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- December 2013 (Revised September 2017)
- Case
Atlanta Schools: Measures to Improve Performance
By: Robert Simons and Natalie Kindred
The widespread cheating scandal that rocked the Atlanta public school system in 2010 and 2011 illustrates how high-stakes performance pressure, without sufficient risk controls, can drive dangerous behavior. After becoming superintendent of the low-income and... View Details
Keywords: Atlanta; Test; Testing; Standardized Test; Standardized Testing; No Child Left Behind; NCLB; Cheating; Performance Pressure; Measurement; Incentives; Atlanta Public Schools; Management; Leadership; Ethics; Performance; Performance Evaluation; Performance Expectations; Risk Management; Education; Education Industry; United States; Georgia (state, US); Atlanta
Simons, Robert, and Natalie Kindred. "Atlanta Schools: Measures to Improve Performance." Harvard Business School Case 114-001, December 2013. (Revised September 2017.)
- August 2022
- Supplement
Atlanta Ransomware Attack (B)
By: Amit Goldenberg and Julian Zlatev
This case describes the March 2018 Ransomware attack on the information technology (IT) systems of the city of Atlanta and the response by Mayor Keisha Lance Bottoms and her administration. The case includes a brief background on Bottoms and her young administration at... View Details
Keywords: Crime and Corruption; Decision Making; Cost vs Benefits; Decision Choices and Conditions; Decisions; Ethics; Values and Beliefs; Government and Politics; Government Administration; Information Technology; Cybersecurity; Information Management; Leadership; Management; Crisis Management; Management Teams; Negotiation; Risk and Uncertainty; Social Psychology; Perception; Personal Characteristics; Perspective; Power and Influence; Society; Public Administration Industry; United States; Atlanta; Georgia (state, US)
Goldenberg, Amit, and Julian Zlatev. "Atlanta Ransomware Attack (B)." Harvard Business School Supplement 923-010, August 2022.
- August 2022
- Case
Atlanta Ransomware Attack (A)
By: Amit Goldenberg and Julian Zlatev
This case describes the March 2018 Ransomware attack on the information technology (IT) systems of the city of Atlanta and the response by Mayor Keisha Lance Bottoms and her administration. The case includes a brief background on Bottoms and her young administration at... View Details
Keywords: Crime and Corruption; Decision Making; Cost vs Benefits; Decision Choices and Conditions; Decisions; Ethics; Values and Beliefs; Government and Politics; Government Administration; Information Technology; Cybersecurity; Information Management; Leadership; Management; Crisis Management; Management Teams; Negotiation; Risk and Uncertainty; Social Psychology; Perception; Personal Characteristics; Perspective; Power and Influence; Society; Public Administration Industry; United States; Georgia (state, US); Atlanta
Goldenberg, Amit, and Julian Zlatev. "Atlanta Ransomware Attack (A)." Harvard Business School Case 923-009, August 2022.
- March 2008
- Case
The Multiple Sclerosis Center of Atlanta
By: Regina E. Herzlinger and Alfred Martin
The Multiple Sclerosis Center of Atlanta wishes to expand beyond Georgia. The factors influencing this decision are discussed, including drug treatments currently available, and the impact of future drugs in the FDA pipeline as well as financing issues. View Details
Keywords: Decision Choices and Conditions; Financing and Loans; Health Care and Treatment; Health Disorders; Medical Specialties; Expansion; Health Industry; Atlanta
Herzlinger, Regina E., and Alfred Martin. "The Multiple Sclerosis Center of Atlanta." Harvard Business School Case 308-085, March 2008.
- June 2014 (Revised February 2017)
- Teaching Note
Atlanta Schools: Measures to Improve Performance
By: Robert Simons and Natalie Kindred
This is the teaching note for Atlanta Schools: Measures to Improve Performance (HBS No. 114-001) View Details
- April 1988 (Revised February 1992)
- Case
Owens-Illinois: Atlanta 10 Quad
Klein, Janice A. "Owens-Illinois: Atlanta 10 Quad." Harvard Business School Case 688-109, April 1988. (Revised February 1992.)
- 2021
- Case
Leading Through Challenging Times: Atlanta Mayor Keisha Lance Bottoms
By: Michael Norris, Rawi Abdelal and Kimberlyn Leary
Keisha Lance Bottoms took office as Mayor of Atlanta in 2018 with a progressive agenda and hopes to “keep Atlanta moving forward, leaving no one behind.” She was an Atlanta native, had previously served as a local judge and city councilor, and came into office with... View Details
Keywords: Leadership; City; Problems and Challenges; Health Pandemics; Social Issues; Economy; Atlanta; United States
Norris, Michael, Rawi Abdelal, and Kimberlyn Leary. "Leading Through Challenging Times: Atlanta Mayor Keisha Lance Bottoms." Bloomberg Harvard City Leadership Initiative Case 0036TC, 2021.
- January 2018
- Case
Tomer Zvulun and The Atlanta Opera: At Crossroads (A)
By: Michael L. Tushman and Kerry Herman
In 2017, Tomer Zvulun, the CEO and artistic director of The Atlanta Opera, was considering next steps. Zvulun had adapted quickly to the new, dual role of chief executive and artistic director, although there had been a steep learning curve. As he gained traction, the... View Details
Keywords: Innovation; Explore/Exploit; Ambidexterity; Zvulun; Opera; Strategy; Talent; Talent Management; Non-profit; Leadership Transition; Organizational Behavior; Leadership; Innovation and Invention; Talent and Talent Management; Arts; Strategic Planning; Fine Arts Industry
Tushman, Michael L., and Kerry Herman. "Tomer Zvulun and The Atlanta Opera: At Crossroads (A)." Harvard Business School Case 418-012, January 2018.
