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- Working Paper
AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance
By: Yannick Exner, Jochen Hartmann, Oded Netzer and Shunyuan Zhang
Generative AI’s recent advancements in creating content have offered vast potential to transform the advertising industry. This research investigates the impact of generative AI-enabled visual ad creation on real-world advertising effectiveness. For this purpose, we... View Details
Keywords: Digital Marketing; AI and Machine Learning; Advertising; Consumer Behavior; Advertising Industry
Exner, Yannick, Jochen Hartmann, Oded Netzer, and Shunyuan Zhang. "AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance." SSRN Working Paper Series, No. 5096969.
- January 2025
- Case
Ole Rosgaard at Greif
By: Krishna G. Palepu and Kerry Herman
Since taking over as CEO of industrial packaging giant Greif, Ole Rosgaard has focused on growing the company and improving the perception of its value by the capital markets. He and his senior leadership team have made inroads to this end, including adjusting the... View Details
- January 2025
- Case
Constitutional Fiction: John Miller & The Legitimacy of Family Constitutions
By: Lauren Cohen, Octavian Graf Pilati and Sophia Pan
John Miller sat reviewing his family’s Constitution, grappling with how best to implement and enforce its provisions. Designed to prevent ambiguity in governance, the Family Constitution set out core values and guidelines to promote harmony and cohesion among family... View Details
Keywords: Conflict Resolution; Cognition; Conflict Of Interest; Perspective Taking; Liabilities; Family; Family Business; Family Ownership; Business Growth and Maturation; Alignment; Cooperation; Conflict and Resolution; Attitudes; Behavior; Cognition and Thinking; Conflict Management; Conflict of Interests; Power and Influence; Perception; Trust; Perspective; Motivation and Incentives; Happiness; Identity; Goals and Objectives; Legal Liability; Contracts; Fairness; Values and Beliefs; Governance Controls; Governing Rules, Regulations, and Reforms; Manufacturing Industry; Germany
- January–February 2025
- Article
Why People Resist Embracing AI
The success of AI depends not only on its capabilities, which are becoming more advanced each day, but on people’s willingness to harness them. Unfortunately, many people view AI negatively, fearing it will cause job losses, increase the likelihood that their personal... View Details
De Freitas, Julian. "Why People Resist Embracing AI." Harvard Business Review 103, no. 1 (January–February 2025): 52–56.
- 2024
- Working Paper
Hidden Risk
By: Daniel Barth, Phillip Monin, Emil Siriwardane and Adi Sunderam
Since 2013, large U.S. hedge fund advisers have been required to report risk exposures in their regulatory filings. Using these data, we first establish that managers’ perceptions of risk contain useful information that is not embedded in fund returns. Investor flows... View Details
Keywords: Corporate Disclosure; Investment Funds; Risk and Uncertainty; Investment Return; Communication Strategy; Financial Services Industry
Barth, Daniel, Phillip Monin, Emil Siriwardane, and Adi Sunderam. "Hidden Risk." Working Paper, November 2024.
- 2024
- Working Paper
A Gender Backlash: Does Exposure to Female Labor Market Participation Fuel Gender Conservatism?
By: Paula Rettl, Diane Bolet, Catherine E. De Vries, Simone Cremaschi, Tarik Abou-Chadi and Sergi Pardos-Prado
The growing participation of women in the labor market has marked a significant societal transformation, coinciding with the rise of gender conservatism and far-right support. We study whether the economic consequences of labor market feminization and gender backlash... View Details
Keywords: Gender Bias; Gender Equality; Gender Inclusivity; Politics; Political Backlash; Political Culture; Conservatism; Gender; Government and Politics; Equality and Inequality; Prejudice and Bias; Labor
Rettl, Paula, Diane Bolet, Catherine E. De Vries, Simone Cremaschi, Tarik Abou-Chadi, and Sergi Pardos-Prado. "A Gender Backlash: Does Exposure to Female Labor Market Participation Fuel Gender Conservatism?" Harvard Business School Working Paper, No. 25-022, November 2024.
- November–December 2024
- Article
Group Size and Its Impact on Diversity-Related Perceptions and Hiring Decisions in Homogeneous Groups
By: Aneesh Rai, Edward H. Chang, Erika Kirgios and Katherine L. Milkman
Why do some homogeneous groups face backlash for lacking diversity, whereas others escape censure? We show that a homogeneous group’s size changes how it is perceived and whether decision makers pursue greater diversity in its ranks. We theorize that people make... View Details
Rai, Aneesh, Edward H. Chang, Erika Kirgios, and Katherine L. Milkman. "Group Size and Its Impact on Diversity-Related Perceptions and Hiring Decisions in Homogeneous Groups." Organization Science 35, no. 6 (November–December 2024): 1990–2015.
