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  • April 2021
  • Case

The Incentive for Legacy: Tsinghua University Education Foundation

By: Lauren Cohen, Hao Gao and Spencer C.N. Hagist
Vivian Yuan seeks to bolster the Tsinghua University Education Foundation's fundraising efforts and investment goals in a new era of Chinese higher education. Competing with elite members of China's C9 League of top universities, she must develop a set of incentives... View Details
Keywords: Finance; Marketing; Strategy; Negotiation; Organizations; Markets; Higher Education; Philanthropy and Charitable Giving; Motivation and Incentives; China
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  • October 2012 (Revised September 2014)
  • Case

Doing Business in Vietnam

By: Alan MacCormack, Michael Shih-ta Chen and Dawn H. Lau
This case gives an overview of the current business environment in Vietnam as of 2012. The first part of the case introduces the main economic, political and cultural aspects of the country of which anyone who has business interest in the country ought to be aware.... View Details
Keywords: Emerging Market Finance; Emergent Countries; Business History; Economic History; Emerging Markets; Business Ventures; Strategy; Viet Nam
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