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      • Faculty Publications  (260)

      attitudesRemove attitudes →

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      • July–August 2025
      • Article

      Don’t Let an AI Failure Harm Your Brand

      By: Julian De Freitas
      How companies market their AI systems affects the repercussions they face when their products fail. Marketers must promote their AI products with potential failure in mind. To do that, they must first understand consumers’ unique attitudes toward AI. Marketers who... View Details
      Keywords: AI and Machine Learning; Brands and Branding; Product Marketing; Consumer Behavior; Attitudes
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      De Freitas, Julian. "Don’t Let an AI Failure Harm Your Brand." Harvard Business Review 103, no. 4 (July–August 2025).
      • 2025
      • Working Paper

      Extractive Taxation and the French Revolution

      By: Tommaso Giommoni, Gabriel Loumeau and Marco Tabellini
      We study the fiscal determinants of the French Revolution, exploiting plausibly exogenous variation in the salt tax—a large source of royal revenues and one of the most extractive forms of taxation of the Ancien Régime. Implementing a Regression Discontinuity... View Details
      Keywords: Extractive Taxation; Regime Change; French Revolution; State Capacity; Taxation; History; Government Administration; Attitudes; Public Opinion
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      Giommoni, Tommaso, Gabriel Loumeau, and Marco Tabellini. "Extractive Taxation and the French Revolution." Harvard Business School Working Paper, No. 25-047, April 2025. (Featured at VoxEU.)
      • March 2025
      • Article

      Differentiating on Diversity: How Disclosing Workforce Diversity Influences Consumer Choice

      By: Maya Balakrishnan, Jimin Nam and Ryan W. Buell
      Companies are facing increased pressure to “walk the talk” on diversity, equity, and inclusion (DEI) in their operations. One specific call-to-action from stakeholders is the public disclosure of EEO-1s. Companies with 100+ employees are federally mandated to annually... View Details
      Keywords: Consumer Behavior; Corporate Disclosure; Diversity; Employees; Perception
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      Balakrishnan, Maya, Jimin Nam, and Ryan W. Buell. "Differentiating on Diversity: How Disclosing Workforce Diversity Influences Consumer Choice." Production and Operations Management 34, no. 3 (March 2025): 457–474.
      • January 2025
      • Case

      Constitutional Fiction: John Miller & the Legitimacy of Family Constitutions

      By: Lauren Cohen, Octavian Graf Pilati and Sophia Pan
      John Miller sat reviewing his family’s Constitution, grappling with how best to implement and enforce its provisions. Designed to prevent ambiguity in governance, the Family Constitution set out core values and guidelines to promote harmony and cohesion among family... View Details
      Keywords: Conflict Resolution; Perspective Taking; Liabilities; Family Business; Family Ownership; Business Growth and Maturation; Alignment; Cooperation; Attitudes; Behavior; Cognition and Thinking; Conflict Management; Conflict of Interests; Power and Influence; Perception; Trust; Perspective; Motivation and Incentives; Happiness; Identity; Goals and Objectives; Legal Liability; Contracts; Fairness; Values and Beliefs; Governance Controls; Governing Rules, Regulations, and Reforms; Family and Family Relationships; Manufacturing Industry; Germany
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      Cohen, Lauren, Octavian Graf Pilati, and Sophia Pan. "Constitutional Fiction: John Miller & the Legitimacy of Family Constitutions." Harvard Business School Case 225-054, January 2025.
      • December 5, 2024
      • Article

      A Consensus Definition of Creativity in Surgery: A Delphi Study Protocol

      By: Alex Thabane, Tyler McKechnie, Phillip Staibano, Vikram Arora, Goran Calic, Jason W. Busse, Sameer Parpia and Mohit Bhandari
      Introduction
      Clear definitions are essential in science, particularly in the study of abstract phenomena like creativity. Due to its inherent complexity and domain-specific nature, the study of creativity has been complicated, as evidenced by the various... View Details
      Keywords: Creativity; Health Care and Treatment; Outcome or Result; Measurement and Metrics
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      Thabane, Alex, Tyler McKechnie, Phillip Staibano, Vikram Arora, Goran Calic, Jason W. Busse, Sameer Parpia, and Mohit Bhandari. "A Consensus Definition of Creativity in Surgery: A Delphi Study Protocol." PLoS ONE 19, no. 12 (December 5, 2024).
      • December 2024
      • Article

