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      PositioningRemove Positioning →

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      • February 1980 (Revised April 1981)
      • Case

      Poland Spring Bottling Corp.

      By: Benson P. Shapiro
      Poland Spring is a small domestic bottler of mineral water trying to compete in a rapidly expanding market against Perrier, the dominant brand, and 20 other foreign and domestic waters. Company management must decide how to position and promote its product with limited... View Details
      Keywords: Product Marketing; Product Positioning; Competition; Globalized Markets and Industries; Food and Beverage Industry; Distribution Industry; United States
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      Shapiro, Benson P. "Poland Spring Bottling Corp." Harvard Business School Case 580-108, February 1980. (Revised April 1981.)
      • May–June 1979
      • Article

      A Good Job is Hard to Find

      By: R. M. Kanter
      Keywords: Jobs and Positions
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      Kanter, R. M. "A Good Job is Hard to Find." Working Papers for a New Society 7 (May–June 1979): 44–50.
      • March–April 1979
      • Article

      How Competitive Forces Shape Strategy

      By: M. E. Porter
      Many factors determine the nature of competition, including not only rivals, but also the economics of particular industries, new entrants, the bargaining power of customers and suppliers, and the threat of substitute services or products. A strategic plan of action... View Details
      Keywords: Competition; Strategy
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      Porter, M. E. "How Competitive Forces Shape Strategy." Harvard Business Review 57, no. 2 (March–April 1979): 137–145.
      • Article

      Modes of Technology Transfer as a Function of Position in the Research-Development-Technical Service Spectrum

      By: Michael Tushman and T. J. Allen
      Keywords: Information Technology; Communication; Research and Development
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      Tushman, Michael, and T. J. Allen. "Modes of Technology Transfer as a Function of Position in the Research-Development-Technical Service Spectrum." Academy of Management Journal 22, no. 4 (December 1979): 694–708.
      • 1978
      • Chapter

      Power and Position: The Utility of Playing a Simple Game

      By: A. E. Roth
      Keywords: Power and Influence; Status and Position; Game Theory; Games, Gaming, and Gambling
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      Roth, A. E. "Power and Position: The Utility of Playing a Simple Game." In Game Theory and Political Science, edited by P. C. Ordeshook. New York: New York University Press, 1978.
      • spring 1978
      • Article

      Reflections on Women and the Legal Profession: A Sociological Perspective

      By: R. M. Kanter
      Keywords: Law; Jobs and Positions; Gender; Science; Legal Services Industry
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      Kanter, R. M. "Reflections on Women and the Legal Profession: A Sociological Perspective." Harvard Womens Law Journal 1 (spring 1978): 1–18.
      • winter 1978
      • Article

      Work in a New America

      By: R. M. Kanter
      Keywords: Jobs and Positions
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      Kanter, R. M. "Work in a New America." Daedalus 107 (winter 1978): 47–78. (Also in A New American?, edited by S. Graubard. N.Y.: Norton, 1980. Reprintings include: Essential Sociology, edited by R.L. Ellis and M.J. Lipetz. Chicago: Scott-Foresman, 1979; (Italian) Quaderni di Rassegna Syndicale, Journal of the Italian Confederation of Workers (CGIL), (excerpts); Sourcebook on Individual Rights in the Corporation, edited by A. Westin N.Y.: Educational Foundation on Individual Rights, 1979; Individual Rights in the Corporation, edited by A. Westin. N.Y.: Pantheon, 1980.)
      • July 1977
      • Article

      Social Roles, Social Control and Biases in Social Perception Processes

      By: L. D. Ross, T. M. Amabile and J. Steinmetz
      To make accurate social judgments, an individual must both recognize and adequately correct for the self-presentation advantages or disadvantages conferred upon actors by their social roles. Two experiments using 120 undergraduates examined social perceptions formed... View Details
      Keywords: Perception; Prejudice and Bias; Social Psychology; Judgments; Power and Influence; Status and Position; Situation or Environment
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      Ross, L. D., T. M. Amabile, and J. Steinmetz. "Social Roles, Social Control and Biases in Social Perception Processes." Journal of Personality and Social Psychology 35, no. 7 (July 1977): 485–494.
      • October 1976 (Revised February 1987)
      • Case

      Cramer Electronics, Inc.

