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April 1999 (Revised August 2004)
Case

Women's Professional Basketball and the American Basketball League

By: Stephen A. Greyser and Natalie Zakarian

Chronicles the growth and development of women's professional basketball. Particular emphasis is on the impact of Title IX, the 1996 women's gold medal Olympic team, and the advent of the American Basketball League (ABL). The structure and "basic business model" of the... View Details

Keywords: Business Model; Problems and Challenges; Sports; Gender; Planning; Growth and Development; Sports Industry

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February 1999 (Revised August 2004)
Case

Women's National Basketball Association (WNBA)

By: Stephen A. Greyser

Chronicles the background of the founding of the WNBA, its basic business concept, some of the key research information used by the NBA in launching it, and other related information. Students must analyze the "basic business model" involved and compare it to that of... View Details

Keywords: Business Model; Research; Outcome or Result; Sports; Gender; Sports Industry

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June 1999 (Revised August 2004)
Case

The American Basketball League: The Last Chapter

By: Stephen A. Greyser and Elizabeth (Lisa) Smyth

Provides information on the demise of the American Basketball League (ABL) in December 1998. Reviews the League's attendance, television activity, and competitive positioning versus the Women's National Basketball Association (WNBA). In conjunction with earlier cases... View Details

Keywords: Product Positioning; Failure; Finance; Sports Industry

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November–December 2024
Article

High-Status Teammates: Award Evaluation in the National Basketball Association

By: Dominika Kinga Randle and Letian Zhang

Social evaluations proceed in stages. First, judges filter a broad pool of candidates and pick a subset for detailed assessment. Then, the chosen group undergoes a closer examination, during which winners are selected. At both stages of the process, judges are... View Details

Keywords: Performance Evaluation; Prejudice and Bias; Groups and Teams; Status and Position; Sports Industry

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17 Oct 2018
Research & Ideas

Pro Basketball Coaches Display Racial Bias When Selecting Lineups

valio84sl As the National Basketball Association kicks off its regular season this week, a recent study makes a surprising discovery: Coaches favor players of their own race, giving them slightly more playing time than might be expected.... View Details

Keywords: by Michael Blanding; Sports

July 2020
Case

Steve Kerr: Coaching the Golden State Warriors to Joy, Compassion, Competition, and Mindfulness

By: Francesca Gino and Jeffrey Huizinga

Steve Kerr, coach of the 3-time NBA champion Golden State Warriors, reflects on his values-driven leadership style in the wake of a challenging season. View Details

Keywords: Coaching; Values; Basketball; Agility; Leadership; Values and Beliefs; Diversity; Leadership Style; Sports

August 2005 (Revised December 2005)
Case

Coach K: A Matter of the Heart

By: Scott A. Snook, Leslie A. Perlow and Brian DeLacey

Successful college basketball coach Mike Krzyzewski faces the decision whether to accept a lucrative offer to coach a professional basketball team or continue to coach at Duke University. Provides a context for discussing various styles of power, influence, and... View Details

Keywords: Power and Influence; Strategic Planning; Decisions; Personal Development and Career; Interpersonal Communication; Management Teams; Goals and Objectives; Decision Choices and Conditions; Sports Industry; North Carolina

14 Aug 2006
HBS Case

On Managing with Bobby Knight and “Coach K”

"Is it better to be loved or feared?" Machiavelli asked. At Harvard Business School, Professor Scott Snook uses this classic quote to help students become more effective leaders. Using two of the most successful college View Details

Keywords: by Sean Silverthorne; Sports

26 Oct 2015
Research & Ideas

What’s the Value of a Win in College Athletics?

As the debate continues over whether college student-athletes should be paid for their on-field performances, a new study from Harvard Business School reveals just how much intercollegiate football and basketball programs contribute to a... View Details

Keywords: by Roberta Holland; Sports; Education

August 2005 (Revised December 2005)
Case

Coach Knight: The Will to Win

By: Scott A. Snook, Leslie A. Perlow and Brian DeLacey

Successful college basketball coach Bob Knight was fired from his long-time role as basketball coach at Indiana University and hired in the same role at Texas Tech. Considers these events in the context of his long career and provides a context for discussing various... View Details

Keywords: Resignation and Termination; Selection and Staffing; Leadership Style; Situation or Environment; Power and Influence; Sports; Indiana; Texas

21 Mar 2012
Op-Ed

Finding the Right Jeremy Lin Storyline

New York Knicks basketball sensation Jeremy Lin has attracted worldwide attention because he crosses so many boundaries and defies so many stereotypes. Lin, an Asian-American (rare in the NBA) who played college hoops at Harvard (even... View Details