      Public Attitudes on Performance for Algorithmic and Human Decision-Makers

      By: Kirk Bansak and Elisabeth Paulson
      This study explores public preferences for algorithmic and human decision-makers (DMs) in high-stakes contexts, how these preferences are shaped by performance metrics, and whether public evaluations of performance differ depending on the type of DM. Leveraging a... View Details
      Keywords: Public Opinion; Prejudice and Bias; Decision Making
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      Bansak, Kirk, and Elisabeth Paulson. "Public Attitudes on Performance for Algorithmic and Human Decision-Makers." PNAS Nexus 3, no. 12 (December 2024).
      • 2024
      • Working Paper

      A Gender Backlash: Does Exposure to Female Labor Market Participation Fuel Gender Conservatism?

      By: Paula Rettl, Diane Bolet, Catherine E. De Vries, Simone Cremaschi, Tarik Abou-Chadi and Sergi Pardos-Prado
      The growing participation of women in the labor market has marked a significant societal transformation, coinciding with the rise of gender conservatism and far-right support. We study whether the economic consequences of labor market feminization and gender backlash... View Details
      Keywords: Gender Bias; Gender Equality; Gender Inclusivity; Politics; Political Backlash; Political Culture; Conservatism; Gender; Government and Politics; Equality and Inequality; Prejudice and Bias; Labor
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      Rettl, Paula, Diane Bolet, Catherine E. De Vries, Simone Cremaschi, Tarik Abou-Chadi, and Sergi Pardos-Prado. "A Gender Backlash: Does Exposure to Female Labor Market Participation Fuel Gender Conservatism?" Harvard Business School Working Paper, No. 25-022, November 2024.
      • October 2024
      • Article

      Racial Inequality in Organizations: A Systems Psychodynamic Perspective

      By: Sanaz Mobasseri, William A. Kahn and Robin J. Ely
      This paper uses systems psychodynamic concepts to develop theory about the persistence of racial inequality in U.S. organizations and to inform an approach for disrupting it. We treat White men as the dominant group and Black people as the archetypal subordinate group... View Details
      Keywords: Equality and Inequality; Race; Prejudice and Bias; Organizational Culture; Gender; Power and Influence; Employees; Attitudes
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      Mobasseri, Sanaz, William A. Kahn, and Robin J. Ely. "Racial Inequality in Organizations: A Systems Psychodynamic Perspective." Academy of Management Review 49, no. 4 (October 2024): 718–745.
      • September 2024
      • Article

      Political Elite Cues and Attitude Formation in Post-Conflict Contexts

      By: Natalia Garbiras-Díaz, Miguel Garcia-Sanchez and Aila M. Matanock
      Civil conflicts typically end with negotiated settlements, but many settlements fail, often during the implementation stage when average citizens have increasing influence. Citizens sometimes evaluate peace agreements by voting on referendums or the negotiating... View Details
      Keywords: Civil Unrest; Peace Process; Political Leadership; Peace; Politics; Policy Change; Policy; Government and Politics; Government Administration; Governance; Political Elections; Civil Society or Community; Negotiation; Negotiation Participants; Public Relations Industry; Colombia; Latin America; South America
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      Garbiras-Díaz, Natalia, Miguel Garcia-Sanchez, and Aila M. Matanock. "Political Elite Cues and Attitude Formation in Post-Conflict Contexts." Journal of Peace Research 61, no. 5 (September 2024): 874–890.
      • July 2024
      • Article

