Publications

19 Sep 2019
News

Predicting Human Behaviors

car. The human observer was not surprised by the child in the street. Subtle behavioral cues had told him the boy was planning to cross to his mother. What was surprising was that the self-driving car... View Details

Keywords: April White

Awards

Eric M. Mindich Research Fund for the Foundations of Human Behavior Grant

By: Alexandra C. Feldberg

Recipient of a 2018 Eric M. Mindich Research Fund for the Foundations of Human Behavior Grant. View Details

Web

Human Behavior & Decision-Making - Faculty & Research

Human Behavior & Decision-Making Human Behavior & Decision-Making 2014 Book The Power of Noticing: What the Best Leaders See By: Max Bazerman... View Details

Teaching Interest

Organizational Behavior

Each of us maintains a set of beliefs and general assumptions about humans and their behavior, and those assumptions form the foundation for our beliefs about what motivates individuals; about how individuals make decisions; and about the ways in which the... View Details

Keywords: Organizational Behavior; Leadership; Motivation And Incentives; Decision-making; Culture

April 2014 (Revised June 2015)
Case

Making stickK Stick: The Business of Behavioral Economics

By: Leslie John, Michael Norton and Michael Norris

Email mking@hbs.edu for a courtesy copy.

stickK.com, a website that uses behavioral economics to help users achieve their goals, must choose between a direct-to-consumer or business-to-business model. The case... View Details

Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health ＆ Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States

Educators

Article

Statistical Physics of Human Cooperation

By: Matjaž Perc, Jillian J. Jordan, David G. Rand, Zhen Wang, Stefano Boccaletti and Attila Szolnoki

Extensive cooperation among unrelated individuals is unique to humans, who often sacrifice personal benefits for the common good and work together to achieve what they are unable to execute alone. The evolutionary success of our species is indeed due, to a large... View Details

Keywords: Human Cooperation; Evolutionary Game Theory; Public Goods; Reward; Punishment; Tolerance; Self-organization; Pattern Formation; Cooperation; Behavior; Game Theory

February 2015 (Revised September 2016)
Teaching Note

Making stickK Stick: The Business of Behavioral Economics

By: Leslie K. John and Michael Norton

Email mking@hbs.edu for a courtesy copy.

This Teaching Note explains the theory of the case and teaching plan for the case: Making sticK Stick: The Business of Behavioral Economics (514019). The case focuses on a... View Details

Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health ＆ Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States

Article

Prescriptions Based on a Realistic View of Human Behavior

By: Max Bazerman

Find at Harvard

April 2013
Article

Rx: Human Nature: How Behavioral Economics Is Promoting Better Health Around the World

By: Nava Ashraf

Why doesn't a woman who continues to have unwanted pregnancies avail herself of the free contraception at a nearby clinic? What keeps people from using free chlorine tablets to purify their drinking water? Behavioral economics has shown us that we don't always act in... View Details

Keywords: Behavior; Economics; Motivation and Incentives; Zambia

Article

The Impact of the 'Open' Workspace on Human Collaboration

By: Ethan Bernstein and Stephen Turban

Organizations’ pursuit of increased workplace collaboration has led managers to transform traditional office spaces into “open,” transparency-enhancing architectures with fewer walls, doors, and other spatial boundaries, yet there is scant direct empirical research on... View Details

Find at Harvard

March 2022
Module Note

A Behavioral Science Perspective on Motivation and Incentives

By: John Beshears and Ashley Whillans

This module note for instructors describes a module that integrates insights from the behavioral science of motivation into the economic analysis of incentive systems. View Details

Keywords: Motivation; Incentives; Behavioral Science; Behavioral Economics; Motivation and Incentives; Economics; Analysis; Human Resources

26 Apr 2020
Other Presentation

Towards Modeling the Variability of Human Attention

By: Kuno Kim, Megumi Sano, Julian De Freitas, Daniel Yamins and Nick Haber

Children exhibit extraordinary exploratory behaviors hypothesized to contribute to the building of models of their world. Harnessing this capacity in artificial systems promises not only more flexible technology but also cognitive models of the developmental processes... View Details

Keywords: Exploratory Learning Behaviors; Modeling; Artificial Intelligence; AI and Machine Learning

March 2021 (Revised September 2021)
Case

Applied: Using Behavioral Science to Debias Hiring

By: Ashley Whillans and Jeff Polzer

The UK government’s Behavioural Insights Team (BIT) needed to hire a new associate and were trying to increase the diversity of their job candidates. This decision was based on academic research showing that recruiters and managers often fell into common traps like... View Details

Keywords: Hiring; Bias; Behavioral Science; Selection and Staffing; Diversity; Prejudice and Bias; Information Technology; Recruitment

Educators

Research Summary

Biological Basis of Economic Behavior

Terry Burnham's research focuses on understanding human behavior, and economic behavior in particular, in the context of humans as evolved animals. This research aims to reconcile two competing views within economics. The mainstream economic view is that economic... View Details

Rx: Human Nature

April 2013 Harvard Business Review article by Professor Ashraf about behavioral economics and global health. View Details

Program

Behavioral Economics—Virtual

Summary What if you could predict how customers will respond to a product? Or how employees will decide to implement a new initiative? In Behavioral Economics—Virtual, you'll acquire a dynamic framework for interpreting, analyzing, and... View Details

March 2021
Supplement

Applied: Using Behavioral Science to Debias Hiring (B)

By: Ashley Whillans and Jeff Polzer

At the end of 2018, Applied faced questions of stakeholder management and scale. Glazebrook wanted clients to get rid of CVs altogether. To do this, they would have to help hiring managers and recruiters easily build task-based assessments of the skills that their... View Details

Keywords: Hiring; Bias; Behavioral Science; Selection and Staffing; Prejudice and Bias; Information Technology; Competency and Skills

06 Jun 2007
Research & Ideas

Behavioral Finance—Benefiting from Irrational Investors

Least Resistance," a paper forthcoming in the Journal of Financial Economics, the authors argue that this sort of passive behavior can have a significant effect on how companies make strategic financing decisions. It all fits under... View Details

Keywords: by Julia Hanna

2022
Working Paper

Mitigating the Negative Effects of Customer Anxiety Through Access to Human Contact

By: Michelle A. Kinch and Ryan W. Buell

Prior research in social psychology has shown that when people feel anxious, they seek advice from others. However, companies that operate in high-anxiety settings (like financial services, health care, and education) are increasingly deploying self-service... View Details

Keywords: Anxiety; Self-service; Empirical Operations; Behavioral Operations; Customers; Emotions; Service Delivery; Interpersonal Communication; Customer Satisfaction; Trust

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