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    • All HBS Web  (2,006)
      • Faculty Publications  (535)

      Perceptions Of InequalityRemove Perceptions Of Inequality →

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      • June 2025
      • Article

      Social Security and Trends in Wealth Inequality

      By: Sylvain Catherine, Max Miller and Natasha Sarin
      Recent influential work finds large increases in inequality in the U.S. based on measures of wealth concentration that notably exclude the value of social insurance programs. This paper shows that top wealth shares have not changed much over the last three decades when... View Details
      Keywords: Wealth; Equality and Inequality; Taxation; Insurance; Welfare
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      Catherine, Sylvain, Max Miller, and Natasha Sarin. "Social Security and Trends in Wealth Inequality." Journal of Finance 80, no. 3 (June 2025): 1497–1531.
      • May 2025
      • Background Note

      Social Enterprise in Latin America

      By: Brian L. Trelstad and Karina Souza
      This research note provides an overview of the social enterprise ecosystem in Latin America, exploring current dynamics across key markets, including country-specific insights on Brazil, Mexico, Argentina, Colombia, Chile, and Central America. In a region characterized... View Details
      Keywords: Latin America; Brazil; Mexico; Argentina; Colombia; Chile; Impact Investing; Developing Countries and Economies; Social Entrepreneurship; Emerging Markets; Corporate Social Responsibility and Impact; Mission and Purpose; Ownership; Social Enterprise; Business Strategy; Equality and Inequality; Agriculture and Agribusiness Industry; Banking Industry; Financial Services Industry; Information Technology Industry; Latin America; Brazil; Mexico; Argentina; Colombia; Chile; Guatemala; Central America
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      Trelstad, Brian L., and Karina Souza. "Social Enterprise in Latin America." Harvard Business School Background Note 325-117, May 2025.
      • April 2025
      • Case

      Setting a CEO Agenda: Ole Rosgaard at Greif

      By: Krishna Palepu and Kerry Herman
      Since taking over as CEO of industrial packaging giant Greif, Ole Rosgaard has focused on growing the company and improving the perception of its value by the capital markets. He and his senior leadership team have made inroads to this end, including adjusting the... View Details
      Keywords: Leadership; Valuation; Governing and Advisory Boards; Growth and Development Strategy; Organizational Culture; Industrial Products Industry; North America; Europe
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      Palepu, Krishna, and Kerry Herman. "Setting a CEO Agenda: Ole Rosgaard at Greif." Harvard Business School Case 125-099, April 2025.
      • April 2025
      • Article

      Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile

      By: Shunyuan Zhang, Elizabeth Friedman, Kannan Srinivasan, Ravi Dhar and Xupin Zhang
      Non-informational cues, such as facial expressions, can significantly influence judgments and interpersonal impressions. While past research has explored how smiling affects business outcomes in offline or in-store contexts, relatively less is known about how smiling... View Details
      Keywords: Sharing Economy; Airbnb; Image Feature Extraction; Machine Learning; Facial Expressions; Prejudice and Bias; Nonverbal Communication; E-commerce; Consumer Behavior; Perception
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      Zhang, Shunyuan, Elizabeth Friedman, Kannan Srinivasan, Ravi Dhar, and Xupin Zhang. "Serving with a Smile on Airbnb: Analyzing the Economic Returns and Behavioral Underpinnings of the Host’s Smile." Journal of Consumer Research 51, no. 6 (April 2025): 1073–1097.
      • April 2025
      • Article

      Skill Dependencies Uncover Nested Human Capital

      By: Moh Hosseinioun, Frank Neffke, Letian Zhang and Hyejin Youn
      Modern economies require increasingly diverse and specialized skills, many of which depend on the acquisition of other skills first. Here we analyse US survey data to reveal a nested structure within skill portfolios, where the direction of dependency is inferred... View Details
      Keywords: Competency and Skills; Human Capital; Personal Development and Career; Equality and Inequality; Analytics and Data Science
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      Hosseinioun, Moh, Frank Neffke, Letian Zhang, and Hyejin Youn. "Skill Dependencies Uncover Nested Human Capital." Nature Human Behaviour 9, no. 4 (April 2025): 673–687.
      • March 2025
      • Case

      Calyx Global: Rating Carbon Credits

      By: Michael W. Toffel and Adam Chen
      This case describes how rating agencies and other organizations are seeking to improve the quality of carbon credits sold in the voluntary carbon market to organizations seeking to use them to supplement their internal decarbonization efforts to meet their net zero... View Details
      Keywords: Service Design; Certification; Auditing; Auditor Reputation; Carbon Credits; Carbon; Rating Agency Disagreement; Ratings; Climate Change; Business Model; Environmental Sustainability; Corporate Social Responsibility and Impact; Conflict of Interests; Reputation; Business Strategy
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      Toffel, Michael W., and Adam Chen. "Calyx Global: Rating Carbon Credits." Harvard Business School Case 625-102, March 2025.
      • March 2025
      • Article