      Whether to Apply

      By: Katherine B. Coffman, Manuela Collis and Leena Kulkarni
      Labor market outcomes depend, in part, upon an individual’s willingness to put herself forward for different opportunities. We use a series of experiments to explore gender differences in willingness to apply for higher return, more challenging work. We find that, in... View Details
      Keywords: Beliefs; Recruitment; Job Search; Gender; Attitudes
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      Coffman, Katherine B., Manuela Collis, and Leena Kulkarni. "Whether to Apply." Management Science 70, no. 7 (July 2024): 4649–4669.
      • May 2024
      • Article

      Relational Attributions for One’s Own Resilience Predict Compassion for Others

      By: Rachel Ruttan, Ting Zhang, Sivahn Barli and Katherine DeCelles
      Existing work on attribution theory distinguishes between external and internal attributions (i.e., “I overcame adversity due to luck” vs. “my own effort”). We introduce the construct of relational resilience attributions (i.e., “due to help from other people”) as a... View Details
      Keywords: Personal Characteristics; Forecasting and Prediction; Attitudes; Behavior
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      Ruttan, Rachel, Ting Zhang, Sivahn Barli, and Katherine DeCelles. "Relational Attributions for One’s Own Resilience Predict Compassion for Others." Journal of Personality and Social Psychology 126, no. 5 (May 2024): 818–840.
      • April 2024
      • Article

      East-Central Europe: The Young and the Far-Right

      By: Laura Jakli
      East-Central Europe’s young adults are at an ideological crossroads. They are significantly more progressive on issues of gender equality and gay rights than prior generations. However, their social progressivism is not wholesale. 18–30 year olds in the European... View Details
      Keywords: Age; Public Opinion; Attitudes; Government and Politics; Europe
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      Jakli, Laura. "East-Central Europe: The Young and the Far-Right." Journal of Democracy 35, no. 2 (April 2024): 65–79.
      • April 2024
      • Article

      Loneliness and Emotion Regulation in Daily Life

      By: Lameese Eldesouky, Amit Goldenberg and Kate Ellis
      There is a growing understanding that emotion regulation (ER) abilities can be an important buffer for loneliness. However, most of this research is cross-sectional. Thus, it is unknown whether loneliness is associated with ER in momentary evaluations and can predict... View Details
      Keywords: Interpersonal Communication; Emotions; Attitudes; Egypt
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      Eldesouky, Lameese, Amit Goldenberg, and Kate Ellis. "Loneliness and Emotion Regulation in Daily Life." Art. 112566. Personality and Individual Differences 221 (April 2024).
      • 2024
      • Working Paper

      Social Movements and Public Opinion in the United States

      By: Amory Gethin and Vincent Pons
      Recent social movements stand out by their spontaneous nature and lack of stable leadership, raising doubts on their ability to generate political change. This article provides systematic evidence on the effects of protests on public opinion and political attitudes.... View Details
      Keywords: Attitudes; Social Issues; Voting; Public Opinion; Social Media
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      Gethin, Amory, and Vincent Pons. "Social Movements and Public Opinion in the United States." NBER Working Paper Series, No. 32342, April 2024.
      • 2024
      • Book

      The Ritual Effect: From Habit to Ritual, Harness the Surprising Power of Everyday Actions

      By: Michael Norton
      Our lives are filled with repetitive tasks meant to keep us on track—what we come to know as habits. Over time, these routines (for example, brushing your teeth or putting on your right sock first) tend to be performed automatically. But when we’re more mindful about... View Details
      Keywords: Behavior; Happiness; Performance Productivity; Attitudes
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      Norton, Michael. The Ritual Effect: From Habit to Ritual, Harness the Surprising Power of Everyday Actions. New York: Scribner, 2024.
      • 2023
      • Working Paper

      'De Gustibus' and Disputes about Reference Dependence

      By: Thomas Graeber, Pol Campos-Mercade, Lorenz Goette, Alexandre Kellogg and Charles Sprenger
      Existing tests of reference-dependent preferences assume universal loss aversion. This paper examines the implications of heterogeneity in gain-loss attitudes for such tests. In experiments on labor supply and exchange behavior we measure gain-loss attitudes and then... View Details
      Keywords: Behavioral Economics; Decision Choices and Conditions; Forecasting and Prediction
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      Graeber, Thomas, Pol Campos-Mercade, Lorenz Goette, Alexandre Kellogg, and Charles Sprenger. "'De Gustibus' and Disputes about Reference Dependence." Harvard Business School Working Paper, No. 24-046, January 2024.
      • January 2024 (Revised June 2024)
      • Case