- February 2023 (Revised February 2025)
- Teaching Note
Atlanta Ransomware Attack (A) and (B)
By: Amit Goldenberg and Julian Zlatev
Teaching Note for HBS Case Nos. 923-009 and 923-010. View Details
- March 2019
- Supplement
The Atlanta Opera (C): A Duet
By: Michael L. Tushman and Kerry Herman
Tushman, Michael L., and Kerry Herman. "The Atlanta Opera (C): A Duet." Harvard Business School Supplement 419-026, March 2019.
- March 2018
- Case
Smart City Strategy: Amsterdam, Barcelona, and Atlanta
By: Rajiv Lal and Alexandra Houghtalin
Lal, Rajiv, and Alexandra Houghtalin. "Smart City Strategy: Amsterdam, Barcelona, and Atlanta." Harvard Business School Case 518-092, March 2018.
- June 2018
- Supplement
Tomer Zvulun and The Atlanta Opera at Crossroads
By: Michael L. Tushman and Kerry Herman
Keywords: Innovation; Explore/Exploit; Ambidexterity; Zvulun; Opera; Arts; Strategy; Talent; Talent Management; Non-profit; Leadership Transition; Leadership; Organizational Behavior
Tushman, Michael L., and Kerry Herman. "Tomer Zvulun and The Atlanta Opera at Crossroads." Harvard Business School Multimedia/Video Supplement 418-724, June 2018.
- March 2019
- Supplement
The Atlanta Opera (B): New (and Old) Challenges
By: Michael L. Tushman and Kerry Herman
Tushman, Michael L., and Kerry Herman. "The Atlanta Opera (B): New (and Old) Challenges." Harvard Business School Supplement 419-025, March 2019.
- March 2001 (Revised November 2001)
- Case
Security Factors
By: Jay O. Light
A very successful entrepreneur who has built a factoring business in Atlanta is trying to decide how to sell this business. The issues are how to value the company and the strategy of selling. View Details
Light, Jay O. "Security Factors." Harvard Business School Case 201-084, March 2001. (Revised November 2001.)
- March 2024 (Revised April 2024)
- Case
Out of Hand Theater: Monetizing Creativity
Ariel Fristoe co-founded the Out of Hand Theater ensemble (OOH) in Atlanta in 2001. OOH began as a traditional theater nonprofit, which Ariel and her colleagues ran on a shoestring budget. But over the years, the group transformed: First, around 2010, OOH pivoted to... View Details
Keywords: Business Transformation; Theatre-company; Arts Marketing; Transformation; Theater Entertainment; Social Marketing; Business Model; Entertainment and Recreation Industry; Atlanta
Wallace, Christina, Henry McGee, Rohit Deshpandé, and Max Hancock. "Out of Hand Theater: Monetizing Creativity." Harvard Business School Case 824-150, March 2024. (Revised April 2024.)
- 2001
- Other Unpublished Work
Clusters of Innovation Initiative: Atlanta-Columbus
This regional report examines the composition and performance of the Atlanta regional economy, how industry clusters developed and innovation arose, how clusters affected the region's economic future, and how the region can establish a strategy and action program to... View Details
Porter, Michael E. "Clusters of Innovation Initiative: Atlanta-Columbus." Council on Competitiveness, Washington, DC, December 2001. (Report.)
- 2000
- Article
Georgia Regional Transportation Authority: A Case Study of an Innovative Regional Planning Institution
By: Brian Trelstad
The Georgia Regional Transportation Authority (GRTA), a new regional planning institution, is a governor-appointed body of 15 regional leaders with broad authority over land use and transportation planning throughout the state. Created in the summer of 1999, GRTA... View Details
Trelstad, Brian. "Georgia Regional Transportation Authority: A Case Study of an Innovative Regional Planning Institution." Berkeley Planning Journal 14 (2000): 23–45.
- June 1996
- Case
Siemens Corporation (B): Corporate Advertising for 1996
By: Stephen A. Greyser and Norman Klein
Describes the television advertising and presents examples of the comparable print ads, then documents new measurement tools and presents the results of key surveys that address audience awareness. Also includes other relevant activities to support Siemens USA's... View Details
Keywords: Advertising Campaigns; Learning; Balanced Scorecard; Operations; Outcome or Result; Advertising Industry
Greyser, Stephen A., and Norman Klein. "Siemens Corporation (B): Corporate Advertising for 1996." Harvard Business School Case 596-106, June 1996.
- June 2023 (Revised January 2024)
- Case
Communities In Schools (Atlanta): Innovating a College Program
By: V. Kasturi Rangan, Lynda M. Applegate and Alexis Lefort
Frank Brown, CIS of Atlanta's new Black CEO, was keen to extend CIS's well-honed case management in schools program to youth in college. Founded 50 years ago by Bill Milliken, CIS, a network of 110 affiliates, had built a strong program of assisting and supporting... View Details
Rangan, V. Kasturi, Lynda M. Applegate, and Alexis Lefort. "Communities In Schools (Atlanta): Innovating a College Program." Harvard Business School Case 823-070, June 2023. (Revised January 2024.)