Zoom - Publications - Faculty & Research

March 2011
Article

Zoom In, Zoom Out

Zoom buttons on digital devices let us examine images from many viewpoints. They also provide an apt metaphor for modes of strategic thinking. Some people prefer to see things up close, others from afar. Both perspectives have virtues. But they should not be fixed... View Details

Keywords: Strategy; Cognition and Thinking; Perspective; Leadership; Opportunities; Decisions

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01 Jun 2020
News

Effective Communication in the Age of Zoom

now we're learning more about a deeper level of talking and communicating, which is around connecting. And that's in the realm of something personal, where a leader signals that you matter to me, not just your work.” Dan Morrell: The COVID-19 pandemic and the resulting... View Details

Keywords: Zoom

24 Mar 2020
News

“Don’t Zoom While Driving”

May 2021 (Revised June 2021)
Case

Zoom Video Communications vs. Microsoft Teams

By: Andy Wu

In June 2021, Zoom executives prepared for competition in the post-pandemic world. Zoom‘s breakthrough success in the previous year put the company in a position to set up many new opportunities going forward. At the same time, its success attracted competitors like... View Details

Keywords: Internet and the Web; Competition; Growth and Development Strategy

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11 Mar 2020
News

Zooming into Remote Work: A Virtual Conversation

23 Jun 2022
News

All Those Zoom Meetings May Boost Connection and Curb Loneliness

02 Apr 2020
News

Zooming through the grad Schools

August 2020
Case

Zoom Video Communications: Eric Yuan's Leadership During COVID-19

By: Scott Duke Kominers, Christopher Stanton, Andy Wu and George Gonzalez

In the first half of 2020, worldwide lockdowns caused by the COVID-19 pandemic brought explosive growth to the Zoom Video Communications platform, as people replaced in-person work and social events with videoconferencing. Months into the pandemic, CEO Eric Yuan... View Details

Keywords: Transformation; Communication Technology; Customer Value and Value Chain; Values and Beliefs; Technological Innovation; Leadership; Crisis Management; Organizational Culture; Working Conditions; Strategy; Information Technology; Applications and Software; Technology Adoption; Health Pandemics; Technology Industry; United States; California

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Video

Zoom Interview - Jana Kierstead

05 Sep 2020
News

Piercing the Fog of Zoom

Video

Zoom Interview - Jana Kierstead

12 Jun 2020
News

Zoom Apologizes For Blocking Accounts Of U.S.-Based Chinese Activists

16 Mar 2023
Research & Ideas

Why Business Travel Still Matters in a Zoom World

nonstop flights—matters most when collaborators are in different time zones or overcoming cultural distance. “It seems that, if the two locations are in the same time zone and are culturally similar, then Zoom is good enough. It’s fine to... View Details

Keywords: by Kara Baskin; Air Transportation

January 2016
Article

Zooming In: A Practical Manual for Identifying Geographic Clusters

By: Juan Alcacer and Minyuan Zhao

This paper takes a close look at the reasons, procedures, and results of cluster identification methods. Despite being a popular research topic in strategy, economics, and sociology, geographic clusters are often studied with little consideration given to the... View Details

Keywords: Mathematical Methods

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January 2021
Teaching Note

Zoom Video Communications: Eric Yuan’s Leadership During COVID-19

By: Scott Duke Kominers, Christopher Stanton, Andy Wu and Olivia Hull

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04 May 2023
Blog Post

Why Business Travel Still Matters in a Zoom World

nonstop flights—matters most when collaborators are in different time zones or overcoming cultural distance. “It seems that, if the two locations are in the same time zone and are culturally similar, then Zoom is good enough. It’s fine to... View Details

Keywords: All Industries