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      • Faculty Publications  (3,069)

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      • September 2025
      • Article

      Using Satellites and Phones to Evaluate and Promote Agricultural Technology Adoption: Evidence from Smallholder Farms in India

      By: Shawn Cole, Tomoko Harigaya, Grady Killeen and Aparna Krishna
      This paper evaluates a low-cost, customized soil nutrient management advisory service in India. As a methodological contribution, we examine whether and in which settings satellite measurements may be effective at estimating both agricultural yields and treatment... View Details
      Keywords: Measurement and Metrics; Mathematical Methods; Analytics and Data Science; Agriculture and Agribusiness Industry; India
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      Cole, Shawn, Tomoko Harigaya, Grady Killeen, and Aparna Krishna. "Using Satellites and Phones to Evaluate and Promote Agricultural Technology Adoption: Evidence from Smallholder Farms in India." Journal of Development Economics 176 (September 2025).
      • July 2025
      • Article

      Digital Lending and Financial Well-Being: Through the Lens of Mobile Phone Data

      By: AJ Chen, Omri Even-Tov, Jung Koo Kang and Regina Wittenberg-Moerman
      To mitigate information asymmetry about borrowers in developing economies, digital lenders use machine-learning algorithms and nontraditional data from borrowers’ mobile devices. Consequently, digital lenders have managed to expand access to credit for millions of... View Details
      Keywords: Informal Economy; Digital Banking; Mobile Phones; Developing Countries and Economies; Mobile and Wireless Technology; AI and Machine Learning; Analytics and Data Science; Credit; Borrowing and Debt; Well-being; Banking Industry; Kenya
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      Chen, AJ, Omri Even-Tov, Jung Koo Kang, and Regina Wittenberg-Moerman. "Digital Lending and Financial Well-Being: Through the Lens of Mobile Phone Data." Accounting Review 100, no. 4 (July 2025): 135–159.
      • July–August 2025
      • Article

      Don’t Let an AI Failure Harm Your Brand

      By: Julian De Freitas
      How companies market their AI systems affects the repercussions they face when their products fail. Marketers must promote their AI products with potential failure in mind. To do that, they must first understand consumers’ unique attitudes toward AI. Marketers who... View Details
      Keywords: AI and Machine Learning; Brands and Branding; Product Marketing; Consumer Behavior; Attitudes
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      De Freitas, Julian. "Don’t Let an AI Failure Harm Your Brand." Harvard Business Review 103, no. 4 (July–August 2025): 126–133.
      • 2025
      • Working Paper

      How Does Wage Inequality Affect the Labor Movement

      By: Barbara Biasi, Zoë B. Cullen, Julia H. Gilman and Nina Roussille
      This paper provides causal evidence on how wage inequality among workers affects the labor movement using three complementary research designs: a vignette experiment with union organizers, a natural policy experiment that increased wage inequality among Wisconsin... View Details
      Keywords: Wages; Equality and Inequality; Labor and Management Relations; Labor Unions; Negotiation
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      Biasi, Barbara, Zoë B. Cullen, Julia H. Gilman, and Nina Roussille. "How Does Wage Inequality Affect the Labor Movement." NBER Working Paper Series, No. 33978, July 2025.
      • July 2025
      • Module Note

      Supply and Demand for Strategists

      By: Quan Le, Quan Le and Quan Le
      This module note introduces students to the foundational microeconomic principles of supply and demand. It uses the example of an aluminum plant (specifically, production quantity and shutdown decisions) to discuss short-run vs. long-run decisions, marginal costs, sunk... View Details
      Keywords: Business Exit or Shutdown; Business or Company Management; Business Strategy; Competition; Competitive Advantage; Cost of Capital; Cost vs Benefits; Decision Making; Decisions; Demand and Consumers; Economics; Economic Systems; For-Profit Firms; Market Entry and Exit; Market Participation; Markets; Metals and Minerals; Microeconomics; Price; Revenue; Strategy; Supply and Industry; Manufacturing Industry
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      Le, Quan. "Supply and Demand for Strategists." Harvard Business School Module Note 726-352, July 2025.
      • June 2025
      • Case

      Transforming a Titan (A)