Keywords: by Lakshmi Ramarajan; Entertainment & Recreation

February 2018
Case

Earlham College Basketball: Turnaround Strategy

By: Juan Alcacer and Anne Marie Knott

Earlham College in Richmond, Indiana, is in the heart of basketball country. Yet its record for the 2013/2014 basketball season was a dismal 5–20. The school recruited Jason Polykoff from the University of Pennsylvania’s coaching staff to reinvent the program. By... View Details

Keywords: Transformation; Problems and Challenges; Strategy; Sports; Sports Industry; Indiana

March 2004 (Revised April 2004)
Background Note

Seeing What's on Red Auerbach's Mind

By: Joseph B. Lassiter III and John T. Gourville

Analysis of an interview with Red Auerbach, HBR No. 87201. Alan M. Webber, who conducted the interview, probed for the lessons that Auerbach has learned from a long and productive career coaching and managing the Boston Celtics, a professional basketball team in the... View Details

Keywords: Markets; Research; Sports; Product Development; Communication Intention and Meaning; Sports Industry

September 2016 (Revised April 2020)
Case

Dwyane Wade

By: Anita Elberse and Jennifer Schoppe

In July 2016, while on his annual China tour to help promote the sportswear brand Li-Ning, basketball superstar Dwyane Wade and his long-time business manager, Lisa Joseph-Metelus, face a decision regarding one of his other business partnerships—that with the American... View Details

Keywords: Branding; Fashion; Superstar; Celebrity Endorsement; Innovation; Creative Industries; Talent; General Management; Sports; Entertainment; Brands and Branding; Marketing; Management; Strategy; Personal Development and Career; Consumer Products Industry; Fashion Industry; Sports Industry; China

January 2006 (Revised October 2009)
Case

Negotiating Star Compensation at the USAWBL (A-1): Confidential Instructions for Jesse J.

By: Ian Larkin, James K. Sebenius and Guhan Subramanian

In this three-party negotiation exercise, Jesse J, star center in the U.S.A. Women's Basketball League, with her agent, is negotiating a possible compensation package with the Boston Sharks involving a base salary, a possible share of team merchandising profits, and a... View Details

Keywords: Compensation and Benefits; Contracts; Negotiation Process; Negotiation Tactics; Conflict and Resolution; Sports; Sports Industry; United States

January 2005 (Revised August 2005)
Case

Changing Times at the NBA

By: Thomas J. DeLong, Tonika Cheek-Clayton and Daniel Reed

David Stern, commissioner of the National Basketball Association (NBA), faces myriad challenges: globalization of product, young players entering the league, loss of fan base, etc. Stern must put together a plan for the Board of Governors that confronts these... View Details

Keywords: Business Plan; Governing and Advisory Boards; Organizational Change and Adaptation; Problems and Challenges; Sports; Competitive Strategy

February 2017
Article

How Much Is a Win Worth? An Application to Intercollegiate Athletics

By: Doug J. Chung

Intercollegiate athletics in the United States have become a multibillion-dollar industry over the past several decades. In this study, we investigate the short- and long-term direct monetary effects of operating a winning athletics program for an academic institution... View Details

Keywords: Dynamic Panel Data; Heterogeneity; Instrumental Variables; Intercollegiate Athletics; Educational Finance; Entertainment Marketing; Higher Education; Marketing; Sports; Revenue; Education Industry; United States

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October 2017
Case

LeBron James: Building a Hollywood Empire

By: Anita Elberse

It is June 2016. Superstar basketball player LeBron James and his childhood friend and business partner Maverick Carter are celebrating James’ third NBA championship. The duo will soon have to decide on a strategy for their media businesses—their film and television... View Details

June 2005 (Revised October 2005)
Case

Coach Roy Williams: What Next? (A)

By: Thomas J. DeLong, Christoper Chang and Scott Schweitzer

Roy Williams, head coach of the Kansas University Men's Basketball Team, was facing a major decision. The recent resignation of the coach at the University of North Carolina (UNC) had lead to speculation that Williams, a UNC alumnus, would be named as its new coach.... View Details

Keywords: Decision Choices and Conditions; Resignation and Termination; Job Offer; Leading Change; Management Succession; Performance Improvement; Personal Development and Career; Sports; Kansas; North Carolina

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January 2009 (Revised March 2010)
Case

LeBron James

By: Anita Elberse and Jeff McCall

In 2005, to the astonishment of many sports industry insiders, superstar basketball player LeBron James fired his agent and established his own firm, LRMR, to handle all aspects of his business ventures and marketing activities and named his childhood friend Maverick... View Details

Keywords: Talent and Talent Management; Compensation and Benefits; Brands and Branding; Marketing Strategy; Sports; Sports Industry

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