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      • June 1995 (Revised September 2019)
      • Teaching Note

      Richardson Sheffield

      By: Christopher A. Bartlett and Ashish Nanda
      This note was prepared to aid instructors in the use of "Richardson Sheffield," HBS No. 392-089. The case traces Bryan Upton’s 20-plus years as managing director of a Sheffield-based cutlery company and describes the strategic and organizational actions he took to... View Details
      Keywords: Development; General Management; Human Resources; Management; Leadership; Strategy; United Kingdom
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      Bartlett, Christopher A., and Ashish Nanda. "Richardson Sheffield." Harvard Business School Teaching Note 395-212, June 1995. (Revised September 2019.)
      • May 1995
      • Background Note

      Note on Product Liability

      By: Willis M. Emmons III, Monica Brand and Greg Keller
      This note provides an overview to the evolution and current state of product liability law in the United States. View Details
      Keywords: Goods and Commodities; Legal Liability; Safety; Product Marketing; Business Strategy; Policy; Government and Politics; United States
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      Emmons, Willis M., III, Monica Brand, and Greg Keller. "Note on Product Liability." Harvard Business School Background Note 795-049, May 1995.
      • April 1995 (Revised March 1998)
      • Case

      Disposable Diaper Industry in 1994, The

      By: Stephen P. Bradley and Takia Mahmood
      Updates the developments in the disposable diaper industry from 1984 to 1994. The key issue is Procter & Gamble's response to the continuing erosion of market share. View Details
      Keywords: Markets; Consumer Products Industry
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      Bradley, Stephen P., and Takia Mahmood. "Disposable Diaper Industry in 1994, The ." Harvard Business School Case 795-142, April 1995. (Revised March 1998.)
      • April 1995 (Revised May 1995)
      • Case

      Metsa-Serla: Environmental Labels in the European Forest Products Markets

      By: Forest L. Reinhardt and Pat Markovich
      Keywords: Labels; Environmental Sustainability; Forest Products Industry; Europe
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      Reinhardt, Forest L., and Pat Markovich. "Metsa-Serla: Environmental Labels in the European Forest Products Markets." Harvard Business School Case 795-148, April 1995. (Revised May 1995.)
      • April 1995 (Revised December 1997)
      • Case

      Silicon Graphics, Inc. (A)

      By: Marco Iansiti and Ellen Stein
      Based on a Silicon Valley company that has developed the capability to compete in a rapidly growing, highly turbulent environment. This capability hinges on its flexible and rapid development process, which the case characterizes in detail. Focuses on the development... View Details
      Keywords: Product Development; Information Infrastructure; Product Launch; Managerial Roles; Expansion; Design; Applications and Software; Computer Industry; Electronics Industry; California
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      Iansiti, Marco, and Ellen Stein. "Silicon Graphics, Inc. (A)." Harvard Business School Case 695-061, April 1995. (Revised December 1997.)
      • Article

      On the Division of Profit in Sequential Innovation

      By: Jerry R. Green and Suzanne Scotchmer
      In markets with sequential innovation, inventors of derivative improvements might undermine the profit of initial innovators through competition. Profit erosion can be mitigated by broadening the first innovator's patent protection and/or by permitting cooperative... View Details
      Keywords: Profit; Innovation and Invention
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      Green, Jerry R., and Suzanne Scotchmer. "On the Division of Profit in Sequential Innovation." RAND Journal of Economics 26, no. 2 (Spring 1995): 20–33.
      • March 1995 (Revised March 2001)
      • Case

      The Black & Decker Corporation (A): Power Tools Division

      By: Robert J. Dolan
      Presents Black & Decker's performance against a Japanese competitor and others in the power tools market. Black & Decker is anxious to regain its market share leadership in particular segments of the market. View Details
      Keywords: Brands and Branding; Product Positioning; Marketing Strategy; Product Launch; Competition; Globalization; Consumer Products Industry; Consumer Products Industry
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      Dolan, Robert J. "The Black & Decker Corporation (A): Power Tools Division." Harvard Business School Case 595-057, March 1995. (Revised March 2001.)
      • March 1995 (Revised June 1995)
      • Supplement