      Boomerasking: Answering Your Own Questions

      By: Alison Wood Brooks and Michael Yeomans
      Humans spend much of their lives in conversation, where they tend to hold many simultaneous motives. We examine two fundamental desires: to be responsive to a partner and to disclose about oneself. We introduce one pervasive way people attempt to reconcile these... View Details
      Keywords: Interpersonal Communication; Motivation and Incentives; Perception; Behavior
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      Brooks, Alison Wood, and Michael Yeomans. "Boomerasking: Answering Your Own Questions." Journal of Experimental Psychology: General 154, no. 3 (March 2025): 864–893.
      • March 2025
      • Article

      Differentiating on Diversity: How Disclosing Workforce Diversity Influences Consumer Choice

      By: Maya Balakrishnan, Jimin Nam and Ryan W. Buell
      Companies are facing increased pressure to “walk the talk” on diversity, equity, and inclusion (DEI) in their operations. One specific call-to-action from stakeholders is the public disclosure of EEO-1s. Companies with 100+ employees are federally mandated to annually... View Details
      Keywords: Consumer Behavior; Corporate Disclosure; Diversity; Employees; Perception
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      Balakrishnan, Maya, Jimin Nam, and Ryan W. Buell. "Differentiating on Diversity: How Disclosing Workforce Diversity Influences Consumer Choice." Production and Operations Management 34, no. 3 (March 2025): 457–474.
      • 2025
      • Working Paper

      A Cognitive Theory of Reasoning and Choice

      By: Pedro Bordalo, Nicola Gennaioli, Giacomo Lanzani and Andrei Shleifer
      We present a theory of decisions in which attention to the features of choice options is determined by the decision maker's categorization of the current choice problem in a set of problems she solved in the past. Categorization depends on goal-relevant as well as... View Details
      Keywords: Cognition and Thinking; Perception; Decision Choices and Conditions
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      Bordalo, Pedro, Nicola Gennaioli, Giacomo Lanzani, and Andrei Shleifer. "A Cognitive Theory of Reasoning and Choice." NBER Working Paper Series, No. 33466, February 2025.
      • February 2025
      • Article

      Seeing the Whole: Configurational Cognition and New Venture Resource Mobilization

      By: Goran Calic, François Neville, Santi Furnari and C. S. Richard Chan
      Research is scant on how multiple venture attributes combine as “whole packages” of signals (or cognitive configurations) in resource holders’ eyes, shaping a venture’s ability to mobilize resources. Drawing on a Qualitative Comparative Analysis of 1,395 crowdfunding... View Details
      Keywords: Crowdfunding; Mission and Purpose; Entrepreneurship; Communication; Perception
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      Calic, Goran, François Neville, Santi Furnari, and C. S. Richard Chan. "Seeing the Whole: Configurational Cognition and New Venture Resource Mobilization." Strategic Management Journal 46, no. 2 (February 2025): 309–347.
      • Working Paper

      AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance

      By: Yannick Exner, Jochen Hartmann, Oded Netzer and Shunyuan Zhang
      Generative AI’s recent advancements in creating content have offered vast potential to transform the advertising industry. This research investigates the impact of generative AI-enabled visual ad creation on real-world advertising effectiveness. For this purpose, we... View Details
      Keywords: Digital Marketing; AI and Machine Learning; Advertising; Consumer Behavior; Advertising Industry
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      Exner, Yannick, Jochen Hartmann, Oded Netzer, and Shunyuan Zhang. "AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance." SSRN Working Paper Series, No. 5096969.
      • January 2025
      • Case

      Transforming Talent at Teach For Taiwan

      By: Juan Alcácer and Chi Kuan
      The Teach For Taiwan (TFT) case follows founder Anting Liu as she considers how to scale the nonprofit’s talent strategy after a decade of impact in rural education. TFT recruits high-potential young professionals into a 2-year teaching fellowship, aiming to address... View Details
      Keywords: Teaching; Talent and Talent Management; Leadership Development; Growth and Development Strategy; Mission and Purpose; Nonprofit Organizations; Education Industry; Taiwan
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      Alcácer, Juan, and Chi Kuan. "Transforming Talent at Teach For Taiwan." Harvard Business School Case 725-387, January 2025.
      • January 2025
      • Case

      Constitutional Fiction: John Miller & the Legitimacy of Family Constitutions

      By: Lauren Cohen, Octavian Graf Pilati and Sophia Pan
      John Miller sat reviewing his family’s Constitution, grappling with how best to implement and enforce its provisions. Designed to prevent ambiguity in governance, the Family Constitution set out core values and guidelines to promote harmony and cohesion among family... View Details
      Keywords: Conflict Resolution; Perspective Taking; Liabilities; Family Business; Family Ownership; Business Growth and Maturation; Alignment; Cooperation; Attitudes; Behavior; Cognition and Thinking; Conflict Management; Conflict of Interests; Power and Influence; Perception; Trust; Perspective; Motivation and Incentives; Happiness; Identity; Goals and Objectives; Legal Liability; Contracts; Fairness; Values and Beliefs; Governance Controls; Governing Rules, Regulations, and Reforms; Family and Family Relationships; Manufacturing Industry; Germany
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      Cohen, Lauren, Octavian Graf Pilati, and Sophia Pan. "Constitutional Fiction: John Miller & the Legitimacy of Family Constitutions." Harvard Business School Case 225-054, January 2025.
      • January–February 2025
      • Article

