Privacy Notices - Publications - Faculty & Research

August 2022
Article

The Bulletproof Glass Effect: Unintended Consequences of Privacy Notices

By: Aaron R. Brough, David A. Norton, Shannon L. Sciarappa and Leslie K. John

Drawing from a content analysis of publicly traded companies’ privacy notices, a survey of managers, a field study, and five online experiments, this research investigates how consumers respond to privacy notices. A privacy notice, by placing legally enforceable limits... View Details

Keywords: Choice; Purchase Intent; Privacy; Privacy Notices; Warnings; Assurances; Information Disclosure; Trust; Consumer Behavior; Spending; Decisions; Information; Communication

19 May 2020
News

Why Privacy Notices Turn Off Shoppers

Web

Privacy Notice | About

Privacy Notice This Privacy Notice applies to www.hbs.edu and other Harvard Business School websites that link to this View Details

13 Apr 2020
Working Paper Summaries

The Bulletproof Glass Effect: When Privacy Notices Backfire

Keywords: by Aaron R. Brough, David A. Norton, and Leslie John

17 Mar 2022
News

Websites’ Privacy Notices Are Supposed to Be Reassuring. They Often Aren’t.

Web

Privacy Statement (English) - Global

PRIVACY POLICY OF HBS ERC 1. INTRODUCTION This is the privacy policy of Centre de Recherche Européen de la Harvard Business School (HBS Europe Research Center), located at 62 rue François 1er, 75008 Paris,... View Details

Web

Privacy Policy & Legal Info | HBS Online

Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies Harvard Business School Online Privacy View Details

25 Sep 2024
HBS Seminar

Nan Clement, MIT Sloan School of Management

10 Aug 2010
First Look

First Look: August 10

that search engine advertisements tend to be less safe than the corresponding organic listings. Least-Cost Avoiders in Online Fraud and Abuse Author:Benjamin G. Edelman Publication:IEEE Security and Privacy 8, no. 4 (July-August 2010)... View Details

Keywords: Martha Lagace

Web

Policies, Rules & Guidelines | About

senior Harvard leaders on addressing online harassment. Privacy Notice Harvard Business School understands that the privacy of its users is important. To that end, we have... View Details

Web

Terms of Use - Alumni

outlined below. Alumni are encouraged to review the Alumni Website Privacy Policy , Alumni Website Terms of Use , and the Harvard Alumni Terms of Use prior to use. Alumni are also encouraged to review the School’s Community Values... View Details

29 Nov 2022
Research & Ideas

Is There a Method to Musk’s Madness on Twitter?

really doing is exposing a lot of that weakness to the public that we just hadn’t noticed or thought about before. "To a large extent, Twitter was inefficient at maintaining its ongoing operations, as well as innovating on new features."... View Details

Keywords: by Christina Pazzanese, Harvard Gazette; Technology

06 Dec 2022
Research & Ideas

Latest Isn’t Always Greatest: Why Product Updates Capture Consumers

Why Privacy Protection Notices Turn Off Shoppers Your Customers Have Changed. Here's How to Engage Them Again. Feedback or ideas to share? Email the Working Knowledge team at hbswk@hbs.edu. Image:... View Details

Keywords: by Michael Blanding; Consumer Products; Retail

15 Nov 2022
Op-Ed

Why TikTok Is Beating YouTube for Eyeball Time (It’s Not Just the Dance Videos)

five times faster than the United Breaks Guitars video. The reason, it seemed, was that it spread not from person to person, but by algorithm. It spread because the algorithm noticed that if the song was served to people on TikTok, many... View Details

Keywords: by John Deighton and Leora Kornfeld

11 Feb 2020
Sharpening Your Skills

10 Rules Entrepreneurs Need to Know Before Adopting AI

one—including how things like data sourcing, volume, diversity, privacy and security will be handled. Data can be acquired in a number of ways including crawling public data, finding data-rich partners, gathering it from customers, or... View Details

Keywords: by Rocio Wu

Web

European and UK Personal Data Collection Disclosure | HBS Online

Additional Privacy Disclosures 1. Introduction These Additional Privacy Disclosures (“Disclosures”) provide information on collection and use of personal data about individuals located in a Relevant Region... View Details

08 Sep 2020
Sharpening Your Skills

Capitalism Works Better When I Can See What You're Doing

to work in your favor for that next job. And privacy disclosure notices on websites, rather than convincing consumers that their private data is well protected, can make them less likely to make a purchase.... View Details

Keywords: by Sean Silverthorne

Web

SMS Terms - HBS Online

Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies The following terms apply if you have opted in to receive information from... View Details

Web

Cookie Information | HBS Online

Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies HBS Online Q&A on Cookies and Similar Technologies What are cookies, pixel... View Details

Web

FERPA Information | HBS Online

Privacy Notice SMS Terms Terms of Use FERPA Community Values & Honor Code Trademark Notice Cookies FERPA The Family Educational Rights and View Details

Publications