- November 2024
- Article
Perceptions About Monetary Policy
By: Michael D. Bauer, Carolin Pflueger and Adi Sunderam
We estimate perceptions about the Federal Reserve’s monetary policy rule from panel data on professional forecasts of interest rates and macroeconomic conditions. The perceived dependence of the federal funds rate on economic conditions varies substantially over time,... View Details
Bauer, Michael D., Carolin Pflueger, and Adi Sunderam. "Perceptions About Monetary Policy." Quarterly Journal of Economics 139, no. 4 (November 2024): 2227–2278.
- Fall 2024
- Article
The Problem of Good Conduct Among Financial Advisers
By: Mark Egan, Gregor Matvos and Amit Seru
Households in the United States often rely on financial advisers for investment and savings decisions, yet there is a widespread perception that many advisers are dishonest. This distrust is not unwarranted: approximately one in fifteen advisers has a history of... View Details
Egan, Mark, Gregor Matvos, and Amit Seru. "The Problem of Good Conduct Among Financial Advisers." Journal of Economic Perspectives 38, no. 4 (Fall 2024): 193–210.
- 2024
- Working Paper
Lessons from an App Update at Replika AI: Identity Discontinuity in Human-AI Relationships
By: Julian De Freitas, Noah Castelo, Ahmet Uğuralp and Zeliha Uğuralp
Can consumers form deep emotional bonds with AI and be vested in AI identities over time? We
leverage a natural app-update event at Replika AI, a popular US-based AI companion, to shed
light on these questions. We find that customers feel closer to their AI companion... View Details
De Freitas, Julian, Noah Castelo, Ahmet Uğuralp, and Zeliha Uğuralp. "Lessons from an App Update at Replika AI: Identity Discontinuity in Human-AI Relationships." Harvard Business School Working Paper, No. 25-018, October 2024. (Revised December 2024.)
- 2025
- Working Paper
Global Evidence on Gender Gaps and Generative AI
By: Nicholas G. Otis, Solène Delecourt, Katelynn Cranney and Rembrand Koning
Generative AI has the potential to transform productivity and reduce inequality, but only if adopted broadly. In this paper, we show that recently identified gender gaps in generative AI use are nearly universal. Synthesizing data from 18 studies covering more than... View Details
Otis, Nicholas G., Solène Delecourt, Katelynn Cranney, and Rembrand Koning. "Global Evidence on Gender Gaps and Generative AI." Harvard Business School Working Paper, No. 25-023, October 2024. (Revised January 2025.)
- October 2024
- Article
On Why Women-owned Businesses Take More Time to Secure Microloans
By: Goran Calic, Moren Lévesque and Anton Shevchenko
Examining gender differences in business financing reveals important dimensions on which women- and men-owned businesses differ. Although considerable progress has been made in understanding gender differences in mobilizing resources, the role of time in business... View Details
Keywords: Microfinance; Gender; Financing and Loans; Equality and Inequality; Risk and Uncertainty; Decision Choices and Conditions; Entrepreneurship
Calic, Goran, Moren Lévesque, and Anton Shevchenko. "On Why Women-owned Businesses Take More Time to Secure Microloans." Small Business Economics 63, no. 3 (October 2024): 917–938.
- October 2024
- Article
Racial Inequality in Organizations: A Systems Psychodynamic Perspective
By: Sanaz Mobasseri, William A. Kahn and Robin J. Ely
This paper uses systems psychodynamic concepts to develop theory about the persistence of racial inequality in U.S. organizations and to inform an approach for disrupting it. We treat White men as the dominant group and Black people as the archetypal subordinate group... View Details
Keywords: Equality and Inequality; Race; Prejudice and Bias; Organizational Culture; Gender; Power and Influence; Employees; Attitudes
Mobasseri, Sanaz, William A. Kahn, and Robin J. Ely. "Racial Inequality in Organizations: A Systems Psychodynamic Perspective." Academy of Management Review 49, no. 4 (October 2024): 718–745.