      By: George Serafeim and Lena Duchene
      Dimitri Papalexopoulos, fourth-generation CEO of TITAN Cement, must decide whether to keep leading the 120-year-old, family-controlled firm or hand the reins to new management. Over 26 years he has turned TITAN from a domestic player into an internationally diversified... View Details
      Keywords: AI; Artificial Intelligence; Digitalization; Digital; Family Firms; Leadership; Succession; Succession Planning; CEO Succession; CEO Role; Decarbonization; Resilience; Innovation; Organizational Transformations; AI and Machine Learning; Digital Strategy; Digital Transformation; Family Business; Family Ownership; Climate Change; Transformation; Crisis Management; Industrial Products Industry; Construction Industry; Greece; Europe; United States
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      Serafeim, George, and Lena Duchene. "Transforming a Titan (A)." Harvard Business School Case 125-121, June 2025.
      • June 2025
      • Case

      Accounting for OpenAI at Microsoft

      By: Jonas Heese, Joseph Pacelli, Nicole Zelazko and Michael Norris
      In early 2025, Microsoft was evaluating the impact of its $14 billion investment in OpenAI. As OpenAI’s computing needs expanded, Microsoft positioned Azure as the exclusive provider for training and inference of their large language models. Despite the scale of the... View Details
      Keywords: Accounting; Financial Reporting; Revenue Recognition; Corporate Finance; Capital; Investment; Revenue; AI and Machine Learning; Valuation; Governance; Information Technology Industry; Information Technology Industry; Information Technology Industry; Information Technology Industry; United States
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      Heese, Jonas, Joseph Pacelli, Nicole Zelazko, and Michael Norris. "Accounting for OpenAI at Microsoft." Harvard Business School Case 125-118, June 2025.
      • June 2025
      • Case

      TagHive: Edtech Pricing and Distributor Decisions

      By: Isamar Troncoso, Frank V. Cespedes and Stacy Straaberg
      Education technology (edtech) company TagHive, founded in 2017, used a direct sales team and third-party distributors to sell its Class Saathi hardware and software solution to 300 clients, mainly primary and secondary schools in India. The product aimed to improve... View Details
      Keywords: Business Model; Marketing Channels; Marketing Strategy; Product Marketing; Social Marketing; Information Infrastructure; Information Technology; Internet and the Web; Mobile and Wireless Technology; Technology Adoption; Education; Teaching; Price; Customer Relationship Management; Customer Satisfaction; Growth and Development; Technological Innovation; Education Industry; Technology Industry; India; South Korea
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      Troncoso, Isamar, Frank V. Cespedes, and Stacy Straaberg. "TagHive: Edtech Pricing and Distributor Decisions." Harvard Business School Case 525-001, June 2025.
      • 2025
      • Working Paper

      Pushing the Envelope: The Effects of Salary Negotiations

      By: Zoë B. Cullen, Bobak Pakzad-Hurson and Ricardo Perez-Truglia
      Salary negotiations are a widespread phenomenon that can shape key labor market outcomes, such as welfare and inequality. We provide novel empirical and theoretical insights into the causes and consequences of salary negotiations. We conducted two field experiments... View Details
      Keywords: Compensation and Benefits; Negotiation; Policy; Gender; Equality and Inequality; Welfare
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      Cullen, Zoë B., Bobak Pakzad-Hurson, and Ricardo Perez-Truglia. "Pushing the Envelope: The Effects of Salary Negotiations." NBER Working Paper Series, No. 33903, June 2025.
      • June 2025
      • Article

      What Board-level Control Mechanisms Changed in Banks Following the 2008 Financial Crisis? A Descriptive Study

      By: Shelly Li, Shivram Rajgopal, Suraj Srinivasan and Yu Ting Forester Wong
      Following the 2008 financial crisis, the Financial Crisis Inquiry Commission (FCIC) identified major shortcomings in bank board governance, contributing to systemic risk management failures. This study adapts a management control framework and empirically examines... View Details
      Keywords: Board Of Directors; Management Control; Governing and Advisory Boards; Governance Controls; Risk Management; Change Management; Banks and Banking; Financial Crisis
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      Li, Shelly, Shivram Rajgopal, Suraj Srinivasan, and Yu Ting Forester Wong. "What Board-level Control Mechanisms Changed in Banks Following the 2008 Financial Crisis? A Descriptive Study." Art. 101596. Accounting, Organizations and Society 114 (June 2025).
      • May 2025
      • Case

