View Details
      Keywords: K-12 Education; China; Real Estate; Early Childhood Education; Performance Evaluation; Teaching; Governing Rules, Regulations, and Reforms; Personal Development and Career; Social Issues; Nonprofit Organizations; Private Sector; Education Industry; Real Estate Industry; China
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      Jones, Geoffrey, and Yuhai Wu. "The Business of K-12 Education in China." Harvard Business School Working Paper, No. 22-022, October 2021.
      • Article

      Business Investment in Education in Emerging Markets Since the 1960s

      By: Valeria Giacomin, Geoffrey Jones and Erica Salvaj
      This article examines non-profit investments by business in education in emerging markets between the 1960s and the present day. Using a sample of 110 interviews with business leaders from an oral history database, the study shows that more than three-quarters of such... View Details
      Keywords: Economic History; Oral History; Education; Philanthropy and Charitable Giving; Business History; Emerging Markets; Reputation; Corporate Social Responsibility and Impact; Education Industry; Africa; Asia; Latin America; Middle East; India; Chile; Colombia; Sri Lanka; Kenya
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      Giacomin, Valeria, Geoffrey Jones, and Erica Salvaj. "Business Investment in Education in Emerging Markets Since the 1960s." Business History 63, no. 7 (September 2021): 1113–1143.
      • July 2021
      • Case

      Performance Review: Joseph Park and Elena Ramírez

      By: David G. Fubini and Patrick Sanguineti
      Niya Jones, a Partner at a major management consulting firm, must review the work of two of her mentees––Joseph Park and Elena Ramírez––for their first end-of-year performance review as new Project Leaders. Both have produced strong results in their new roles, but... View Details
      Keywords: Personal Development and Career; Management Style; Goals and Objectives; Management Analysis, Tools, and Techniques; Leadership Style
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      Fubini, David G., and Patrick Sanguineti. "Performance Review: Joseph Park and Elena Ramírez." Harvard Business School Case 422-008, July 2021.
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