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- 25 Jan 2017
- News
How Should Advertisers Respond to Consumer Demand for Whiter Skin?
- 10 Jun 2022
- News
Consumer Responses to Corporate Bankruptcy
- 01 Dec 2020
- News
Digital Health Care: Empowering Consumers
these trends? Professor Regina Herzlinger on creating breakthrough services, products, and business models in health care Consumers are busy. It used to be that we called health care consumers “patients,” as... View Details
Keywords: April White
- 01 Jan 2014
- News
Competing with Privacy
- 29 Jun 2021
- News
What the “Beer Game” Can Teach about Supply Chain Challenges
- 01 Sep 2023
- News
Returning to the Roots
It’s not a role he sought or expected. But when his brother died of a brain tumor late last year, Florent Latour (MBA 1999) became CEO of Maison Louis Latour, a winemaker established in 1797 in the Burgundy region of France. The 11th generation of his family to lead... View Details
- 01 Dec 2023
- News
Thinking Ahead
personalization for a customer, thinking through the right shelf assortment in a store, or stocking a warehouse, it implies changes in your process.” Finally, AI’s ability to rapidly test different options demands an experimental,... View Details
- 01 Jun 2023
- News
Pet Project
Illustration by Shane Cluskey Like pet owners everywhere, Katie Spies (MBA 2019) would do anything for her dog. In 2014, when her Italian greyhound, George, started experiencing seizures and other health problems that didn’t respond to medications, the vet recommended... View Details
- 01 Jun 2023
- News
Buy Big, Sell Small
transactions. When the pandemic closed indoor stores, kiranas became the lifeline for everyday needs. Facing frenzied consumer demand and sputtering supply chains, shop owners were motivated to try... View Details
- 01 Dec 2023
- News
Rounding the Bend
increasingly demanding more accountability and transparency. “I’m actually quite proud of how the industry is coming together.” McClay has filled myriad roles within the fashion sector: first on the European View Details
- 01 Dec 2023
- News
Venturing Forth
into the game. It meant that money, and lots of it, was everywhere. But as the economy hit the skids in the spring of 2022, that optimism faltered. High inflation, spiking consumer prices, and uncertainty in the stock market caused... View Details
- 20 Jan 2023
- News
Free Spirits
colada, the standard offerings for non-drinkers—even at special occasions—can feel like real kids’ table fare. Royle and Wood saw a demand for adult beverages as interesting and complex as a satisfying cocktail, just without the alcohol.... View Details
- 01 Dec 2019
- News
Bridging the Gap
of economic development that lifts all boats isn’t quite happening—yet. The next wave of change that needs to take place in Chattanooga isn’t as straightforward as cleaning up the city’s air or developing its waterfront, impressive and successful as those efforts... View Details
- 01 Feb 1999
- News
Too Much of a Good Thing?
booming. Banks and companies, eager for a piece of the action, invest heavily in production capability. Not surprisingly, a market can soon become saturated with too much product; consequently, demand drops, revenues slow to a trickle,... View Details
Keywords: Garry Emmons
- 01 Mar 2024
- News
The Internet's Next Frontier
pages, web forms) Users mainly consumed information published on the web, but it was a one-way street Static web pages Content owned only by the creator Minimal online transactions No/very little user data collected Inception of World... View Details
Keywords: Jennifer Gillespie
- 12 Mar 2021
- News
My Favorite Case
the facts as they were known a week after the incident occurred and raises a wide range of questions regarding consumer behavior, corporate responsibility, and competitive reaction. I recall only two cases that we spent more than one... View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
imperative and penalizing companies that do not have a credible decarbonizing strategy. Consumers are increasingly demanding green products and are becoming sensitive to their carbon footprint, with many... View Details
- 01 Mar 2023
- News
Step Change
population is approaching 110 million, the highest in the MENA region, with about half of its citizens between the ages of 15 and 45 and the range of mobile-phone penetration well over 90 percent. The market to meet a host of consumer... View Details