      By: Michael E. Porter
      Designed to be the second day of a two-day series on the electronic component distribution industry, following a day spent discussing Note on the Electronic Component Distribution Industry and Raytheon Co.: Diversification. The important teaching themes which this case... View Details
      Keywords: Change Management; Innovation Strategy; Management Style; Resource Allocation; Opportunities; Corporate Strategy; Diversification; Distribution Industry; Electronics Industry
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      Porter, Michael E. "Cramer Electronics, Inc." Harvard Business School Case 377-063, October 1976. (Revised February 1987.)
      • May 1976
      • Article

      The Job Makes the Person

      By: R. M. Kanter
      Keywords: Jobs and Positions
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      Kanter, R. M. "The Job Makes the Person." Psychology Today (May 1976). (Reprintings include: Breaking Through, edited by B.D. Smith. Addison Wesley Longman, 2001; Organizational Behavior, edited by. D. Kolb. Englewood Cliffs, N.J.: Prentice-Hall, 1989; Management Pragmatics, edited by R.A. Webber. Homewood, Ill.: Richard D. Irwin, 1979.)
      • October 1971 (Revised September 1983)
      • Case

      Sturdivant Electric Corp.

      By: Richard L. Nolan
      A unit manager on a field computer installation job is faced with recurring conflict between a programmer and his immediate supervisor. View Details
      Keywords: Planning; Rank and Position; Problems and Challenges; Conflict and Resolution; Attitudes; Jobs and Positions; Management Teams; Managerial Roles; Public Relations Industry; Computer Industry
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      Nolan, Richard L. "Sturdivant Electric Corp." Harvard Business School Case 172-123, October 1971. (Revised September 1983.)
      • Forthcoming
      • Article

      Arbitrage Capital of Global Banks

      By: Alyssa G. Anerson, Wenxin Du and Bernd Schlusche
      We show that the role of unsecured, short-term wholesale funding for global banks has changed significantly in the post-financial-crisis regulatory environment. Global banks mainly use such funding to finance liquid, near risk-free arbitrage positions—in particular,... View Details
      Keywords: Governing Rules, Regulations, and Reforms; Banks and Banking; Interest Rates; Financing and Loans
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      Anerson, Alyssa G., Wenxin Du, and Bernd Schlusche. "Arbitrage Capital of Global Banks." Journal of Finance (forthcoming).
      • Research Summary

      Competing business models

      By: Ramon Casadesus-Masanell
      Building on the literatures on competitive positioning and the theory of industrial organization, my work seeks to tackle previously unaddressed questions by studying situations where firms compete in dissimilar ways. Some examples of these questions include:View Details
      • Research Summary

      Competitive Strategy

      By: Michael E. Porter

      Porter is engaged in a major new body of work on the theoretical foundations of competitive positioning and the underpinnings of sustainable competitive advantage. This research highlights the distinction between positioning and operational effectiveness; the... View Details

      • Research Summary

      Corporate Debt, Firm Size and Financial Fragility in Emerging Markets

      By: Laura Alfaro
      The post-Global Financial Crisis period shows a surge in corporate leverage in emerging markets and a number of countries with deteriorated corporate financial fragility indicators (Altman’s Z-score). Firm size plays a critical role in the relationship between... View Details
      • Research Summary

      Corporate Governance

      By: Charles C.Y. Wang

      The characteristics and structure of boards of directors have important implications for firm performance. Professor Wang has found that firms with well-connected boards whose members have strong network connections provide economic benefits that are not immediately... View Details

      • Research Summary

      Corporate Reputation

      By: Stephen A. Greyser
      Stephen A. Greyser is undertaking an empirical analysis of corporate reputation based on interviews conducted by Opinion Research Corporation with more than four thousand executives in nineteen countries. His study is examining public awareness of, familiarity with,... View Details
      • Research Summary

      Dealing with Hard Bargainers

      By: James K. Sebenius
      In this line of research, I have been developing effective approaches to negotiating 1) with hard bargainers, 2) in difficult situations, and 3) from positions of perceived weakness. Through field study and theoretical inquiry, I have been developing classes of moves,... View Details
      • Teaching Interest

      Digital Innovation and Transformation – MBA Elective Curriculum

      By: Feng Zhu
       

      Digital Innovation and Transformation is designed to equip students to confidently help conceive, lead and execute digital innovation initiatives and develop new business models for existing and insurgent organizations. The basic premise of the course... View Details

      • Forthcoming
      • Article

      Digital Lending and Financial Well-Being: Through the Lens of Mobile Phone Data

      By: AJ Chen, Omri Even-Tov, Jung Koo Kang and Regina Wittenberg-Moerman
      To mitigate information asymmetry about borrowers in developing economies, digital lenders use machine-learning algorithms and nontraditional data from borrowers’ mobile devices. Consequently, digital lenders have managed to expand access to credit for millions of... View Details
      Keywords: Informal Economy; Digital Banking; Mobile Phones; Developing Countries and Economies; Mobile and Wireless Technology; AI and Machine Learning; Analytics and Data Science; Credit; Borrowing and Debt; Well-being; Banking Industry; Kenya
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      Chen, AJ, Omri Even-Tov, Jung Koo Kang, and Regina Wittenberg-Moerman. "Digital Lending and Financial Well-Being: Through the Lens of Mobile Phone Data." Accounting Review (forthcoming). (Pre-published online April 22, 2025.)
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