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- 01 Dec 2013
- News
Double Vision
kinds of ads, Teixeira says, boosted web traffic but don't have much effect on the actual purchases. "The audience does what you are telling them to do—they go online. But it doesn't persuade them enough to buy more than the other types... View Details
Keywords: Arts, Entertainment
- 07 Oct 2014
- News
Network Effect
after, because more genes with which to work would mean more avenues to explore in new drug development, exponentially increasing the chances of finding effective treatment and prevention. In 2004, the three families founded the Cure... View Details
Keywords: Linda Kush
- 01 Sep 2011
- News
The Spangler Effect
to put the study rooms in the library instead of Spangler, and how many seats to put in the auditorium.” Ultimately, Spangler got 29 study rooms and a 350-seat auditorium. Essential Spangler: Warm weather always draws a crowd to the patio; the main lounge View Details
- 19 Jul 2019
- News
The Day India’s Banks Died
- 01 Mar 2024
- News
Game On
It’s raining in Sarasota. And not a light sprinkle but a proper, Florida drenching, so the outdoor courts at the Pickleball Club’s Lakewood Ranch location are deserted. Inside is a different story. Most of the 12 courts are in play. With four people to a court, all... View Details
- 22 Feb 2024
- News
Combat-Tested Cancer Coaching
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. When Kathy Giusti (MBA 1985) was diagnosed with multiple myeloma in 1996, she was overwhelmed. It was the pre-Internet era, with limited available information, but... View Details
- 31 Jul 2023
- News
Striving for Imperfection
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Since he left HBS in 1990, Charles Conn (MBA 1990) has built a full and varied portfolio career. Early on, he was a partner at McKinsey and then a tech executive, founding Ticketmaster-Citysearch. Today,... View Details
- 01 Sep 2023
- News
Alumni and Faculty Books
Edited by Margie Kelley The Happiness Handbook By Landon Carter (MBA 1967) Marshall and McClintic Publishing Have you ever wished you had the instruction manual for being a happy human on planet Earth? This book will answer some of life’s fundamental questions: Who am... View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
get. Alan Horn (MBA 1971) Chief Creative Officer, Disney Studios Content Business Should Lead the Way BIO It is time for business leaders to respond to the challenge of climate change in a powerful and effective way. It is clear—and... View Details
- 01 Mar 2023
- News
Step Change
hovering around 5 percent, Thndr’s marketing team launched a campaign highlighting users like Marwa Helali, a single mother from Port Said investing for her 16-year-old son’s education. The number of women using the Thndr app has more than View Details
- 01 Dec 2006
- News
Enron’s Legacy
for corporate boards. The yes answer reflects the fact that many productive aspects of corporate governance and control that have proven effective in the private-equity industry were noticeably absent at Enron. If Enron’s board (which was... View Details
- 01 Sep 2018
- News
Case Study: A Good Fit
apps allow, the team discovered a way to guide people through behavior changes with results that stick. Individuals using Gain Life’s weight loss apps achieve results that double the one-year benchmark for other methods, Eldridge says.... View Details
Keywords: Jen McFarland Flint
- 01 Apr 2001
- News
Big Deals: Project Finance Helps Mitigate Risk in Large-Scale Investments
high leverage and its effects on managerial incentives and firm performance,” says Esty. “The projects I currently study are financed with 65 to 90 percent debt, compared with 25 to 35 percent for the typical industrial firm.” Both the... View Details
- 01 Dec 2018
- News
Sustaining Business And Society For The Long Term
Professor Rebecca Henderson “Doing well by doing good” has rapidly gained momentum in recent years as business leaders, investors, and stakeholders have deepened their understanding of the double bottom line. To help managers combine... View Details
- 01 Oct 1998
- News
A Career to Smile About
advantage." Speed has also characterized Juliber's ascent up the corporate ladder. After helping to double sales and triple profits for CP's Asian operations in only three years, she was named chief technological officer for worldwide... View Details
Keywords: Dun Gifford, Jr.
- 01 Mar 2008
- News
Innovation, Inc.
based on diary evidence that a subject actually did creative thinking that day, not on his or her self-evaluation.) The diary findings also showed a positive carry-over effect in creativity and productivity, one day and even two days... View Details
- 18 May 2023
- News
Cultivating Can-Do Attitudes
Do, Wilfong's fundraising—through events like a children arts auction and a community 5K walk and run—allowed the nonprofit to make the same commitment to the 4th graders of the following year and each of the subsequent 5 years. By the time the first cohort turned 18,... View Details
Keywords: April White
- 09 Mar 2021
- News
Community Colleges as Engines of Economic Opportunity
furthering their education. Enright is seeing double the number of full-time participants attend CCRI right after high school. Because of the program, many CCRI graduates go on to jobs across the state that help to fill the middle-skills... View Details
Keywords: Jennifer Gillespie
- 01 Jun 1998
- News
HBS Forum: Business Leadership in the Social Sector
most effective use of business resources to help solve social- sector problems," explained BLSS chair, HBS professor Rosabeth Moss Kanter. "We examined what business can and can't do well and the outcomes and impacts of business activism... View Details