Bookstores - Publications - Faculty & Research

2020
Working Paper

Reinventing Retail: The Novel Resurgence of Independent Bookstores

This study examines how community-based brick-and-mortar retailers can achieve sustained market growth in the face of online and big box retail competition. The appearance of Amazon.com in 1995 led to a significant decline in the number of independent bookstores in the... View Details

Keywords: Bookstores; Competitive Strategy; Business and Community Relations; Customization and Personalization; Growth and Development; Retail Industry; United States

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07 May 2018
News

Columbus Bookstores Have Independent Spirit

Article

Organizational Emplacement as a Response to Digital Threat: The Novel Resurgence of Independent Bookstores

By: Ryan Raffaelli and Ryann Noe

This study reveals how incumbent actors leverage physical place as source of differentiation in response to the threat of digital commoditization. Through a longitudinal, qualitative analysis of the U.S. independent bookselling industry from 1995 to 2019, we outline... View Details

Keywords: Retail; Place Making; Bookstores; Industry Evolution; Digital; Commoditization; Organizational Change and Adaptation; Adaptation; Business Strategy; Digital Transformation; E-commerce; Distribution Channels; Civil Society or Community; Value Creation; Retail Industry

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06 Dec 2017
News

How bookstores rescued themselves

27 Jul 2017
Video

The Value of Local Independent Bookstores

27 Jul 2017
Video

The Value of Local Independent Bookstores

01 Aug 2017
News

How Did Independent Bookstores Avoid Going Extinct?

22 Nov 2017
News

The Value of Local Independent Bookstores

06 Sep 2022
Cold Call Podcast

Reinventing an Iconic Independent Bookstore

Keywords: Re: Ryan L. Raffaelli; Retail

19 Dec 2018
News

Instagram is helping save the indie bookstore

24 Jun 2019
News

Bookstores Find Growth as ‘Anchors of Authenticity’

06 Sep 2022
News

Reinventing an Iconic Independent Bookstore

27 Apr 2020
News

How Indie Bookstores Fought Their Way Back

20 Nov 2017
Research & Ideas

How Independent Bookstores Have Thrived in Spite of Amazon.com

Click HereIndependent bookstores provide a story of hope by focusing on core values that include community, curation, and convening. (Video by Amelia Kunhardt) When Amazon.com burst onto the nascent online retail scene in 1995, the future seemed bleak for... View Details

Keywords: by Carmen Nobel (with video by Amelia Kunhardt); Retail