      Why People Resist Embracing AI

      By: Julian De Freitas
      The success of AI depends not only on its capabilities, which are becoming more advanced each day, but on people’s willingness to harness them. Unfortunately, many people view AI negatively, fearing it will cause job losses, increase the likelihood that their personal... View Details
      Keywords: AI and Machine Learning; Technology Adoption; Perception
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      De Freitas, Julian. "Why People Resist Embracing AI." Harvard Business Review 103, no. 1 (January–February 2025): 52–56.
      • January–February 2025
      • Article

      Why People Resist Embracing AI: The Five Main Obstacles—and How To Overcome Them

      By: Julian De Freitas
      The success of AI depends not only on its capabilities, which are becoming more advanced each day, but on people’s willingness to harness them. Unfortunately, many people view AI negatively, fearing it will cause job losses, increase the likelihood that their personal... View Details
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      De Freitas, Julian. "Why People Resist Embracing AI: The Five Main Obstacles—and How To Overcome Them." Harvard Business Review 103, no. 1 (January–February 2025).
      • 2024
      • Working Paper

      Hidden Risk

      By: Daniel Barth, Phillip Monin, Emil Siriwardane and Adi Sunderam
      Since 2013, large U.S. hedge fund advisers have been required to report risk exposures in their regulatory filings. Using these data, we first establish that managers’ perceptions of risk contain useful information that is not embedded in fund returns. Investor flows... View Details
      Keywords: Corporate Disclosure; Investment Funds; Risk and Uncertainty; Investment Return; Communication Strategy; Financial Services Industry
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      Barth, Daniel, Phillip Monin, Emil Siriwardane, and Adi Sunderam. "Hidden Risk." Working Paper, November 2024.
      • 2024
      • Working Paper

      A Gender Backlash: Does Exposure to Female Labor Market Participation Fuel Gender Conservatism?

      By: Paula Rettl, Diane Bolet, Catherine E. De Vries, Simone Cremaschi, Tarik Abou-Chadi and Sergi Pardos-Prado
      The growing participation of women in the labor market has marked a significant societal transformation, coinciding with the rise of gender conservatism and far-right support. We study whether the economic consequences of labor market feminization and gender backlash... View Details
      Keywords: Gender Bias; Gender Equality; Gender Inclusivity; Politics; Political Backlash; Political Culture; Conservatism; Gender; Government and Politics; Equality and Inequality; Prejudice and Bias; Labor
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      Rettl, Paula, Diane Bolet, Catherine E. De Vries, Simone Cremaschi, Tarik Abou-Chadi, and Sergi Pardos-Prado. "A Gender Backlash: Does Exposure to Female Labor Market Participation Fuel Gender Conservatism?" Harvard Business School Working Paper, No. 25-022, November 2024.
      • November–December 2024
      • Article

      Group Size and Its Impact on Diversity-Related Perceptions and Hiring Decisions in Homogeneous Groups

      By: Aneesh Rai, Edward H. Chang, Erika Kirgios and Katherine L. Milkman
      Why do some homogeneous groups face backlash for lacking diversity, whereas others escape censure? We show that a homogeneous group’s size changes how it is perceived and whether decision makers pursue greater diversity in its ranks. We theorize that people make... View Details
      Keywords: Diversity; Perception; Decision Making; Groups and Teams; Selection and Staffing; Size
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      Rai, Aneesh, Edward H. Chang, Erika Kirgios, and Katherine L. Milkman. "Group Size and Its Impact on Diversity-Related Perceptions and Hiring Decisions in Homogeneous Groups." Organization Science 35, no. 6 (November–December 2024): 1990–2015.
      • November 2024
      • Article

      Perceptions About Monetary Policy

      By: Michael D. Bauer, Carolin Pflueger and Adi Sunderam
      We estimate perceptions about the Federal Reserve’s monetary policy rule from panel data on professional forecasts of interest rates and macroeconomic conditions. The perceived dependence of the federal funds rate on economic conditions varies substantially over time,... View Details
      Keywords: Monetary Policy; Policy; Interest Rates; Perception; Economy; Forecasting and Prediction
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      Bauer, Michael D., Carolin Pflueger, and Adi Sunderam. "Perceptions About Monetary Policy." Quarterly Journal of Economics 139, no. 4 (November 2024): 2227–2278.
      • Fall 2024
      • Article

      The Problem of Good Conduct Among Financial Advisers

      By: Mark Egan, Gregor Matvos and Amit Seru
      Households in the United States often rely on financial advisers for investment and savings decisions, yet there is a widespread perception that many advisers are dishonest. This distrust is not unwarranted: approximately one in fifteen advisers has a history of... View Details
      Keywords: Personal Finance; Behavioral Finance; Trust; Financial Services Industry
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      Egan, Mark, Gregor Matvos, and Amit Seru. "The Problem of Good Conduct Among Financial Advisers." Journal of Economic Perspectives 38, no. 4 (Fall 2024): 193–210.
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