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- June 7, 2016
- Comment
Can Brand Trump Win a Presidency?
By: John A. Quelch
In the marketplace, Brand Trump is authentic. It stands for aspiration and success, but more the ostentatious and flashy success that appeals to the newly wealthy, the entrepreneur, the outsider. For these consumers, brand Trump clearly delivers; Trump hotels, and... View Details
Keywords: Brand; Umbrella Brands; Political Brands; Political Campaigns; Successful Brands; Personal Brand; Demographics; History; Information; Innovation and Invention; Leadership; Management; Marketing; Outcome or Result; Problems and Challenges; Strategy; Value; Public Administration Industry; Public Relations Industry; United States
Quelch, John A. "Can Brand Trump Win a Presidency?" Harvard Business School Working Knowledge (June 7, 2016). (Republished by Forbes.com on June 7, 2016.)
- 07 Jun 2016
- Op-Ed
Can Brand Trump Win a Presidency?
In the marketplace, Brand Trump is authentic. It stands for aspiration and success, but more the ostentatious and flashy success that appeals to the newly wealthy, the entrepreneur, the outsider. For these consumers, brand View Details
- Blog
Action Trumps Everything
By: Leonard A. Schlesinger and Paul B. Brown
Schlesinger, Leonard A., and Paul B. Brown. Action Trumps Everything (blog). http://blogs.forbes.com/people/lenschlesinger/.
- July 2017 (Revised September 2017)
- Case
Donald Trump Calls Carrier Corporation
By: Andy Zelleke and Brian Tilley
This case examines the influence of political pressure on corporate decision-making. It questions whether fidelity to domestic operations ought to be a corporate social responsibility, and thus it challenges the limits of “social responsibility” as a corporate ideal.... View Details
Keywords: Corporate Social Responsibility; Board Decisions; Political Influence; Layoffs; Offshoring And Outsourcing; Manufacturing; United States; Mexico; Governing and Advisory Boards; Decision Making; Job Cuts and Outsourcing; Political Elections; Corporate Social Responsibility and Impact; Corporate Governance; Technology Industry; Manufacturing Industry; Connecticut; Indiana; Mexico
Zelleke, Andy, and Brian Tilley. "Donald Trump Calls Carrier Corporation." Harvard Business School Case 318-030, July 2017. (Revised September 2017.)
- 24 May 2004
- Research & Ideas
When Reputation Trumps Regulation
A recent study by HBS assistant professor Jordan Siegel tests whether foreign firms can leapfrog their countries' weak legal institutions by listing equities in New York and voluntarily abiding by U.S. securities law. The study, which will be published in a forthcoming... View Details
Keywords: by Ann Cullen
- 03 Jan 2008
- What Do You Think?
Does Judgment Trump Experience?
Summing Up How is good judgment developed? Whether judgment trumps experience quickly gave way in this month's rich exchange of views to other questions about how (and the extent to which) judgment is developed. Most of those addressing... View Details
Keywords: by Jim Heskett
- 04 Oct 2004
- What Do You Think?
Does Speed Trump Intellectual Property?
introduced the idea of IP as not sustainable as a competitive advantage ... . It is knowledge that allows speed to trump IP." As E. Hassen put it, "Intellectual property is not just about product but process as well. Speed is an... View Details
Keywords: by James Heskett
- December 2001 (Revised March 2002)
- Compilation
"Doer's Profile" Donald John Trump (1946-)
By: Howard H. Stevenson and Laura L. Nash
Designed to facilitate a discussion of the nature of enduring success. Includes both biographical data and excerpts from autobiographical material. View Details
Keywords: Success
Stevenson, Howard H., and Laura L. Nash. "Doer's Profile" Donald John Trump (1946-). Harvard Business School Compilation 802-137, December 2001. (Revised March 2002.)
- July 2018 (Revised September 2018)
- Case
Donald Trump and the Tax Cuts and Jobs Act
By: Matthew Weinzierl and Robert Scherf
In January 2018, President Donald Trump was full of optimism. He had just signed the most substantial legislation of his young presidency, the Tax Cuts and Jobs Act (TCJA), making major changes to the tax code. Echoing his campaign slogan—Make America Great Again—Trump... View Details
Weinzierl, Matthew, and Robert Scherf. "Donald Trump and the Tax Cuts and Jobs Act." Harvard Business School Case 719-002, July 2018. (Revised September 2018.)