- Fall, 2024
- Article
Sixty Years of the Voting Rights Act: Progress and Pitfalls
By: Andrea Bernini, Giovanni Facchini, Marco Tabellini and Cecilia Testa
We review the literature on the effects of the 1965 Voting Rights Act (VRA), which removed formal restrictions to Black political participation. After a brief description of racial discrimination suffered by Black Americans since Reconstruction, we introduce the goals... View Details
Keywords: Prejudice and Bias; Equality and Inequality; Race; Political Elections; Voting; Policy; Outcome or Result; Government Legislation
Bernini, Andrea, Giovanni Facchini, Marco Tabellini, and Cecilia Testa. "Sixty Years of the Voting Rights Act: Progress and Pitfalls." Oxford Review of Economic Policy 40, no. 3 (Fall, 2024): 486–497.
- 2024
- Working Paper
Changing Perceptions and Post-Pandemic Monetary Policy
By: Michael D. Bauer, Carolin Pflueger and Adi Sunderam
We document that the Fed’s perceived monetary policy response to inflation shifted materially over the post-pandemic period. In forward-looking policy rules estimated from surveys of macroeconomic forecasters, the inflation coefficient rose significantly after liftoff... View Details
Bauer, Michael D., Carolin Pflueger, and Adi Sunderam. "Changing Perceptions and Post-Pandemic Monetary Policy." Working Paper, September 2024.
- September 2024
- Article
Gender Gaps: Back and Here to Stay? Evidence from Skilled Ugandan Workers During COVID-19
By: Livia Alfonsi, Mary Namubiru and Sara Spaziani
We investigate gender disparities in the effect of COVID-19 on the labor market outcomes of skilled Ugandan workers. Leveraging a high-frequency panel dataset, we find that the lockdowns imposed in Uganda reduced employment by 69% for women and by 45% for men,... View Details
Alfonsi, Livia, Mary Namubiru, and Sara Spaziani. "Gender Gaps: Back and Here to Stay? Evidence from Skilled Ugandan Workers During COVID-19." Review of Economics of the Household 22, no. 3 (September 2024): 999–1046.
- September 2024
- Article
Investing in the Next Generation: The Long-Run Impacts of a Liquidity Shock
By: Patrick Agte, Arielle Bernhardt, Erica M. Field, Rohini Pande and Natalia Rigol
How do poor entrepreneurs trade off investments in business enterprises versus children's human capital, and how do these choices influence intergenerational socio-economic mobility? To examine this, we exploit experimental variation in household income resulting from... View Details
Agte, Patrick, Arielle Bernhardt, Erica M. Field, Rohini Pande, and Natalia Rigol. "Investing in the Next Generation: The Long-Run Impacts of a Liquidity Shock." American Economic Review 114, no. 9 (September 2024): 2792–2824.
- September–October 2024
- Article
Working Around the Clock: Temporal Distance, Intrafirm Communication, and Time Shifting of the Employee Workday
By: Jasmina Chauvin, Prithwiraj Choudhury and Tommy Pan Fang
This paper examines the effects of temporal distance generated by time zone separation on communication in geographically distributed organizations. We build on prior research, which highlights time zone separation as a significant challenge, but argue that employees... View Details
Chauvin, Jasmina, Prithwiraj Choudhury, and Tommy Pan Fang. "Working Around the Clock: Temporal Distance, Intrafirm Communication, and Time Shifting of the Employee Workday." Organization Science 35, no. 5 (September–October 2024): 1660–1681.
- 2024
- Working Paper
The Wade Test: Generative AI and CEO Communication
By: Prithwiraj Choudhury, Bart S. Vanneste and Amirhossein Zohrehvand
Can generative artificial intelligence (AI) transform the role of the CEO by effectively automating CEO
communication? This study investigates whether AI can mimic a human CEO and whether employees’
perception of the communication’s source matter. In a field... View Details
Choudhury, Prithwiraj, Bart S. Vanneste, and Amirhossein Zohrehvand. "The Wade Test: Generative AI and CEO Communication." Harvard Business School Working Paper, No. 25-008, August 2024.
- 2024
- Working Paper
Modest Victims: Victims Who Decline to Broadcast Their Victimization Are Seen As Morally Virtuous
By: Nathan Dhaliwal, Jillian J. Jordan and Pat Barclay
What do people think of victims who conceal their victimhood? We propose that the decision to not broadcast that one has been victimized serves as a costly act of modesty—in doing so, one is potentially forgoing social support and compensation from one’s community. We... View Details
Dhaliwal, Nathan, Jillian J. Jordan, and Pat Barclay. "Modest Victims: Victims Who Decline to Broadcast Their Victimization Are Seen As Morally Virtuous." Working Paper, August 2024.