Publications

17 Apr 2012
First Look

First Look: April 17

http://www.hbs.edu/research/pdf/12-090.pdf Why Every Company Needs a CSR Strategy and How to Build It Authors:Kash Rangan, Lisa A. Chase, and Sohel Karim Abstract The authors argue for a strategic and pragmatic, rather than ideological,... View Details

Keywords: Carmen Nobel

January 2020 (Revised October 2021)
Case

Zara: An Integrated Store and Online Model (A)

By: Antonio Moreno

In 2010, amidst the growth of ecommerce and the emergence of new, purely online, fashion players, Zara launched its first online store, Zara.com. Since then, Zara’s online business had grown at a fast pace. By 2018, 12% of Inditex Group’s total sales came from the... View Details

Keywords: Stores; Integration; Operations; Business Model; Strategy; E-commerce; Retail Industry; Fashion Industry; Europe

Web

Leadership - Health Care

Health Care Initiative Leadership 2ms Robert S. Huckman Howard Cox Health Care Initiative Faculty Chair Professor Huckman teaches the second-year course in Operations Strategy and has taught HBS Executive... View Details

February 2018 (Revised March 2019)
Case

Sandlands Vineyards

By: Benjamin C. Esty and Gregory Saldutte

Approximately 80% of the wineries in the U.S. break even or lose money. An even greater percentage lose money on an economic basis (i.e., after a charge for the cost of equity). Tegan Passalacqua is a successful, young, Californian winemaker who specializes in making... View Details

January 2007 (Revised August 2008)
Case

NatuRi Corporation

By: Robert F. Higgins and Virginia Fuller

NatuRi Corporation was a start up, founded in 2005, aiming to manufacture a cholesterol-lowering drug made from the byproducts of rice bran oil production. With operations split between Chennai, India and Boston, Massachusetts, NatuRi faced several challenges,... View Details

Keywords: Business Startups; Decision Choices and Conditions; Entrepreneurship; Venture Capital; Equity; Investment Funds; Growth and Development Strategy; Chennai; Boston

08 Mar 2004
Research & Ideas

Creating Value in Your Business Ecosystem

focus primarily on their internal capabilities—have realized this and pursued strategies that not only aggressively further their own interests but also promote their ecosystems' overall health. . . . The Keystone Advantage Keystone... View Details

Keywords: by Marco Iansiti & Roy Levien

Web

Social Enterprise - Faculty & Research

Social Enterprise Social Enterprise April 2013 Article Who Is Governing Whom? Executives, Governance, and the Structure of Generosity in Large U.S. Firms By: Christopher Marquis and Matthew Lee We examine how organizational structure influences View Details

May 2003
Module Note

Managing Product Development

By: Stefan H. Thomke

Introduces students to the managerial aspects critical to conceiving, designing, and developing innovative products and services. Considers the full range of activities required: learning about customer needs, understanding and managing experimentation and problem... View Details

Keywords: Product Design; Product Development; Service Operations; Business or Company Management; Projects; Management Practices and Processes; Experience and Expertise; Customers; Research; Management Skills; Integration

Web

Kraft Accelerator

Curing could be your business But first, build an effective plan Develop a Plan If you’ve got the passion, we’ve got the playbook Today, there are more than 20,000 different cure-seeking organizations, each one operating under their own... View Details

21 Oct 2008
First Look

First Look: October 21, 2008

browser with the Windows operating system. Did a similar fate await VMware? Maritz moved quickly and boldly to respond to the Microsoft threat-by deciding to offer a version of VMware's own virtualization platform product for free. But he... View Details

Keywords: Martha Lagace

March 2004 (Revised September 2005)
Case

RealNetworks Rhapsody

By: Thomas R. Eisenmann and Steven Carpenter

Examines RealNetwork's (Real's) strategy for the rapidly emerging online music market. In contrast to rivals who sell individual copies of songs, Real offers online music on a subscription basis. For a $10 monthly fee, subscribers to Real's Rhapsody service have... View Details

Keywords: Internet and the Web; Competitive Advantage; Distribution Channels; Music Entertainment; Ownership; Service Industry; Retail Industry; Music Industry

30 May 2023
News

Can AI Predict Whether Shoppers Would Pick Crest or Colgate?

July 1997 (Revised August 1997)
Case

numeric investors l.p.

By: Andre F. Perold and Brian J. Tierney

Numeric Investors manages equity portfolios with the use of a momentum model and a value model. The momentum model is based on earnings surprise and analysts' revisions of their earnings estimates. The firm offers long-short as well as long-only strategies, and its... View Details

Keywords: Asset Management; Cost; Equity; Financial Strategy; Investment; Investment Portfolio; Management; Product Development; Performance Efficiency; Business Strategy