Needs - Publications - Faculty & Research

January 1995
Case

Understanding User Needs

By: Marco Iansiti and Ellen Stein

Presents an introduction to methods for understanding user needs in product development. Describes a number of techniques including the use of focus groups, interviews, questionnaires, the Kano method, Lead User analysis, the Product Value matrix, OFD, etc. Provides a... View Details

Keywords: Customer Satisfaction; Customer Value and Value Chain; Product Development; Mathematical Methods

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Article

Algorithms Need Managers, Too

By: Michael Luca, Jon Kleinberg and Sendhil Mullainathan

Algorithms are powerful predictive tools, but they can run amok when not applied properly. Consider what often happens with social media sites. Today many use algorithms to decide which ads and links to show users. But when these algorithms focus too narrowly on... View Details

Keywords: Machine Learning; Algorithms; Predictive Analytics; Management; Big Data; Analytics and Data Science

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28 Sep 2015
News

Business Leaders Needed

17 Oct 2012
Research & Ideas

America Needs a Manufacturing Renaissance

Editor's note: In their new book, Producing Prosperity: Why America Needs a Manufacturing Renaissance, Harvard Business School professors Gary P. Pisano and Willy C. Shih argue that reinvesting in America's manufacturing prowess is... View Details

Keywords: by Gary P. Pisano & Willy C. Shih; Manufacturing

May–June 2015
Article

Higher-Ambition CEOs Need Higher-Ambition Boards

By: Edward Ludwig, Elise Walton and Michael Beer

The authors opine that ambitious chief executives (CEOs) of corporations need corporate boards which are also ambitious and accommodative of them. According to the authors good corporate governance and financial performance are the main requirements for good board-CEO... View Details

Keywords: Governing and Advisory Boards; Management Succession; Performance; Corporate Governance; Management Teams

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June 2015
Article

You Need an Innovation Strategy

By: Gary P. Pisano

Why is it so hard to build and maintain the capacity to innovate? The reason is not simply a failure to execute but a failure to articulate an innovation strategy that aligns innovation efforts with the overall business strategy. Without such a strategy, companies will... View Details

Keywords: Innovation Strategy

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2014
Working Paper

Higher-Ambition CEOs Need Higher-Ambition Boards

By: Edward Ludwig, Elise Walton and Michael Beer

Over the past years, forward-looking CEOs have adopted a higher-ambition approach to strategy and leadership. These "higher-ambition CEOs" are driven by a sense of purpose that goes beyond achieving financial success. They aspire to build organizations that succeed in... View Details

Keywords: Strategy; Leadership Style; Management Teams

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02 Jun 2017
News

Why Finance Needs More Humanity, and Why Humanity Needs Finance

01 Jun 2017
News

Why Finance Needs More Humanity, and Why Humanity Needs Finance

Research Summary

Relational Motivation & Need Expectations

My current research in this area explores the ways in which the nature of relational interactions at work facilitate, or supress, important individual and organizational outcomes such as motivation, engagement and personal well-being. Much of my work in this... View Details

Keywords: Motivation; Relationships; Engagement; Manufacturing Industry

27 Jun 2011
Research & Ideas

Recovering from the Need to Achieve

Start Of The Journey The book is no quick fix, but it is a start to a lifelong journey for high need to achieve types who must work through destructive tendencies every day. "My sister is a harpist," DeLong says. "Wherever... View Details

Keywords: by Kim Girard

Article

Central Banking Needs Rethinking

By: Amar Bhidé and Edmund Phelps

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summer 1994
Article

Boards Need Better Information

By: Robert G. Eccles Jr.

Keywords: Governance; Information

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01 Jan 2012
News

Yelp! I Need Somebody

17 Dec 2008
News

America's Needed Economic Strategy

22 Dec 2015
News

Algorithms Need Managers, Too

March 2012
Article

Does America Really Need Manufacturing?

By: Gary P. Pisano and Willy C. Shih

Too many U.S. companies base decisions about where to locate production largely on narrow financial criteria. They don't consider whether keeping manufacturing at home makes more sense strategically or take into account the impact it might have on their ability to... View Details

Keywords: Production; Geographic Location; Innovation and Invention; Competitive Advantage; Product Design; Risk Management; Manufacturing Industry; United States

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December 2016
Article

Health Care Needs Real Competition

By: Leemore S. Dafny and Thomas H. Lee

The U.S. health care system is inefficient, unreliable, and crushingly expensive. There is no shortage of proposed solutions, but central to the best of them is the idea that health care needs more competition. In other sectors, competition improves quality and... View Details

Keywords: Competition; Health Care and Treatment; Health Industry; United States

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March – April 2010
Article

The Need for Ideological Consciousness

By: George C. Lodge

Every so often in American history a crisis comes along that requires Americans to inspect cherished assumptions and to act in a way that many find ideologically repulsive. Although our leaders insist that such actions are pragmatic-the only sensible way to deal with... View Details