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  • All HBS Web  (6)
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    • All HBS Web  (6)
      • Faculty Publications  (2)

      by Cait Lamberton, Jan-Emmanuel De Neve Remove by Cait Lamberton, Jan-Emmanuel De Neve →

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      • April 2018
      • Article

      The Power of Voice in Stimulating Morality: Eliciting Taxpayer Preferences Increases Tax Compliance

      By: Cait Lamberton, Jan-Emmanuel De Neve and Michael I. Norton
      Decisions about paying taxes represent one of the most common moral quandaries faced by citizens. In the present research, we argue that taxpayer compliance can be raised by increasing “voice”: allowing taxpayers to express non-binding preferences about the way their... View Details
      Keywords: Morality; Public Policy; Ethics; Moral Sensibility; Taxation; Policy; Attitudes; Governance Compliance
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      Lamberton, Cait, Jan-Emmanuel De Neve, and Michael I. Norton. "The Power of Voice in Stimulating Morality: Eliciting Taxpayer Preferences Increases Tax Compliance." Special Issue on Marketplace Morality. Journal of Consumer Psychology 28, no. 2 (April 2018): 310–328.
      • 2008
      • Working Paper

      Consumer Demand for Prize-Linked Savings: A Preliminary Analysis

      By: P. Tufano, Nick Maynard and Jan-Emmanuel De Neve
      This paper reports on a small-scale survey of the potential American demand for prize-linked savings accounts, an account that awards prizes as part of the saving product's return. In October 2006, Centra Credit Union launched a prize-linked savings pilot. As part of... View Details
      Keywords: Saving; Income; Consumer Behavior; Personal Finance; Investment Return; Banks and Banking; Clarksville
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      Tufano, P., Nick Maynard, and Jan-Emmanuel De Neve. "Consumer Demand for Prize-Linked Savings: A Preliminary Analysis." Harvard Business School Working Paper, No. 08-061, February 2008.
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