Research Productivity - Publications - Faculty & Research

15 Nov 2006
Research & Ideas

Lessons Not Learned About Innovation

develop those standards, apply them to every business function, use them to raise the standards of the countries in which they operate, and generate productive innovation and new business opportunities in the process. This continues my... View Details

Keywords: by Sean Silverthorne

Web

The Challenge of Color - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions The Challenge of Color James N. Doolittle. Illustration for Chevrolet, ca. 1934.... View Details

2021
Working Paper

Regulatory Approval and Expanded Market Size

By: Benjamin Berger, Amitabh Chandra and Craig Garthwaite

Regulatory review of new medicines is often viewed as a hindrance to innovation by increasing the hurdle to bring products to market. However, a more complete accounting of regulation must also account for its potential market expanding effects through quality... View Details

Keywords: New Medicines; Regulatory Approval; Health Care and Treatment; Research and Development; Governing Rules, Regulations, and Reforms; Markets; Expansion; Pharmaceutical Industry

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2023
Working Paper

Design-Based Inference for Multi-arm Bandits

By: Dae Woong Ham, Iavor I. Bojinov, Michael Lindon and Martin Tingley

Multi-arm bandits are gaining popularity as they enable real-world sequential decision-making across application areas, including clinical trials, recommender systems, and online decision-making. Consequently, there is an increased desire to use the available... View Details

Keywords: Analytics and Data Science; Mathematical Methods

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23 Apr 2007
Research & Ideas

Are Great Teams Less Productive?

their desires to help make their organizations more effective and responsive. I met many individuals with great ideas and insights working in large organizations that seemed to be enacting policies or producing products that didn't... View Details

Keywords: by Sarah Jane Gilbert

19 Sep 2006
First Look

First Look: September 19, 2006

Working PapersSuperstars and Underdogs: An Examination of the Long Tail Phenomenon in Video Authors:Anita Elberse and Felix Oberholzer-Gee Abstract The rise of online channels facilitates the distribution of a wide range of products and... View Details

Keywords: Sean Silverthorne

03 Mar 2003
Research & Ideas

Top Ten Legal Mistakes Made by Entrepreneurs

faced by entrepreneurs in starting and running a business, including securities and intellectual property law issues. Bagley's teaching and research focus on legal aspects of entrepreneurship and corporate governance. Before coming to HBS... View Details

Keywords: by Staff

2010
Working Paper

The Mirroring Hypothesis: Theory, Evidence and Exceptions

By: Carliss Y. Baldwin

The mirroring hypothesis predicts that the organizational patterns of a development project (e.g. communication links, geographic collocation, team and firm co-membership) will correspond to the technical patterns of dependency in the system under development. Scholars... View Details

Keywords: Infrastructure; Product Design; Organizational Design; Practice; Groups and Teams; Social and Collaborative Networks; Information Technology

Citation

15 May 2017
Sharpening Your Skills

The Promises and Limitations of Big Data

Source: peterhowell Although many people claim we have entered the era of big data, research firms tell us that most collected information is never used. It sits uncleaned, unanalyzed, unused in databases. But when data analytics is used... View Details

Keywords: by Sean Silverthorne; Financial Services; Utilities; Public Administration; Health

July 2017
Article

The Impact of 'Display-Set' Options on Decision-Making

By: Uma R. Karmarkar

The way a choice set is constructed can have a significant influence on how individuals perceive and evaluate their options and make decisions between them. Here, I examine whether a “display set” of visible but unavailable options can exert these same types of... View Details

Keywords: Decision Making Process; Heuristics; Similarity; Categorization; Marketing Insight; Marketing; Choice; Choice Architecture; Choice Sets; Display; Retail; Consumer Behavior; Decision Choices and Conditions; Decisions; Decision Making; Consumer Products Industry; Consumer Products Industry

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2003
Book

The Slow Pace of Fast Change: Bringing Innovations to Market in a Connected World

By: Bhaskar Chakravorti

Innovation's encounter with the market results in a game of both high risk and high stakes. Often its outcome defies common sense: Superior new products flop, unlikely ideas become runaway hits, and—despite rapid technological advances and intense... View Details

Keywords: Game Theory; Network Effects; Innovation and Invention; Product Marketing; Economics

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01 Sep 2022
What Do You Think?

Is It Time to Consider Lifting Tariffs on Chinese Imports?

basic lesson in comparative advantage that we learned years ago in Economics 101. Would elimination of tariffs on Chinese product, much of it better suited for production in China, make at least a small contribution to the needed... View Details

Keywords: Re: James L. Heskett

20 Apr 2021
Book

A Simple Question That Can Guide Companies to Epic Success

they eschew efforts—even bold, cutting-edge proposals—that are unlikely to generate value for customers, employees, or suppliers. “Companies that raise customer willingness to pay in a distinctive manner attract the very customers that find the firm’s View Details

Keywords: by Danielle Kost

October 2013 (Revised November 2016)
Case

Carbon Engineering

By: Joseph B. Lassiter III and Sid Misra

Dr. David Keith, President of Carbon Engineering, a company based in Calgary, Alberta, is commercializing a technology to capture carbon dioxide (CO2) from the atmosphere. The company plans to market the captured CO2 to produce low carbon transportation fuels in... View Details

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03 Nov 2009
First Look

First Look: Nov. 3

large private firms in the services sector. Rates of return also have remained stable over time and show low dispersion across sectors and across ownership groups within sectors. Download the paper: http://www.hbs.edu/research/pdf/10-030.pdf Can Higher Prices Stimulate... View Details

Keywords: Martha Lagace

September 2012 (Revised November 2014)
Case

Cialis Lifecycle Management: Lilly's BPH Dilemma

By: Elie Ofek and Natalie Kindred

How should Eli Lilly further develop and market a new indication of its highly successful erectile-dysfunction (ED) drug, Cialis, without confusing Cialis's hard-won brand equity with physicians and patients? With the final stages of clinical trials for the new... View Details

Keywords: Product Positioning; Attitudes; Brands and Branding; Pharmaceutical Industry; United States

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07 Oct 2008
First Look

First Look: October 7, 2008

broader field of study. Microprocess research in organizational studies reveals implicit phenomenological assumptions that vary in the extent to which microprocesses are treated as parts of larger systems. We suggest that phenomenological... View Details

Keywords: Martha Lagace

30 Nov 2007
What Do You Think?

What Is Management’s Role in Innovation?

Future" is being held as part of the 100th anniversary celebration at the Harvard Business School. To kick off the colloquium, senior managers of 4 sizeable organizations heavily involved in innovation have been asked to pose "burning questions" to the... View Details

Keywords: by Jim Heskett

August 2019
Case

The Allstate Corporation, 2019

By: John R. Wells and Benjamin Weinstock

In July 2019, Allstate, the United States’ number-three property and casualty (P/C) insurer, released its second-quarter earnings, which reported first-half revenues of $22.1 billion, up 11.4% year-over-year. Shareholders cheered the top-line growth, but P/C premiums... View Details