      IQanat: Empowering Rural Youth in Kazakhstan

      By: Boris Groysberg and Maxim Pike Harrell
      In June 2025, IQanat CEO Aliya Salikova considered scaling opportunities for the foundation, which provided educational opportunities for children from rural regions of Kazakhstan. Established by Kazakhstani businessman and philanthropist Aidyn Rakhimbayev, IQanat... View Details
      Keywords: Mission and Purpose; Organizational Change and Adaptation; Leadership; Social Enterprise; Social Entrepreneurship; Growth and Development Strategy; Growth Management; Rural Scope; Philanthropy and Charitable Giving; Equality and Inequality; Education Industry; Central Asia; Kazakhstan
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      Groysberg, Boris, and Maxim Pike Harrell. "IQanat: Empowering Rural Youth in Kazakhstan." Harvard Business School Case 425-077, May 2025.
      • May 2025 (Revised June 2025)
      • Background Note

      Social Enterprise in Latin America

      By: Brian L. Trelstad and Karina Souza
      This research note provides an overview of the social enterprise ecosystem in Latin America, exploring current dynamics across key markets, including country-specific insights on Brazil, Mexico, Argentina, Colombia, Chile, and Central America. In a region characterized... View Details
      Keywords: Impact Investing; Developing Countries and Economies; Social Entrepreneurship; Emerging Markets; Corporate Social Responsibility and Impact; Mission and Purpose; Ownership; Social Enterprise; Business Strategy; Equality and Inequality; Microfinance; Governing Rules, Regulations, and Reforms; Information Technology Industry; Information Technology Industry; Information Technology Industry; Information Technology Industry; Latin America; Brazil; Mexico; Argentina; Colombia; Chile; Guatemala; Central America; Peru; Uruguay
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      Trelstad, Brian L., and Karina Souza. "Social Enterprise in Latin America." Harvard Business School Background Note 325-117, May 2025. (Revised June 2025.)
      • May 2025
      • Teaching Note

      The VideaHealth AI Factory: CEO Florian Hillen on Speed, Scale, and Innovation

      By: Tsedal Neeley
      Teaching Note for HBS Case No. 425-720. Florian Hillen, co-founder and CEO of VideaHealth, a startup using artificial intelligence (AI) to detect dental conditions on x-rays, spent the early years of his company laying the groundwork for an AI factory. This AI factory,... View Details
      Keywords: Diagnostics; Organization Design; Change Management; Disruption; Transformation; Health Care and Treatment; AI and Machine Learning; Technological Innovation; Technology Adoption; Management Style; Organizational Culture; Success; Technology Industry; Health Industry; United States
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      Neeley, Tsedal. "The VideaHealth AI Factory: CEO Florian Hillen on Speed, Scale, and Innovation." Harvard Business School Teaching Note 425-102, May 2025.
      • Working Paper

      Shifting Work Patterns with Generative AI

      By: Eleanor W. Dillon, Sonia Jaffe, Nicole Immorlica and Christopher T. Stanton
      We present evidence on how generative AI changes the work patterns of knowledge workers using data from a 6-month-long, cross-industry, randomized field experiment. Half of the 7,137 workers in the study received access to a generative AI tool integrated into the... View Details
      Keywords: AI and Machine Learning; Behavior; Time Management
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      Dillon, Eleanor W., Sonia Jaffe, Nicole Immorlica, and Christopher T. Stanton. "Shifting Work Patterns with Generative AI." NBER Working Paper Series, No. 33795, May 2025. (Conditionally Accepted at American Economic Review: Insights .)
      • May 2025
      • Teaching Note

      Bridj and the Business of Urban Mobility (B): A New Model in Kansas City

      By: Rosabeth Moss Kanter and Jonathan Cohen
      This Teaching Note helps instructors teach students the HBS Case, Bridj and the Business of Urban Mobility (B): A New Model in Kansas City. In late 2016, Bridj was expanding its digital platform to help address urban mobility problems faced by cities across the country... View Details
      Keywords: App Development; Innovation; Stakeholder Engagement; Collaboration; Ride-sharing; Entrenchment; Digital; Transportation; Urban Development; Disruption; Business Startups; Digital Platforms; Growth and Development Strategy; Business and Stakeholder Relations; Partners and Partnerships; Expansion
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      Kanter, Rosabeth Moss, and Jonathan Cohen. "Bridj and the Business of Urban Mobility (B): A New Model in Kansas City." Harvard Business School Teaching Note 325-125, May 2025.
      • 2024
      • Case