      School of Rock: Tuning into Structured Empowerment (A)

      By: Tatiana Sandino, Jeffrey Rayport, Samuel Grad and Stacy Straaberg
      In summer 2021, School of Rock was a youth-oriented music education company with 291 franchise- and company-owned schools globally. Before CEO Rob Price’s hire in 2017, School of Rock’s nonconformist rock ‘n’ roll culture led to variability in teaching styles,... View Details
      Keywords: Business Growth and Maturation; Business Plan; Change Management; Transformation; Communication Strategy; Decisions; Curriculum and Courses; Teaching; Employee Relationship Management; Knowledge Sharing; Leadership Style; Business or Company Management; Growth and Development Strategy; Management Style; Marketing Strategy; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Franchise Ownership; Performance Expectations; Performance Improvement; Strategic Planning; Attitudes; Conflict Management; Corporate Strategy; Applications and Software; Technology Adoption; Education Industry; Music Industry; Massachusetts; United States
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      Sandino, Tatiana, Jeffrey Rayport, Samuel Grad, and Stacy Straaberg. "School of Rock: Tuning into Structured Empowerment (A)." Harvard Business School Case 124-043, January 2024. (Revised June 2024.)
      • 2023
      • Chapter

      Malleability Interventions in Intergroup Relations

      By: Smadar Cohen-Chen, Amit Goldenberg, James J. Gross and Eran Halperin
      One important characteristic of intergroup relations and conflicts is the fact that toxic or violent intergroup relations are often associated with fixed and stable perceptions of various entities, including the ingroup (stable and positive), the outgroup (stable and... View Details
      Keywords: Conflict and Resolution; Groups and Teams; Attitudes
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      Cohen-Chen, Smadar, Amit Goldenberg, James J. Gross, and Eran Halperin. "Malleability Interventions in Intergroup Relations." Chap. 7 in Psychological Intergroup Interventions: Evidence-based Approaches to Improve Intergroup Relations, by Eran Halperin, Boaz Hameiri, and Rebecca Littman. Routledge, 2023.
      • November 2023
      • Article

      Psychological Factors Underlying Attitudes toward AI Tools

      By: Julian De Freitas, Stuti Agarwal, B. Schmitt and N. Haslam
      What are the psychological factors driving attitudes toward AI tools, and how can resistance to AI systems be overcome when they are beneficial? In this perspective, we first organize the main sources of resistance into five main categories: opacity, emotionlessness,... View Details
      Keywords: Policy; Self; AI and Machine Learning; Attitudes; Technology Adoption
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      De Freitas, Julian, Stuti Agarwal, B. Schmitt, and N. Haslam. "Psychological Factors Underlying Attitudes toward AI Tools." Nature Human Behaviour 7, no. 11 (November 2023): 1845–1854.
      • September 2023
      • Article

      Addressing Vaccine Hesitancy: Experimental Evidence from Nine Countries during the COVID-19 Pandemic

      By: Vincenzo Galasso, Vincent Pons, Paola Profeta, Martin McKee, David Stuckler, Michael Becher, Sylvain Brouard and Martial Foucault
      We study the impact of public health messages on intentions to vaccinate and vaccination uptakes, especially among hesitant groups. We performed an experiment comparing the effects of egoistic and altruistic messages on COVID-19 vaccine intentions and behaviour. We... View Details
      Keywords: COVID-19; Vaccination; Vaccine Hesitancy; Information Campaigns; Health Pandemics; Behavior; Information
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      Galasso, Vincenzo, Vincent Pons, Paola Profeta, Martin McKee, David Stuckler, Michael Becher, Sylvain Brouard, and Martial Foucault. "Addressing Vaccine Hesitancy: Experimental Evidence from Nine Countries during the COVID-19 Pandemic." BMJ Global Health 8, no. 9 (September 2023).
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