      The Black & Decker Corporation (B): "Operation Sudden Impact"

      By: Robert J. Dolan
      Describes Black & Decker's strategy for the tradesmen market. View Details
      Keywords: Brands and Branding; Product Positioning; Competition; Globalization; Consumer Products Industry; Consumer Products Industry
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      Dolan, Robert J. The Black & Decker Corporation (B): "Operation Sudden Impact". Harvard Business School Supplement 595-060, March 1995. (Revised June 1995.)
      • March 1995
      • Supplement

      The Black & Decker Corporation (C): "Operation Sudden Impact" Results, 1992-94

      By: Robert J. Dolan
      Describes the initial results of Black & Decker's strategy in the United States. View Details
      Keywords: Brands and Branding; Product Positioning; Competition; Globalization; Consumer Products Industry; Consumer Products Industry; United States
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      Dolan, Robert J. The Black & Decker Corporation (C): "Operation Sudden Impact" Results, 1992-94. Harvard Business School Supplement 595-061, March 1995.
      • March 1995
      • Supplement

      The Black & Decker Corporation (D): DeWalt Opportunities in Europe and Japan

      By: Robert J. Dolan
      Describes Black & Decker's challenges in international markets, particularly in Europe and Japan. View Details
      Keywords: Brands and Branding; Product Positioning; Competition; Globalization; Problems and Challenges; Consumer Products Industry; Consumer Products Industry; Japan; Europe
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      Dolan, Robert J. "The Black & Decker Corporation (D): DeWalt Opportunities in Europe and Japan." Harvard Business School Supplement 595-062, March 1995.
      • March 1995 (Revised April 1995)
      • Case

      NIKE Inc. in the 1990s (A): New Directions

      By: Robert J. Dolan
      Describes the transition of Nike from 1990 to 1993 as it sees major growth opportunities in foreign markets. View Details
      Keywords: Transition; Brands and Branding; Product Launch; Globalization; Opportunities
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      Dolan, Robert J. "NIKE Inc. in the 1990s (A): New Directions." Harvard Business School Case 595-102, March 1995. (Revised April 1995.)
      • February 1995
      • Teaching Note

      Vanity Fair Mills: Market Response System TN

      By: David E. Bell
      Teaching Note for (9-593-111). View Details
      Keywords: Production; Performance Efficiency; Investment; Agreements and Arrangements; Supply Chain; Partners and Partnerships; Distribution Channels; Apparel and Accessories Industry
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      Bell, David E. "Vanity Fair Mills: Market Response System TN." Harvard Business School Teaching Note 595-095, February 1995.
      • February 1995 (Revised September 1995)
      • Case

      The Bourland Companies

      By: William J. Poorvu and John H. Vogel Jr.
      Michael Bourland, the president of the Bourland Companies, needs to refinance two properties, an office building in southern New Hampshire and a retail property in Massachusetts. He is considering three alternatives: a renewal of a bank mini-perm, a 15-year mortgage... View Details
      Keywords: Capital Markets; Property; Mortgages; Family Business; Financial Management; Family Ownership; Real Estate Industry; Massachusetts; North and Central America
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      Poorvu, William J., and John H. Vogel Jr. "The Bourland Companies." Harvard Business School Case 395-151, February 1995. (Revised September 1995.)
      • February 1995 (Revised August 1995)
      • Case

      Microsoft in the People's Republic of China, 1993

      By: Tarun Khanna
      Explores some of the economic and political tradeoffs that need to be negotiated by a firm seeking to influence industry structure. The setting is the nascent personal computer software industry in the People's Republic of China (PRC) in 1993. Microsoft has to localize... View Details
      Keywords: Cost vs Benefits; Product Marketing; Market Entry and Exit; Market Transactions; Industry Structures; Partners and Partnerships; Vertical Integration; Software; Information Technology Industry; China
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      Khanna, Tarun. "Microsoft in the People's Republic of China, 1993." Harvard Business School Case 795-115, February 1995. (Revised August 1995.)
      • 1995
      • Dissertation