      EPCorp: Convincing the C-Suite

      By: Jacob M. Cook
      In EPCorp: Convincing the C-Suite, Shivani Bahl is attempting to sell EPCorp's CEO, Debbie Sullivan, on her ideas for not only a new website upgrade but also a more expansive vision on how data and Generative AI can be used to grow the company. Debbie is understandably... View Details
      Keywords: AI and Machine Learning; E-commerce; Growth and Development Strategy
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      Cook, Jacob M. "EPCorp: Convincing the C-Suite." Harvard Business Publishing Case, 2024. (Quick Case.)
      • 2025
      • Working Paper

      The Limits of Insurance Demand and the Growing Protection Gap

      By: Parinitha Sastry, Tess Scharlemann, Ishita Sen and Ana-Maria Tenekedjieva
      In a world with rising risk, how much are U.S. households willing to pay for homeowners insurance, and what does their demand imply for the future of insurance markets? We provide the first estimates of household willingness to pay for homeowners insurance and the... View Details
      Keywords: Climate Change; Risk and Uncertainty; Insurance; Personal Finance; Consumer Behavior; Mortgages
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      Sastry, Parinitha, Tess Scharlemann, Ishita Sen, and Ana-Maria Tenekedjieva. "The Limits of Insurance Demand and the Growing Protection Gap." Harvard Business School Working Paper, No. 25-054, February 2025.
      • May 2025
      • Case

      The Micro-Family Office: Aamir Rehman

      By: Lauren Cohen and Sophia Pan
      With a successful career and strong academic credentials, Aamir Rehman sought to design a life grounded in autonomy. For him, this meant serving on boards, continuing his professorship, and ensuring a secure and comfortable life for his family. While he didn’t possess... View Details
      Keywords: Family Office; Organization Design; Family And Friends; Family; Balance; Stability; Trends And Opportunities; Wealth Management; Family Business; Investment; Financial Strategy; Personal Finance; Investment Portfolio; Private Equity; Organizational Design; Family and Family Relationships; Happiness; Satisfaction; Balance and Stability; Human Capital; Compensation and Benefits; Economy; Trends; Business Model; New Jersey; United States
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      Cohen, Lauren, and Sophia Pan. "The Micro-Family Office: Aamir Rehman." Harvard Business School Case 225-089, May 2025.
      • 2025
      • Chapter

      Institutional Entrepreneurship and Climate Change

      By: Ann-Kristin Bergquist and Geoffrey Jones
      This chapter explores when and why private regulatory governance systems became the primary form of global environmental governance. The chapter explores two different historical paths in such private regulation and how they came about. The first path involved... View Details
      Keywords: Institutional Entrepreneurship; Environment; Climate Change; Governing Rules, Regulations, and Reforms; Environmental Regulation; Standards; Corporate Social Responsibility and Impact
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      Bergquist, Ann-Kristin, and Geoffrey Jones. "Institutional Entrepreneurship and Climate Change." Chap. 1 in Climate Change and Business: Historical Perspectives, edited by Teresa da Silva Lopes, Paul Duguid, and Robert Fredona, 8–29. London, United Kingdom: Routledge, 2025.
      • April 2025 (Revised May 2025)
      • Case

      Adobe: GenAI Opportunity or Threat?

      By: Sunil Gupta, Rajiv Lal and Allison Ciechanover
      In December 2022, Adobe CEO Shantanu Narayen faced a pivotal strategic decision due to the rapid rise of generative AI image models from OpenAI, Midjourney, and StabilityAI. Adobe, a leader in digital media and marketing software with a 40-year legacy of innovation and... View Details
      Keywords: Customer Relationship Management; Ethics; AI and Machine Learning; Trust; Business Strategy; Technology Industry; San Jose
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      Gupta, Sunil, Rajiv Lal, and Allison Ciechanover. "Adobe: GenAI Opportunity or Threat?" Harvard Business School Case 525-052, April 2025. (Revised May 2025.)
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