- 17 Nov 2016
- Op-Ed
What's Behind the Unexpected Trump Support from Women
them white, came out to support him. Why did Donald Trump’s candidacy appeal to so many women voters? Although his election has been attributed primarily to disenfranchised citizens, the data suggest otherwise. Women from varying backgrounds cast their ballots for... View Details
Keywords: by Laura Morgan Roberts and Robin Ely
- January 26, 2018
- Editorial
Can Donald Trump Teach us Anything?
By: Peter Tufano
Tufano, Peter. "Can Donald Trump Teach us Anything?" International Business Times (January 26, 2018).
- May 28, 2019
- Other Article
How Russia Found a Disinformation Haven in America
By: Rawi Abdelal and Galit Goldstein
The Mueller Report established that “the Russians” undertook information operations campaigns to meddle in the 2016 U.S. presidential election. Though this has been clear for a long time, Americans continue to discuss Russian information operations in the wrong way.... View Details
Keywords: Elections; Donald Trump; Political Elections; National Security; Information Technology; Governing Rules, Regulations, and Reforms; Social Media; Russia; United States
Abdelal, Rawi, and Galit Goldstein. "How Russia Found a Disinformation Haven in America." National Interest (May 28, 2019).
- April 8, 2016
- Article
What Donald Trump Doesn't Understand About Negotiation
By: Deepak Malhotra and Jonathan Powell
Malhotra, Deepak, and Jonathan Powell. "What Donald Trump Doesn't Understand About Negotiation." Harvard Business Review (website) (April 8, 2016).
- October 14, 2016
- Article
How to Build an Exit Ramp for Trump Supporters
By: Deepak Malhotra
Malhotra, Deepak. "How to Build an Exit Ramp for Trump Supporters." Harvard Business Review (website) (October 14, 2016).
- 2012
- Working Paper
When Performance Trumps Gender Bias: Joint versus Separate Evaluation
By: Iris Bohnet, Alexandra van Geen and Max H. Bazerman
We examine a new intervention to overcome gender biases in hiring, promotion, and job assignments: an "evaluation nudge," in which people are evaluated jointly rather than separately regarding their future performance. Evaluators are more likely to focus on individual... View Details
Keywords: Prejudice and Bias; Selection and Staffing; Behavior; Groups and Teams; Decision Making; Performance Evaluation; Gender
Bohnet, Iris, Alexandra van Geen, and Max H. Bazerman. "When Performance Trumps Gender Bias: Joint versus Separate Evaluation." Harvard Business School Working Paper, No. 12-083, March 2012.
- January 23, 2017
- Article
Trump Has a Great Opportunity to Save Our Environment
By: Vanessa Burbano, Magali Delmas, Marian Chertow, Glen W. S. Dowell, Rodolphe Durand, Andrew J. Hoffman, Guy Holburn, Andrew A. King, Michael Lenox, Lin Lerpold, Thomas Lyon, John W. Maxwell, Eric Orts, N. Craig Smith, John Sterman, Michael W. Toffel, L. Beril Toktay, David Vogel, Judith Walls, Frank Wijen, Jeff York and Maurizio Zollo
Keywords: Environment; Regulation; Regulator Leniency; Regulatory Enforcement; Environmental Policy; Environmental Regulations; United States
Burbano, Vanessa, Magali Delmas, Marian Chertow, Glen W. S. Dowell, Rodolphe Durand, Andrew J. Hoffman, Guy Holburn, Andrew A. King, Michael Lenox, Lin Lerpold, Thomas Lyon, John W. Maxwell, Eric Orts, N. Craig Smith, John Sterman, Michael W. Toffel, L. Beril Toktay, David Vogel, Judith Walls, Frank Wijen, Jeff York, and Maurizio Zollo. "Trump Has a Great Opportunity to Save Our Environment." The Hill (January 23, 2017).
- 28 Mar 2012
- Working Paper Summaries
When Performance Trumps Gender Bias: Joint versus Separate Evaluation
- May 2016
- Article
When Performance Trumps Gender Bias: Joint Versus Separate Evaluation
By: Iris Bohnet, Alexandra van Geen and Max Bazerman
We examine a new intervention to overcome gender biases in hiring, promotion, and job assignments: an "evaluation nudge," in which people are evaluated jointly rather than separately regarding their future performance. Evaluators are more likely to focus on individual... View Details
Keywords: Prejudice and Bias; Selection and Staffing; Decision Choices and Conditions; Performance; Gender
Bohnet, Iris, Alexandra van Geen, and Max Bazerman. "When Performance Trumps Gender Bias: Joint Versus Separate Evaluation." Management Science 62, no. 5 (May 2016): 1225–1234.