      The Economics of Experimentation in the Design of New Products and Processes

      By: Stefan Thomke
      Keywords: Economics; Research and Development; Operations; Product Launch
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      Thomke, Stefan. "The Economics of Experimentation in the Design of New Products and Processes." Diss., Massachusetts Institute of Technology (MIT), 1995.
      • January 1995
      • Teaching Note

      Northern Telecom (A): Greenwich Investment Proposal (Condensed)and Northern Telecom (B): The Norstar Launch TN

      By: V. Kasturi Rangan
      Teaching Note for (9-594-051) and (9-593-104). View Details
      Keywords: Communication Technology; Investment; Product Launch; Product Development; Telecommunications Industry; Canada
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      Rangan, V. Kasturi. "Northern Telecom (A): Greenwich Investment Proposal (Condensed)and Northern Telecom (B): The Norstar Launch TN." Harvard Business School Teaching Note 595-078, January 1995.
      • 1995
      • Article

      Competitiveness and the New Industrial Policy

      By: Rafael Di Tella, Alberto Ades and Mark Carney
      Keywords: Industrial Policy; Competitiveness; Productivity; Competition; Performance Productivity; Supply and Industry; Policy
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      Di Tella, Rafael, Alberto Ades, and Mark Carney. "Competitiveness and the New Industrial Policy." World Competitiveness Report (1995): 351–355.
      • December 1994 (Revised May 1999)
      • Case

      3M Optical Systems: Managing Corporate Entrepreneurship

      By: Christopher A. Bartlett and Afroze A Mohammed
      A middle-level division manager must decide whether he should support an investment request for a third attempt at launching a new product developed by a struggling business unit. Describes the long, difficult process by which the unit has developed the product--a... View Details
      Keywords: Managerial Roles; Decision Choices and Conditions; Corporate Entrepreneurship; Product Launch; Problems and Challenges; Product Development; Consumer Products Industry
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      Bartlett, Christopher A., and Afroze A Mohammed. "3M Optical Systems: Managing Corporate Entrepreneurship." Harvard Business School Case 395-017, December 1994. (Revised May 1999.)
      • December 1994
      • Case

      Intel's Pentium: When the Chips Are Down (A)

      By: Stephen A. Greyser and Norman Klein
      Intel, the largest-selling manufacturer of microprocessor computer chips, finds itself in a brand-threatening situation when a flaw is revealed in its top-of-the-line Pentium chip. The story is front-page news for weeks. The company invested tens of millions of dollars... View Details
      Keywords: Advertising; Engineering; Crisis Management; Brands and Branding; Production; Failure; Semiconductor Industry
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      Greyser, Stephen A., and Norman Klein. "Intel's Pentium: When the Chips Are Down (A)." Harvard Business School Case 595-058, December 1994.
      • December 1994 (Revised March 1996)
      • Case

      Ciba Consumer Pharmaceuticals' Acutrim: Challenges and Opportunities in Today's Diet Industry

      By: Nancy F. Koehn and Rebecca Voorheis
      Since its introduction in 1983, Acutrim has been a major player in the U.S. appetite suppressant market and in the broader diet industry. This case focuses on the strategic, regulatory, marketing, and financial challenges this product and the rapidly changing diet... View Details
      Keywords: Product Marketing; Market Design; Industry Structures; Public Ownership; Problems and Challenges; Opportunities; Food and Beverage Industry; Pharmaceutical Industry; United States
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      Koehn, Nancy F., and Rebecca Voorheis. "Ciba Consumer Pharmaceuticals' Acutrim: Challenges and Opportunities in Today's Diet Industry." Harvard Business School Case 795-043, December 1994. (Revised March 1996.)
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