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  • March 2011
  • Case

Cash Flow Productivity at PepsiCo: Communicating Value to Retailers

PepsiCo developed a new metric that better measured the value added by Pepsi products than did gross margin, the traditional metric used by retailers to determine shelf space and promotional activity. The new metric, cash flow productivity, captured the value of... View Details
Keywords: Customer Relationship Management; Cash Flow; Measurement and Metrics; Distribution; Performance Productivity; Value Creation; Food and Beverage Industry; Retail Industry
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  • 22 Sep 2023
  • News

Capital Connection

Vernon Beckford (MBA 2013) saw the gap almost immediately. From the beginning of his career in commercial real estate finance—first at Credit Suisse and then later at CW Capital and Global Atlantic Financial Group—Beckford observed Wall Street’s obsession with... View Details
Keywords: Margie Kelley; Real Estate
  • July 1997 (Revised August 1997)
  • Case

numeric investors l.p.

By: Andre F. Perold and Brian J. Tierney
Numeric Investors manages equity portfolios with the use of a momentum model and a value model. The momentum model is based on earnings surprise and analysts' revisions of their earnings estimates. The firm offers long-short as well as long-only strategies, and its... View Details
Keywords: Asset Management; Cost; Equity; Financial Strategy; Investment; Investment Portfolio; Management; Product Development; Performance Efficiency; Business Strategy
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  • 11 Dec 2023
  • Blog Post

Building Iconic Brands and Brighter Futures: Interview with Glossier CEO, Kyle Leahy

consulting around working with management teams, partnering with C-Suite leaders on challenging strategic questions, financial analytics, customer strategy, and operations,” she recalled. “I also found that I loved the retail space and consumer psychology.”... View Details
  • March 2006 (Revised October 2007)
  • Case

The Parisian Revival

By: Rajiv Lal and Carin-Isabel Knoop
In mid-2005, George Jones had two jobs: head of Saks Inc.'s 41-store Parisian department store chain as well as president and CEO of the Saks Department Store Group (SDSG), an umbrella for seven chains with a total of 182 stores across the United States. In 2003 Jones... View Details
Keywords: Profit; Leadership; Growth and Development Strategy; Organizational Change and Adaptation; Performance Improvement; Sales; Retail Industry; United States
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  • Web

Faculty - Creating Emerging Markets

Interests : innovation , intellectual property , strategy , strategy formulation , strategy implementation Interviews Rahmi M. Koç Hamdi Akın Murat Vargı Cem Boyner Hüsnü... View Details

    James L. Heskett

    James L. Heskett is UPS Foundation Professor Emeritus at the Harvard Business School and author of his latest book, With From Within: Build Organizational Culture for Competitive... View Details

    • 02 Dec 2002
    • Research & Ideas

    The Secret of How Microsoft Stays on Top

    platforms, in contrast to most other firms who focused on stand-alone applications. It was an approach that permeated both their tools business—the software they provided to other programmers for developing applications; and the operating... View Details
    Keywords: by Sean Silverthorne

      Mitchell Tang

      Mitchell Tang graduated in 2016 from the University of Pennsylvania, where he completed dual-degrees in computational biology and economics as part of the Vagelos Program in Life Sciences and Management (LSM). While at Penn, Mitchell was involved in research at the... View Details

      • February 1992 (Revised December 1992)
      • Case

      MCI Vision (A)

      By: Frank V. Cespedes
      This case series focuses on divisional marketing and sales efforts concerning Vision, a new telecommunication product intended for the small business marketplace. Vision represents both a significant opportunity, and different field marketing requirements, for MCI.... View Details
      Keywords: Change Management; Marketing Strategy; Product Launch; Product Development; Groups and Teams; Sales; Opportunities; Competitive Strategy
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      • Web

      Tata Hall | About

      learning about the company’s diverse operations along the way. In 1991 he became the group’s fifth chairman, succeeding his uncle, J.R.D. Tata, who had headed the business since 1938. Described by Bloomberg View as representing “Indian... View Details
      • 03 Apr 2007
      • First Look

      First Look: April 3, 2007

      Business School Case 307-077 Describes the opportunities and strategy facing one of the most innovative global supply-chain companies, and the strategy it has chosen to deal with the expanding demand for its... View Details
      Keywords: Martha Lagace
      • Web

      Doing Business with China: Early American Trading Houses - A Chronicle of the China Trade

      Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership Networked Business... View Details
      • Research Summary

      Clinical Trials as a setting for Health Policy and Management Research

      The clinical trial marketplace is in flux. A decade ago, pharmaceutical firms almost exclusively conducted the study of their novel drug compounds within major academic medical centers. But today, industry-sponsored clinical trials are increasingly using community... View Details
      • Research Summary

      Overview of Research

      My research examines approaches to improving the performance of our health care delivery system with a primary focus on health information technology. Reflecting the interdisciplinary nature of my program, my dissertation draws upon theories and insights from... View Details

      • January 2011 (Revised October 2014)
      • Case

      Dropbox: 'It Just Works'

      By: Thomas R. Eisenmann, Michael Pao and Lauren Barley
      Dropbox is a venture-backed Silicon Valley startup, founded in 2006, that provides online storage and backup services to millions of customers using a "freemium" (free + premium offers) business model. The case recounts Dropbox's history from conception through... View Details
      Keywords: Business Model; Growth and Development Strategy; Management Practices and Processes; Distribution; Product Design; Product Development; Internet; Service Industry; California
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      • 07 Jul 2023
      • News

      A Community Hunger Solution with Global Ambitions

      Every evening on the streets of Pune, in western India, a 67-year-old man offers food to the people in his community in need of a meal. He’s a community leader in the Robin Hood Army, a no-funds volunteer organization with a massive goal to end world hunger, community... View Details
      • Web

      Globalization - Faculty & Research

      U.S. firms by analyzing detailed data on patent applications and on the operations of the foreign affiliates of U.S. multinational firms. The results indicate that increases in the share of a firm's innovation performed by inventors of a... View Details
      • 28 Nov 2018
      • HBS Case

      On Target: Rethinking the Retail Website

      team with data scientists and others trained in computer science, math, statistics, and physics, including many who held doctorates. To attract the best people, Target knew it had to keep at least part of its data operation in Silicon... View Details
      Keywords: by Dina Gerdeman; Retail
      • 07 Jul 2011
      • What Do You Think?

      So We Adapt. What’s the Downside?

      levels, including that of the individual. We adapt by listening to and heeding customers. We adapt by delegating authority, often to teams operating at the lowest levels of the organization. We adapt by tracking, responding to, and even... View Details
      Keywords: by Jim Heskett