Wagering - Publications - Faculty & Research

November 2018
Case

Sportradar (A): From Data to Storytelling

By: Ramon Casadesus-Masanell, Karen Elterman and Oliver Gassmann

In 2013, the Swiss sports data company Sportradar debated whether to expand from its core business of data provision to bookmakers into sports media products. Sports data was becoming a commodity, and in the future, sports leagues might reduce their dependence on... View Details

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Portrait Project

Genevieve Sheehan

"I'd like to make it a true Daily Double, Alex." As a contestant on the TV quiz show Jeopardy, I was certain that I wanted to make that big wager — only to be sure, moments later, that I didn't know the correct response. Wham.... View Details

12 Oct 2021
Research & Ideas

What Actually Draws Sports Fans to Games? It's Not Star Athletes.

Entertainment. Getting more people in seats The researchers studied AFL game attendance, team line-ups, injuries, gambling trends, and performance data from 2013-2018. They found that when injuries and roster switch-ups make a win or loss seem more certain, fan... View Details

Keywords: by Rachel Layne; Sports

05 May 2020
Research & Ideas

China Tariffs and Coronavirus a Double Hit to American Retailers

the trade war,” Cavallo says. To the extent that tariffs exacerbate the cost of the pandemic, their continued application could further drag down the American economy, harming companies and consumers alike. In the end, companies may have no choice but to pass their... View Details

Keywords: by Michael Blanding

Web

2024 Reunion Presentations - Alumni

Participants will leave this session with a deeper understanding of the vast array of ways in which managers, executives, and investors can invest in human capital more efficiently. Improving Your Brain at Any Age Professor Lee Rubin & Professor Amy View Details

01 Aug 1998
News

A Roaring Success in the Windy City

president of Strategic Interactive Group; Joy D. Covey (MBA '89, JD '90), CFO of Amazon.com; and Deidra Wager (AMP 154), an executive vice president at Starbucks. Professor Regina E. Herzlinger's session on "Managing in the Nonprofit... View Details

18 Jul 2014
News

Team Players

"I'll take that bet." Despite having come off a solid win as chief marketing officer of the NY/NJ Super Bowl Host Committee, Amy Aronoff Blumkin (MBA 1988), isn't talking about football. She's recounting what she told her boss at AT&T back in 1986, when he View Details

Keywords: Robert S. Benchley; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Management of Companies and Enterprises; Management

11 Aug 2014
HBS Case

The Business of Behavioral Economics

the Journal of the American Medical Association in 2008, participants were placed into one of three conditions—in the first case, people merely promised to lose 4 pounds a month; in the second, they wagered up to $90 of their own money,... View Details

Keywords: by Michael Blanding; Food & Beverage; Health

03 Feb 2016
Research & Ideas

The State of Customer Service Leadership

importance of an organization’s mission to attract and retain the fewer, better employees required to deliver value to customers in a cost-effective manner. Aisner: The role of the frontline employee is at the heart of the service profit chain. I would View Details

Keywords: by Jim Aisner; Retail

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