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  • 9 AM – 9 AM EDT, 09 Oct 2018

HBX Economics for Managers

Gain the knowledge and skills to craft successful business strategy, whether you are an aspiring marketing professional, strategy consultant, or entrepreneur, preparing for an MBA, or just looking to contribute more to business decision making. Program Dates: October... View Details
  • 05 Apr 2018
  • News

Refreshing Your Career to Gain New Opportunities

  • 07 Oct 2016
  • Blog Post

Attending Peek Weekend

Peek has changed a lot since its founding in 2015! Please visit the Peek website for the most up to date information on dates, registration, and program events. When I first learned about Peek Weekend it seemed like the perfect... View Details

    Jay W. Lorsch

    Jay W. Lorsch is the Louis Kirstein Professor of Human Relations at the Harvard Business School. He is editor of View Details

    • August 2017
    • Supplement

    PTC: A Transformation to IoT (B)

    By: Rajiv Lal and Sarah McAra
    In 2013, manufacturing software company PTC Inc. entered the Internet of Things (IoT) market under the leadership of CEO Jim Heppelmann, but the company’s culture was not fully aligned with the new strategic direction. Historically, PTC's culture was defined by... View Details
    Keywords: Internet Of Things; Corporate Culture; Human Resources
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    • Program

    Developing Yourself as a Leader—Virtual

    Summary As high-performing emerging leaders develop their leadership style, it is imperative to have the skillset and knowledge to gain influence and increase impact across an organization. This virtual program will arm you with a number... View Details
    • 12:30 PM – 2:30 PM EDT, 30 Apr 2019
    • HBS Online

    HBS Online Scaling Ventures

    Scaling Ventures is for startup founders and senior leaders who have achieved product-market fit and now need to successfully guide their company through cycles of rapid growth and organizational change. Program Dates: April 30, 2019 - June 18, 2019 (Every Tuesday from... View Details
    • March 1999 (Revised August 1999)
    • Case

    Coop, The: Market Research

    By: Ruth Bolton and Youngme E. Moon
    Daryl Buckmeister, CEO of The Chicken Coop, must decide whether to invest in market research, how much money to spend, and which programs to fund. His two vice presidents (of quality and marketing) have presented very different proposals. View Details
    Keywords: Marketing; Cost; Research; Markets; Quality; Decisions; Management Teams; Food and Beverage Industry; Retail Industry
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    • Video

    2019 MBA Fellowship Celebration

    • 04 Feb 2020
    • Video

    Francis Okomo-Okello

    Francis Okomo-Okello, chair of a leading Kenyan luxury hotel group and of the subsidiary of a major foreign bank, discusses his approach to corporate social responsibility programs based on full understanding... View Details
    • November 2014 (Revised May 2017)
    • Teaching Note

    Fresno's Social Impact Bond for Asthma

    By: John A. Quelch
    The case desccribes a social impact bond (SIB) to fund home-based remediation programs designed to reduce asthma attacks among Fresno residents (especially children) and thereby save on health care costs (ambulance callouts, emergency room visits etc.). The case... View Details
    Keywords: Programs; Social Issues; Investment Return; Health Care and Treatment; Health Industry; California
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    • July 1987
    • Case

    Altoona Corp.: Computer Products Division

    By: Roger E. Bohn and Robert H. Hayes
    A relatively small manufacturer of computer memory disks has achieved a major market position through the use of its statistical quality control (SQC) program. It is now expanding the production of a new line of disks and is encountering problems getting the process... View Details
    Keywords: Factories, Labs, and Plants; Volatility; Performance Consistency; Performance Improvement; Performance Productivity; Quality; Mathematical Methods; Hardware; Manufacturing Industry
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    • December 1992
    • Case

    BASF: Corporate Advertising for 1992

    By: Stephen A. Greyser and Norman Klein
    Describes BASF's corporate advertising program in the United States. In 1992, BASF's U.S. companies extended an existing corporate advertising campaign to continue to build awareness of the German-based multinational's corporate identity. The core theme of the campaign... View Details
    Keywords: Advertising Campaigns; Marketing Communications; Brands and Branding; Marketing Strategy; Multinational Firms and Management; Corporate Strategy; Consumer Products Industry; United States; Germany
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    • 28 May 2013
    • News

    HBS Announces 2013 HBS Leadership Fellows

    • 28 Nov 2018
    • HBS Seminar

    Paul Niehaus, University of California San Diego, Department of Economics

      H-E-B: Creating a Movement to Reduce Obesity in Texas

      In January 2012, H-E-B Grocery Co., a private retail chain with stores located in Texas and Mexico, was introducing its Healthy at H-E-B program to its customers. The program, which started with the company's employees a few years earlier, was an effort to... View Details
      • Web

      MS/MBA: Engineering Sciences - MBA

      MS/MBA: Engineering Sciences A joint degree for innovators who aspire to launch & lead technology ventures. The world needs more entrepreneurs and innovators with deep understanding of technology and management. To meet this need, the MS/MBA: Engineering Sciences View Details
      • Program

      Creating Brand Value

      that easily connect them to others who share their tastes. To take full advantage of these trends, brand managers must be able to strengthen their brand through stories that spark conversations—capturing attention, generating engagement, and providing relevant meaning.... View Details
      • Research Summary

      (Avalok @ Harvard)

      Bhaskar's research program is aimed at applying and developing methods of computer science, social science and law to problems that significantly have both political and technical dimensions. (Avalok @ Harvard) is the primary vehicle for this research... View Details
      • March 1998 (Revised October 1999)
      • Case

      Electronic Data Systems (EDS)

      By: Rosabeth M. Kanter and Thomas Dretler
      Explores a global program of Electronic Data Systems (EDS) called "Global Volunteer Day" and examines the activities and business situation of the company in four countries. Asks students to address whether American values like "volunteerism" can be exported. View Details
      Keywords: Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Corporate Social Responsibility and Impact; Business and Community Relations; Information Technology Industry; United States
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