Professor Howard Stevenson - Publications - Faculty & Research - Harvard Business School

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June 2020
Case

Jill Draeger

By: Howard H. Stevenson and Michael J. Roberts

The Jill Draeger case is designed as an introduction to a general course on entrepreneurship. It is appropriate for many levels of students. It attempts to portray the archetype of opportunity-focused, resource-constrained behavior that is the hallmark of... View Details

Keywords: Entrepreneurship; Personal Development and Career; Opportunities; Negotiation; Agreements and Arrangements; Risk Management

June 2020
Supplement

Jill Draeger, Spreadsheet for Instructors (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

June 2020
Supplement

Jill Draeger, Spreadsheet for Students (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

December 2019
Background Note

An (Abbreviated) Perspective on Entrepreneurship

By: Mitchell Weiss and Benjamin Henkes

Among the many competing definitions of entrepreneurship, the one adopted in “The Entrepreneurial Manager” at HBS was authored by Howard Stevenson in the 1980s and elaborated on in the decades since. Stevenson provided a managerial take on the term—he described... View Details

Keywords: Entrepreneurial Managers; Entrepreneurship

September 2016
Case

Hotel Vertu: Analyzing the Opportunity in the Boutique Hotel Industry

By: Howard H. Stevenson and Michael J. Roberts DBA

Two soon-to-be MBA graduates are considering a business opportunity in the boutique hotel industry. Having found a seemingly attractive property in Savannah, Georgia, Yvonne D'Arcy and Elisabeth Whiting face questions about career issues, planning, financing, and the... View Details

Keywords: Business Ventures; Entrepreneurship; Planning; Accommodations Industry

September 2016
Teaching Note

Hotel Vertu: Analyzing the Opportunity in the Boutique Hotel Industry (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

Teaching Note for case 917-501. View Details

September 2016
Supplement

Hotel Vertu: Analyzing the Opportunity in the Boutique Hotel Industry, Spreadsheet for Instructors (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

September 2016
Supplement

Hotel Vertu: Analyzing the Opportunity in the Boutique Hotel Industry, Spreadsheet for Students (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

September 2016
Case

Hotel Vertu: Financing the Venture in the Boutique Hotel Industry

By: Howard H. Stevenson and Michael J. Roberts

Two recent MBA graduates are considering a business opportunity in the boutique hotel industry. Having found a seemingly attractive property in Savannah, Georgia, Yvonne D'Arcy and Elisabeth Whiting face questions about financing, deal structure, and unequal power... View Details

Keywords: Business Ventures; Entrepreneurship; Financing and Loans; Accommodations Industry

September 2016
Teaching Note

Hotel Vertu: Financing the Venture in the Boutique Hotel Industry (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

Teaching Note for case 917-505. View Details

September 2016
Supplement

Hotel Vertu: Financing the Venture in the Boutique Hotel Industry, Spreadsheet for Instructors (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

September 2016
Supplement

Hotel Vertu: Financing the Venture in the Boutique Hotel Industry, Spreadsheet for Students (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

May 2016
Case

Seaside Organics

By: Howard H. Stevenson and Alisa Zalosh

This case follows Sara Norton, a soccer player-turned-serial entrepreneur, as she transforms Seaside Organics from a fledgling startup into an $89 million company. Informed by the successes and failures of her first organics venture, WellBar, Norton tries to balance... View Details

Keywords: Business Growth and Maturation; Organizational Structure; Personal Development and Career; Entrepreneurship; Personal Characteristics; Business Startups; Business Strategy; Conflict and Resolution; Agriculture and Agribusiness Industry

May 2016
Teaching Note

Seaside Organics (Brief Case)

By: Howard H. Stevenson and Alisa Zalosh

January 2014
Teaching Note

R&R

By: Howard H. Stevenson and Shirley M. Spence

This a revised teaching note for R&R case(9-386-019). View Details

Keywords: Business Startups; Entrepreneurship; Experience and Expertise; Contracts; Cost Management; Governance Controls; Market Entry and Exit

November 2013
Case

Martin Blair

By: Howard H. Stevenson and Michael J. Roberts

Martin Blair is a first-time entrepreneur who draws on his experience in the food service industry to develop two different restaurant concepts almost simultaneously. In relating his experiences, he reveals several important concerns of the thoughtful entrepreneur,... View Details

Keywords: Market Entry and Exit; Franchise Ownership; Growth and Development Strategy; Retail Industry; Food and Beverage Industry

November 2013
Teaching Note

Martin Blair (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

November 2013
Supplement

Martin Blair, Spreadsheet for Instructors (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

November 2013
Supplement

Martin Blair, Spreadsheet for Students (Brief Case)

By: Howard H. Stevenson and Michael J. Roberts

July 2012 (Revised November 2012)
Case

Dragonfly Corporation

By: Howard H. Stevenson and Jim Sharpe

After 3 years of losses and under legal threats from their landlord, a husband and wife team are faced with shutting the company down, buying time with the landlord or turning to their parents for additional funds. Despite opening a new location and seeing that sales... View Details

Keywords: Entrepreneurs; Entrepreneurial Management; Turnarounds; Bankruptcy; Bank Loan; Crisis Management; Family Business; Retail Trade; Financial Crisis; Financial Analysis; Entrepreneurship; Insolvency and Bankruptcy; Retail Industry; United States

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